"如果有短期内用不上的钱，可以试试这款储蓄型保险。"一位银行客户经理近期向记者介绍保险产品。 记者在走访多家银行网点时发现，储蓄型保险正成为银行客户经理大力推销的产品。这一现象既反映了 低利率背景下，储蓄型保险提供长期锁定收益的优势，又折射出银保渠道重新崛起的趋势。 事实上，近期记者在走访银行网点时，已有多位客户经理向记者推荐了带有储蓄功能的保险产品，包括 增额寿险、护理险、分红险等。客户经理推荐的核心卖点在于，存款利率不断下调，部分长期限定期存 款、大额存单也已下架，储蓄型保险能够锁定长期收益，利率也有一定的优势。 业内人士表示，上市险企在战略上高度重视银保渠道，随着头部险企进一步扩大合作银行覆盖面、推动 银保合作模式深化，以及银保队伍销售能力提升，银保渠道业绩有望延续较高增长态势。 银行力推储蓄型保险 近日，在农业银行北京市大兴区某网点，银行理财经理向记者推荐了一款增额寿险。她向记者介绍，该 保险是一款储蓄型保险，在首年一次性缴纳10万元保费后，保单的现金价值随保单年度增长而增加。保 单利益演示表显示，保单现金价值在第四年增至10.72万元，折算年化单利为1.79%。此后十几年里，保 单现金价值呈现加速增 ...

● 程竹 李蕴奇 "如果有短期内用不上的钱，可以试试这款储蓄型保险。"一位银行客户经理近期向记者介绍保险产品。 记者在走访多家银行网点时发现，储蓄型保险正成为银行客户经理大力推销的产品。这一现象既反映了 低利率背景下，储蓄型保险提供长期锁定收益的优势，又折射出银保渠道重新崛起的趋势。 业内人士表示，上市险企在战略上高度重视银保渠道，随着头部险企进一步扩大合作银行覆盖面、推动 银保合作模式深化，以及银保队伍销售能力提升，银保渠道业绩有望延续较高增长态势。 银保渠道驱动险企业务增长 银行客户经理热衷于推销保险，折射出银保渠道正成为保险行业增长的重要引擎。业内人士表示，银行 除了具有广泛的网点覆盖和深厚的客户信任优势，还通过代销储蓄型保险产品满足客户的长期稳健增值 需求。未来，随着头部险企进一步扩大合作银行覆盖面、推动银保合作模式深化以及银保队伍销售能力 提升，银保渠道业务收入有望延续较高增长态势。 中金公司研究部保险行业首席分析师毛晴晴认为，储蓄型保险产品和银行存款都具有保值增值的储蓄功 能。二者不同之处在于，储蓄型保险能够在牺牲流动性的前提下，给予投保人更长期的保证收益。在低 利率环境下，居民通过牺牲流动性换取 ...

Core Viewpoint - The individual insurance sector has shown strong performance in new policy premium growth, with leading companies like China Life, Ping An, Taikang, and Xinhua experiencing a growth rate of 40-60% in new individual insurance premiums as of January 1, 2026 [1][2] Market Environment - The continuous decline in bank deposit rates and the scarcity of medium to long-term deposit supply have made insurance products more attractive as low-risk savings alternatives, leading to a "deposit migration" effect [1] - A significant amount of fixed-term deposits will mature in 2026, further enhancing the appeal of insurance products [1] Product Structure - The introduction of a dynamic adjustment mechanism for the guaranteed interest rate in 2025 has led to a rapid rise in participating insurance products, which combine guaranteed returns with floating dividends [1] - From September to December 2025, participating insurance products accounted for 46% of newly launched life insurance, becoming a core driver of new policy growth [1] Policy Environment - The "reporting and operation integration" policy in the life insurance sector has curbed vicious price competition, shifting the focus of industry competition towards value-added services [1] - Regulatory adjustments have reduced the risk factors associated with equity investments for insurance companies, laying a foundation for improvements in the asset side of the industry [1] Future Outlook - The liability side of insurance companies is expected to maintain high prosperity, with strong demand for participating and savings-type insurance continuing [1] - The asset side is anticipated to benefit from a slow bull market in equities, with institutions predicting that new equity allocations by insurance funds in A-shares could reach between 300 billion to 770 billion yuan in 2026 [1] - The industry is entering a phase of "dual resonance" development on both the liability and asset sides [1]

