独立董事 2024 年度述职报告-李扬 三七互娱网络科技集团股份有限公司 独立董事 2024 年度述职报告 各位股东及股东代表： 本人作为三七互娱网络科技集团股份有限公司（以下简称"公司"）第六届董事会独立董 事，自履职以来，严格按照《公司法》《上市公司治理准则》《上市公司独立董事管理办法》 等法律、法规和《公司章程》《独立董事制度》等的规定，勤勉、忠实、尽责地履行职责， 充分发挥独立董事作用，维护公司整体利益和全体股东尤其是中小股东的合法权益。现将 2024年度履职情况报告如下： 二、年度履职情况 （一）出席股东大会及董事会情况 2024年度，公司董事会、股东大会的召集、召开符合法定程序，重大经营决策事项和其 他重大事项均履行了相关的审批程序。报告期内，公司共召开6次董事会和2次股东大会，本 人出席会议的情况如下： | | | | | 董事出席董事会及股东大会的情况 | | | | | --- | --- | --- | --- | --- | --- | --- | --- | | 董事 | 本报告期应参 | 现场出席董 | 以通讯方式参 | 委托出席董 | 缺席董事 | 是否连续两次未亲 | 出席股东 ...

Financial Performance - The company achieved a revenue of RMB 1.5 billion in the last fiscal year, representing a 20% increase compared to the previous year[16]. - The company's operating revenue for 2024 reached ¥17.44 billion, representing a 5.40% increase compared to ¥16.55 billion in 2023[6]. - Net profit attributable to shareholders was ¥2.67 billion, a slight increase of 0.54% from ¥2.66 billion in the previous year[6]. - The net profit after deducting non-recurring gains and losses was ¥2.59 billion, up 3.76% from ¥2.50 billion in 2023[6]. - The company reported a significant increase in user engagement, with a year-over-year growth of 25% in active users[1]. - Revenue for the last quarter reached 500 million, representing a 15% increase compared to the previous quarter[2]. - The company has set a future revenue guidance of 2 billion for the next fiscal year, indicating a growth target of 20%[3]. - New product launches are expected to contribute an additional 100 million in revenue over the next two quarters[4]. Market Expansion - The company is focusing on expanding its market presence, targeting a 15% increase in market share over the next fiscal year[16]. - The company is expanding its market presence in Southeast Asia, aiming for a 30% market share by the end of the year[5]. - The company is actively pursuing a "boutique, diversified, and globalized" development strategy to improve operational quality and sustainability[136]. Research and Development - The company has allocated RMB 200 million for research and development of new gaming technologies in the upcoming year[16]. - Research and development expenses increased by 10% to support new technology initiatives[6]. - The company is focusing on enhancing its R&D capabilities to improve the quality of its game products and expand its market presence[89]. - The company has established a diverse product matrix, focusing on self-developed capabilities across MMORPG, SLG, and casual gaming genres, with multiple high-quality self-developed mobile games in the pipeline[49]. Customer Engagement and Retention - The company is implementing new strategies to improve customer retention, aiming for a 10% increase in returning users[16]. - Customer retention rates improved to 85%, reflecting successful engagement strategies[8]. Strategic Investments and Acquisitions - The company is exploring potential mergers and acquisitions to enhance its product offerings and market reach[16]. - The company is exploring potential acquisitions to enhance its product portfolio, with a budget of 200 million allocated for this purpose[7]. - The company has made strategic acquisitions, such as the cash purchase of Shanghai Tingxiong Network Technology Co., Ltd., aligning with its business development goals[131]. Technological Integration - The company is actively exploring the integration of AI technology into its business operations to improve efficiency and innovation capabilities[36]. - The company has integrated AI technology into its operations, with over 80% of 2D art assets generated using AI, and over 30% of 3D assets also generated by AI, significantly enhancing production efficiency[58]. - The company is focused on enhancing its AI capabilities and integrating AIGC technology into its business, aiming for deeper industry innovation and improved operational efficiency[140]. Governance and Compliance - The company has a governance structure that complies with relevant laws and regulations, ensuring effective operation of the shareholders' meeting, board of directors, and supervisory board[155]. - The company is currently under investigation by the China Securities Regulatory Commission for alleged information disclosure violations, and it is cooperating with the investigation[149]. - The company acknowledges risks related to industry policy changes and commits to strict compliance with regulations to mitigate potential operational risks[142]. Employee Management and Development - The total number of employees at the end of the reporting period was 3,249, with 1,064 in sales, 318 in technology, and 1,000 in research and development[194][195]. - The company focuses on enhancing employee skills and career development through various training programs, including leadership and professional training[197]. - The company has established a three-year shareholder return plan (2024-2026) to enhance transparency and protect investor rights[200]. Dividend Policy - The company plans to distribute a cash dividend of RMB 3.70 per 10 shares (including tax) to all shareholders[7]. - The company maintains a stable profit distribution policy, emphasizing cash dividends to maximize shareholder returns[165].

