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星巴克罕见降价,杀入茶饮价格战
华尔街见闻· 2025-06-10 10:46
以下文章来源于信风TradeWind ,作者刘艺晨 信风TradeWind . 关注资本市场的趋势与发展 作者刘艺晨 编辑松壑 星巴克中国正式杀入现制饮品的夏日厮杀。 即日起,星巴克对星冰乐、冰摇茶、茶拿铁等"非咖"饮品降价,降价幅度在2-6元。 若以大杯为标准计算,平均降幅达到5元左右。 调价后,单杯最低单价低至23元,与主流中端奶茶品牌处在同一价格水平。 曾在诸多场合表示"不打价格战"的星巴克,首次以直接降价,而非发券的方式降低价格。 星巴克中国表示,6月17日,将联动《疯狂动物城》推出3款全新联名冰摇茶。 此外,茶拿铁也将迎来更多全新口味。 密集官宣背后,不难看出星巴克加码午后茶饮时段的决心。 今年以来星巴克本土化动作频频,经营策略一改往日的克制。 产品层面,迎合无糖化、低糖化的市场消费需求,在全国的所有门店都落地0糖的风味咖啡。打破鲜少与明星合作的惯例,与五月天的联名在社交媒体引起广 泛关注。 这家曾被认为克制、保守的咖啡巨头,正在直面中国市场的竞争。 在国内咖啡茶饮的疯狂竞争面前,星巴克的"以价换量"算盘没有成功。 2024年,星巴克中国同店销售额连续四个季度同比下滑,进入业绩低谷期。 打折后依旧" ...
中国电车的统治时代!大摩4月全球电车市场统计:比亚迪、吉利位居前二,特斯拉份额下滑
华尔街见闻· 2025-06-10 10:46
Core Viewpoint - The global electric vehicle (EV) market is entering a "China-dominated era," characterized by a fundamental restructuring of the industry landscape, with Chinese brands outperforming traditional giants in sales, technological innovation, and cost control [4][5]. Market Performance - In April 2025, global sales of pure electric vehicles reached 1.0797 million units, a year-on-year increase of 38%, with China contributing over 60% of the sales and experiencing a growth rate of 51% [1][3]. - China's EV sales reached 662,500 units, with a penetration rate increasing from 22.4% to 30.2% year-on-year [7]. - The European market saw sales of 214,300 units, a 30% increase, with a penetration rate of 19.9% [7]. - The U.S. market, however, showed a decline, with sales of 95,400 units, down 4%, and a penetration rate dropping from 7.4% to 6.5% [7]. Brand Rankings - BYD led the global EV manufacturers with sales of 181,009 units and a market share of 17%, marking a 40% year-on-year increase [8][12]. - Geely followed with sales of 100,764 units and a market share of 9%, significantly up from 39,400 units last year [9][12]. - General Motors ranked third with sales of 96,014 units [10][12]. - Tesla faced challenges, with sales of 84,780 units, a 17% decline, and a market share dropping from 10.7% to 7.9% [11][12]. Battery Technology - In April, global battery deployment reached 66,800 MWh, a 32% year-on-year increase [17]. - The market share of lithium iron phosphate (LFP) batteries rose from 35% to 44%, while the share of nickel-cobalt-manganese (NCM) batteries fell from 54% to 47%, indicating a strategic advantage for Chinese manufacturers in cost control and technology choices [19].
见闻618福利来啦!限时热卖5折起
华尔街见闻· 2025-06-10 10:46
本文不构成个人投资建议,不代表 平台 观点,市场有风险,投资需谨慎,请独立判断和决策。 点击阅读原文 了 解更多 长按扫码抢福利 ⭐星标华尔街见闻,好内容不错过 ⭐ ...
夫妻卖卡给小学生,一年净赚44亿
华尔街见闻· 2025-06-10 10:46
Core Viewpoint - The article discusses the rapid growth and business model of a company named "卡游" (KAYOU), which specializes in collectible card games, highlighting its impressive financial performance and the cultural phenomenon surrounding card collecting among children and adults alike [2][31]. Group 1: Company Overview - 卡游 is preparing for an IPO, with projected revenues of 100.57 billion RMB and a net profit of 44.66 billion RMB for 2024, indicating significant profitability compared to competitors like Miniso and Pop Mart [6][31]. - The company's revenue has grown nearly fourfold from 22.98 billion RMB in 2021 to 100.57 billion RMB in 2024, while net profit has increased almost sixfold from 7.95 billion RMB to 44.66 billion RMB during the same period [31][32]. - The card business constitutes over 90% of 卡游's total revenue, with a gross margin of 67.3% for the overall business and 71.3% specifically for card sales, which is significantly higher than many cultural and creative enterprises [32][33]. Group 2: Market Dynamics - The collectible card market is driven by popular IPs, with 卡游 heavily relying on franchises like "奥特曼" (Ultraman) and "小马宝莉" (My Little Pony) for revenue generation [34][36]. - The company has expanded its IP portfolio to 70, including collaborations with various franchises to appeal to a broader audience [34][36]. - The card collecting phenomenon has evolved into a social currency among children, where owning rare cards can elevate social status within peer groups [22][24]. Group 3: Consumer Behavior - The excitement of "blind box" purchases, where consumers buy packs without knowing the contents, creates a gambling-like thrill that drives repeated purchases [10][41]. - Parents have expressed concerns about their children spending excessive amounts on cards, with some children reportedly spending thousands of RMB [25][50]. - The card collecting experience is not just about ownership but also about the thrill of opening packs, which keeps consumers engaged [25][31]. Group 4: Challenges and Risks - 卡游 faces risks associated with its heavy reliance on popular IPs, with many licensing agreements set to expire in the next three years, potentially impacting revenue if not renewed [42][44]. - The company also grapples with issues related to counterfeit cards and the challenges of regulating sales to minors, as many children can easily purchase cards without age verification [49][50]. - The competitive landscape is evolving, with potential growth in the arena of competitive card games, but cultural acceptance among parents remains a barrier [52][54].