Investment Rating - The investment rating for the insurance industry is "Positive" and maintained [9] Core Viewpoints - The focus should be on the logic of long-term profit improvement rather than short-term valuation changes. The insurance industry's ability and willingness to allocate equity will significantly boost in the foreseeable future, combined with the advantages of improved liability costs, leading to a sustained increase in industry spreads in the medium to long term. This will drive the profitability of policies, with ideal models suggesting profitability could exceed 1 times the effective business value, indicating ample room for valuation recovery [3][8]. Summary by Relevant Sections 1. Why There is No Need to Worry About Base Pressure - The trend of deposit migration is smooth, and both new business and NBV bases are not excessively high, resulting in low pressure on the liability side. The strong performance of the asset side will benefit profits, but short-term valuation is primarily influenced by investment returns, meaning profit growth or decline does not necessarily lead to corresponding changes in valuation [5][18]. 2. How to Assess Premium Space - Short-term perspective: Assuming that the incremental life insurance mainly comes from the maturity of deposits, the forecast for 2026 is a personal insurance scale of CNY 4.8 trillion, with a year-on-year growth rate of about 10% [6][56]. - Long-term perspective: As the proportion of pension asset reserves gradually approaches that of the U.S., the trend of deposit migration to insurance will continue, driven by the multi-level pension system development, maintaining a CAGR of around 10% over the next decade [6][65]. 3. Scale and Direction of Insurance Capital Market Entry - It is estimated that the scale of insurance funds allocated to A-shares in 2026 will be approximately CNY 3,127 to 7,685 billion, based on the initiative to allocate 30% of new premiums to A-shares [7][69]. 4. Why Long-term Valuation Recovery is Promising - The combination of current industry conditions and policy environment will significantly enhance the insurance industry's ability and willingness to allocate equity in the foreseeable future. This, along with improved liability cost advantages, will lead to a sustained increase in industry spreads, driving policy profitability improvement and indicating ample room for valuation recovery [8][47].

以下文章来源于重阳投资 ，作者重阳投资 重阳投资 . 重阳投资官方订阅号。"金牛奖"十一连冠私募基金公司，重阳投资，真诚汇智。 点击↑↑上图查看2025年十大现象级事件 摘 要：2025年，中国股票市场强势回升，上证指数创下十年新高，同时结构上是高度分化的。展望2026年，如何把握新的机遇？重阳投资从未来之辩、 配置之辩、当下之辩和策略之辩四个角度试着给出回答。 未来之辩 中国是否会重现日本失落的轨迹？我们的答案——"不会"。中国经济不同于日本，最大的区别是中国的创新能力远超日本，另一个优势则在于中国的不可替 代性。日本经济在20世纪90年代以后失去发展动能，一个很重要的历史背景是中国经济的迅速崛起，从而不断削弱日本的产业优势。然而对于中国而言， 在中国之后"下一个还是中国"。云开雾散，中国市场已经从部分投资者此前认为的"不可投资"（uninvestable）转向为具有"战略配置价值"（value of strategic allocation）的市场。 配置之辩 股市的增量资金来自哪里？从大的方向上看，我们认为股市的增量资金源于低利率环境下居民和金融机构资产的再配置。2024-2025年是中国历史上第一次 ...

以下文章来源于重阳投资 ，作者重阳投资 重阳投资 . 重阳投资官方订阅号。"金牛奖"十一连冠私募基金公司，重阳投资，真诚汇智。 摘 要 2025年，中国股票市场强势回升，上证指数创下十年新高，同时结构上是高度分化的。展望2026 年，如何把握新的机遇？我们从未来之辩、配置之辩、当下之辩和策略之辩四个角度试着给出回答。 未来之辩：中国是否会重现日本失落的轨迹？我们的答案——"不会"。中国经济不同于日本，最大的 区别是中国的创新能力远超日本，另一个优势则在于中国的不可替代性。日本经济在20世纪90年代 以后失去发展动能，一个很重要的历史背景是中国经济的迅速崛起，从而不断削弱日本的产业优势。 然而对于中国而言，在中国之后"下一个还是中国"。云开雾散，中国市场已经从部分投资者此前认为 的"不可投资"（uninvestable）转向为具有"战略配置价值"（value of strategic allocation）的市 场。 配置之辩：股市的增量资金来自哪里？从大的方向上看，我们认为股市的增量资金源于低利率环境下 居民和金融机构资产的再配置。2024-2025年是中国历史上第一次房价持续下跌的同时股票市场大 涨。这意味 ...

炒股就看金麒麟分析师研报，权威，专业，及时，全面，助您挖掘潜力主题机会！ 来源：重阳投资 摘 要 2025年，中国股票市场强势回升，上证指数创下十年新高，同时结构上是高度分化的。展望2026年，如 何把握新的机遇？我们从未来之辩、配置之辩、当下之辩和策略之辩四个角度试着给出回答。 首先，中日两国股市最大的差异是起始估值的差异。日本股市在泡沫高点市盈率估值在60倍左右，泡沫 破裂后由于企业盈利大幅下滑，市场用了很长的时间来消化估值。中国股市在2021年高点确实定价了很 多乐观预期，但程度远不及日本泡沫高点，且估值早已回到了合理甚至低估的水平。 未来之辩：中国是否会重现日本失落的轨迹？我们的答案——"不会"。中国经济不同于日本，最大的区 别是中国的创新能力远超日本，另一个优势则在于中国的不可替代性。日本经济在20世纪90年代以后失 去发展动能，一个很重要的历史背景是中国经济的迅速崛起，从而不断削弱日本的产业优势。然而对于 中国而言，在中国之后"下一个还是中国"。云开雾散，中国市场已经从部分投资者此前认为的"不可投 资"（uninvestable）转向为具有"战略配置价值"（value of strategic a ...

摘 要 2025年，中国股票市场强势回升，上证指数创下十年新高，同时结构上是高度分化的。展望2026年，如 何把握新的机遇？我们从未来之辩、配置之辩、当下之辩和策略之辩四个角度试着给出回答。 未来之辩：中国是否会重现日本失落的轨迹？我们的答案——"不会"。中国经济不同于日本，最大的区 别是中国的创新能力远超日本，另一个优势则在于中国的不可替代性。日本经济在20世纪90年代以后失 去发展动能，一个很重要的历史背景是中国经济的迅速崛起，从而不断削弱日本的产业优势。然而对于 中国而言，在中国之后"下一个还是中国"。云开雾散，中国市场已经从部分投资者此前认为的"不可投 资"（uninvestable）转向为具有"战略配置价值"（value of strategic allocation）的市场。 配置之辩：股市的增量资金来自哪里？从大的方向上看，我们认为股市的增量资金源于低利率环境下居 民和金融机构资产的再配置。2024-2025年是中国历史上第一次房价持续下跌的同时股票市场大涨。这意 味着，中国房地产市场之于股市，历史上首次从资金分流方变成了资金推动方。正是房地产市场持续低 迷带来的低利率和资产荒，催生了本轮中国股 ...