废除“大漂亮”法案第899条“资本税”!全球大公司高管本周齐聚华盛顿游说美国国会
华尔街见闻· 2025-06-09 02:08
本周,数十家跨国公司高管本周集体涌向华盛顿游说国会,试图阻止特朗普预算法案中一项可能重塑国 际资本流动格局的条款,警告这一措施将冲击数百万美国就业岗位。 6月9日,据报道,全球商业联盟主席Jonathan Samford透露,约70家公司的代表将于本周与国会议员 会面,第899条款将成为"核心议题"。 这一税收威胁已令该游说组织近200家在美外资企业感到不安, 其中包括壳牌、丰田、SAP和LVMH等巨头 。 数据显示这一担忧并非空穴来风: 外资银行在美国承销了70%以上的外国公司债务发行,占美元计价 债务发行总额的近三分之一 。 2023年,这些外资银行向美国公司放贷超过1.3万亿美元,其国际融资业务支撑了5.4万亿美元的外国直 接投资,创造了2700亿美元收入。 "希望第899条款不会被实施" 据悉, 这些外资企业在美国提供了840万个就业岗位,而第899条款的实施可能直接威胁到这一庞大的 就业基数 。 这场史无前例的游说攻势直指特朗普"大漂亮"税收法案中的第899条款——一个被外界视为"资本驱逐 令"的条文。该条款一旦获得国会批准,将允许美国对来自"税收政策惩罚性"国家的公司和投资者征收额 外税收。 税收 ...
特朗普下令:解放洛杉矶!三弹齐发射向抗议人群
华尔街见闻· 2025-06-09 02:08
洛杉矶乱了!特朗普下令部署国民警卫队 严重骚乱 白宫新闻秘书莱维特说,洛杉矶的"违法行为受到纵容而恶化",特朗普下令部署2000名国民警卫队队员 予以应对。 美国移民与海关执法局(ICE)等联邦机构执法人员6日搜捕非法移民,突袭洛杉矶市至少7处地点,包 括购物中心和工厂,逮捕44人。行动中,执法人员遭到当地社区居民围堵,不断发生肢体冲突。当晚, 大约500名抗议者聚集在洛杉矶市中心,举着"ICE滚出洛杉矶"等标语,试图冲击一处拘留所,与前来维 持秩序的洛杉矶当地警察发生冲突。警方使用警棍、催泪弹和橡皮子弹驱散抗议者,抗议者用砖头和石 块还击。 防长称或出动军队 美国总统特朗普7日下令向加利福尼亚州洛杉矶部署国民警卫队,应对当地搜捕非法移民引发的骚 乱。这一决定引发国内反弹,民主党称之为"蓄意煽动"紧张局势。 6月6日,在美国华盛顿白宫,美国总统特朗普准备登机。新华社记者 胡友松 摄 联邦执法人员7日继续在洛杉矶县多地搜捕非法移民,连续第二日与当地社区居民发生严重冲突。当天 最激烈的冲突发生在洛杉矶市中心以南大约30公里的派拉蒙市,这里是拉美裔移民聚居区。上百名全副 武装的联邦执法人员与数百名抗议者对峙并爆发冲 ...
从算力革命到AI应用,财通资管“科技兵团”详解中国科技产业的投资密码
华尔街见闻· 2025-06-09 02:08
今年以来, D S 、国产人形机器人的集体亮相,极大提振了投资者对中国科技的信心,在资本市场 也掀起了较大的波澜。对于科技股而言,摆在投资者面前的,或许从来不是投或不投的选择题,而是 应该怎么投的必答题。 对于这个问题,无论是卖方研究,还是买方机构,今年都在尝试给出自己的回答,尤其是一些公募基 金公司,纷纷 "组团出道",向外界全面展示自家科技投研团队的最新研究成果和投资方法论。 日前,来自财通资管的 9 位资深科技投研人员,以"投资中国科技的底气"为主题开展了一场线上直 播,就市场普遍关心的热门话题,比如半导体、人工智能、智能驾驶、人形机器人、 A I 应用等领域 的产业趋势、投资机会,分别从各自擅长的领域分享了自己的观点和看法,从中不难看出他们研究的 深度、广度和颗粒度。 据了解,财通资管权益公募团队中,目前拥有多位主投科技成长方向的基金经理,比如硬核科技左侧 选手包斅文、偏好中上游通用型环节的均衡选手李晶、主投机器人等先进制造领域的新生代基金经理 徐竞择等。同时,在财通资管超 2 0 人的权益研究团队中,泛科技方向的研究员达 9 位。 在财通资管投研团队看来,研究的深度决定了认知的高度,最终会影响到投资 ...
出海热潮刺激国际银行服务需求“井喷”,渣打“对症下药”帮用户解决三大痛点
华尔街见闻· 2025-06-09 02:08
中国企业与富裕阶层 "走向全球"的步伐正在提速! 2024 年,中国对外直接投资增长 10.1% ,达到 1627.8 亿美元。随着企业加速出海,中国 富裕阶 层 进行跨国资金管理与全球资产配置的需求也在稳步增长。 渣打银行近日发布 的 《中国富裕客群及企业家国际银行服务需求洞察与趋势》调研报告(以下简称 "报告") 指出 : 近 90%的受访者持有国际银行账户至少三年,而少数尚未开户的受访者有 80% 以上表示将在未来一年内开户。 但渣打此次调研也发现: 国际银行服务中普遍存在语言与沟通障碍、线下客户服务质量、商业与个 人银行服务的割裂现象,这已成为当前中国富裕 客 群与企业家获得更好跨境资金管理与全球资产配 置服务的三大痛点 。 通过扎实的调研,该报告揭示了富裕 客群 及企业家群体在选择国际银行服务时面临的需求变化和服 务挑战,国际银行如何满足客群的多元化需求值得关注。 据了解,本次 调研共有 1520 受访者,包 括 301 位香港本地居民 以及 1219 名分别居住在中国内地、香港、新加坡、阿联酋等地的中国 客 群(指拥有中国国籍或者中国香港身份的客群) 。其中 71% 为家庭群体, 33% 为企业家 ...
“狼”真的会来?“新美联储通讯社”:美国经济真走向“艰难的夏天”
华尔街见闻· 2025-06-09 02:08
Core Viewpoint - The article discusses the precarious state of the U.S. economy, highlighting the impact of fluctuating trade policies and the potential risks that could lead to a recession, despite recent employment growth and stable unemployment rates [1][2]. Group 1: Economic Indicators - In May, the U.S. added 139,000 jobs, with the unemployment rate remaining stable between 4% and 4.2% over the past year [1]. - Consumer debt delinquency rates have been rising for a year, raising concerns about the financial health of low-income borrowers and potential impacts on consumer spending [5]. Group 2: Major Risks - The article identifies three significant risks that could lead to severe consequences for the economy: 1. The fragile balance in the labor market, where companies are hesitant to lay off employees but are also not hiring, which could lead to a sudden spike in unemployment if demand weakens [4][5]. 2. A potential decline in consumer spending due to rising costs, with predictions of a 1% drop in housing prices this year as sellers outnumber buyers by nearly 500,000 [5]. 3. Financial market shocks or sudden shifts in sentiment, with rising long-term borrowing costs potentially affecting stock market performance and corporate profitability [6][7]. Group 3: Corporate Strategies - Companies are adopting various strategies to navigate the uncertain environment, with some choosing to wait and others adjusting supply chains. For instance, some firms are delaying price increases until trade policies stabilize [8]. - The overall sentiment among economists is that the likelihood of a recession has increased compared to earlier in the year, but remains lower than in April and early May [9].
特斯拉“RoboTaxi”下周发布!多空激辩:多头看到关键进展,空头质疑规模化路径
华尔街见闻· 2025-06-08 05:40
巴克莱指出, 虽然此类活动通常被视为"卖出消息"的契机,但此次发布会更大的意义在于巩固RoboTaxi/AV(自动驾驶)叙事,这一直是特斯拉股票的核心驱 动力。 报告还表示,尽管特斯拉在自动驾驶领域取得令人印象深刻的进展,但其追赶和超越行业领导者Waymo的路径仍面临挑战。 多头专注于特斯拉技术的快速迭 代以及在数据和计算方面的关键护城河,空头质疑规模化路径,例如基础设施/与市政当局管理关系方面,特斯拉并没有核心竞争力,同时质疑数据质量。 同时,基本面持续恶化,报告指出,2025年销量预计将出现负增长,利润率承压,每股收益预期已从去年底的3.20美元下滑至目前的不到2.00美元。对投资者 而言,理解特斯拉估值的关键在于平衡AV/AI愿景与疲软基本面之间的权衡,以及公司资金配置能力是否足以支撑未来增长。 扩展AV的路径充满争议 特斯拉股票正处于关键十字路口,下周发布的RoboTaxi能否挽回投资者信心? 据追风交易台消息,巴克莱最新分析显示, 投资者对特斯拉即将于6月12日进行的RoboTaxi发布会持谨慎态度。 预计发布会将展示无安全驾驶员的车辆,但 初始规模有限——仅约10辆车、在地理围栏区域内运营,并依赖 ...