Core Viewpoint - The life insurance industry is expected to enter a new growth cycle by 2026, driven by improved liability trends and a return to growth-oriented valuation logic for high-quality companies [2][3][8]. Group 1: Life Insurance Trends - Five key trends in the life insurance industry are anticipated: 1) Continued rapid growth of new business, embracing "deposit migration" and a "new era of health insurance"; 2) Further reduction in the rigid costs of new business, enhancing its value proposition; 3) Diversification in new business product structures, with significant optimization in quality companies; 4) Upward migration of customer tiers, prompting upgrades in operational models and talent; 5) Concentration of competition among companies with strong life insurance operational capabilities [3][8][9]. - The "deposit migration" phenomenon is expected to become more pronounced, with savings-type insurance products gaining traction in a low-interest-rate environment, providing a more attractive yield compared to bank deposits [9][11]. - The health insurance sector is projected to recover, with new business premiums returning to growth by 2026, supported by policy reforms and the removal of operational bottlenecks [11][41]. Group 2: Financial Insurance Insights - The property and casualty insurance sector is expected to see stable growth in auto insurance premiums, with head companies optimizing their business structures to improve underwriting profitability [33][35]. - Non-auto insurance is anticipated to experience moderate growth, with health insurance emerging as a significant growth driver, particularly in light of ongoing regulatory reforms [40][41]. - The industry is positioned to replicate successful overseas expansion strategies seen in Japan's insurance sector during the 1980s, leveraging China's Belt and Road Initiative and the growing overseas presence of Chinese enterprises [44][46]. Group 3: Hong Kong Life Insurance - The life insurance business in Hong Kong is expected to regain investment appeal as foreign attitudes towards Chinese assets shift, coinciding with a new growth phase in the mainland insurance market [4][50]. - The competitive landscape is likely to favor high-quality Hong Kong insurers, as they adapt to the evolving dynamics of the mainland market and capitalize on upward customer migration trends [51].

Core Viewpoint - The long-term large-denomination certificates of deposit (CDs) are disappearing from banks, leading to a significant shift in savings habits among depositors as interest rates decline sharply [1][3][5]. Group 1: Product Supply - Major state-owned banks, including Industrial and Commercial Bank of China, Agricultural Bank of China, Bank of China, and China Construction Bank, have stopped selling 5-year large-denomination CDs [3]. - Some banks have also ceased offering 3-year large-denomination CDs, with no clear timeline for their return [3]. - Local banks are following suit, with announcements of the cancellation of 5-year fixed-term deposits [3]. Group 2: Interest Rate Decline - The interest rates for large-denomination CDs have dropped to the "1" range, with 3-year CDs at 1.55% for major banks [5]. - In contrast, prior to 2020, 3-year and 5-year CDs had yields above 3%, with some smaller banks offering rates close to 4% [5]. - The traditional practice of higher interest rates for larger deposit amounts has been disrupted, as the rates for different deposit amounts are now the same [5]. Group 3: Banking Strategy - The collective withdrawal of long-term large-denomination CDs is a response to the ongoing pressure on banks' net interest margins, which fell to 1.42% by Q3 2025 [7]. - Banks aim to lower liability costs and stabilize net interest margins by reducing the supply of long-term deposits [7]. - The current low net interest margin environment compels banks to avoid high-cost long-term deposits to maintain profitability [7]. Group 4: Shift in Depositor Behavior - With the discontinuation of long-term large-denomination CDs, depositors are seeking alternative investment products, such as savings insurance, government bonds, or structured deposits [9]. - However, these alternatives come with their own limitations, such as lower liquidity for savings insurance and limited issuance for government bonds [9]. - A survey indicates an increase in residents inclined to invest more, rising by 5.6 percentage points to 18.5% [9]. Group 5: New Investment Preferences - Non-principal guaranteed bank wealth management products have become a preferred investment method among residents, with the market size reaching 32.13 trillion yuan, a 9.42% year-on-year increase [11]. - Financial advisors are recommending a diversified asset allocation strategy to improve returns and liquidity, moving away from excessive reliance on long-term deposits [11]. - Low-risk bank wealth management products are suggested as alternatives that may offer better returns than traditional deposits [11]. Group 6: Future Trends - The banking sector is expected to shift towards shorter-term products, emphasizing flexibility and a diverse range of financial products [13]. - Banks need to enhance their wealth management capabilities to maintain customer relationships and ensure stable returns [13]. - Depositors are encouraged to prioritize liquidity in their investments during a declining interest rate environment, allowing for better opportunities in the future [13].