三七互娱（002555）公告，2024年营业收入174.41亿元，同比增长5.40%。归属于上市公司股东的净利 润26.73亿元，同比增长0.54%。基本每股收益1.21元/股，同比增长0.83%。公司拟向全体股东每10股派 发现金红利3.7元(含税)，送红股0股(含税)，不以公积金转增股本。 ...

从沪深300文化娱乐指数持仓样本的行业来看，游戏占比100.00%。 资料显示，指数样本每半年调整一次，样本调整实施时间分别为每年6月和12月的第二个星期五的下一 交易日。权重因子随样本定期调整而调整，调整时间与指数样本定期调整实施时间相同。在下一个定期 调整日前，权重因子一般固定不变。遇临时调整时，当沪深300指数调整样本时，沪深300行业指数样本 随之进行相应调整。在样本公司有特殊事件发生，导致其行业归属发生变更时，将对沪深300行业指数 样本进行相应调整。当样本退市时，将其从指数样本中剔除。样本公司发生收购、合并、分拆等情形的 处理，参照计算与维护细则处理。 数据统计显示，沪深300文化娱乐指数近一个月下跌12.83%，近三个月下跌5.04%，年至今下跌9.65%。 据了解，为反映沪深300指数样本中不同行业公司证券的整体表现，为投资者提供分析工具，将沪深300 指数300只样本按行业分类标准分为11个一级行业、35个二级行业、90余个三级行业及200余个四级行 业。沪深300行业指数系列分别以进入各一级、二级、三级、四级行业的全部证券作为样本编制指数， 形成沪深300行业指数。该指数以2004年12月 ...

Investment Rating - The report maintains a "Market Perform" rating for the media industry, in line with the overall market performance [1] Core Insights - The media sector has underperformed compared to major indices, with a decline of 12.20% from March 14 to April 11, 2025, while the Shanghai Composite Index and CSI 300 fell by 3.59% and 4.12%, respectively [3][13] - The report suggests focusing on the gaming sector due to its resilience against US-China tariffs and potential for valuation recovery, supported by favorable WTO policies [11][12] - The advertising market is expected to rebound due to government initiatives aimed at boosting consumption, with stable demand from consumer goods clients [12][18] - State-owned publishing companies are highlighted for their high dividend yields and defensive value, with some companies achieving an average dividend yield of over 6% in the past three years [4][7] Summary by Sections Investment Recommendations - Focus on the gaming sector, which is expected to recover in valuation due to minimal impact from tariffs and strong domestic demand [11][12] - Monitor the advertising market for cyclical recovery driven by government consumption stimulus policies [12] - Consider state-owned publishing companies for their stable performance and high dividend yields [4][7] Market Review - The media sector's performance from March 14 to April 11, 2025, saw a 12.20% decline, ranking 28th among all sectors [3][13] - The sector's PE ratio as of April 11, 2025, is 26.38, above the historical average of 24.46 [17] Industry News - The Chinese government has implemented a consumption stimulus plan, which includes 30 key tasks aimed at boosting consumer spending [18] - The gaming industry continues to receive support from government policies, with a significant number of game licenses issued in Q1 2025 [11][41] - The advertising market is showing signs of recovery, with notable increases in spending in various sectors [52][54] Monthly Data - In March 2025, the domestic film market generated a box office of 1.925 billion yuan, a decrease of 30.95% year-on-year [21][27] - The gaming market reported a sales revenue of 27.953 billion yuan in February 2025, reflecting a year-on-year growth of 12.3% [37][39] - The advertising market is projected to grow, with a 1.6% increase in overall spending in 2024 [52][54]

Core Insights - In March 2025, Chinese mobile game publishers generated a total revenue of $2 billion, accounting for 36.9% of the global top 100 mobile game publishers' revenue, with 36 Chinese companies making the list [1][4]. Group 1: Market Performance - Tencent maintained its dominance with four games, including "Honor of Kings" and "Peacekeeper Elite," occupying the top four positions in the Chinese App Store revenue rankings for March [4]. - Point Interactive surpassed NetEase to claim the second position in the Chinese mobile game publisher revenue rankings, with its game "Whiteout Survival" achieving a historical monthly revenue high [8]. - The new game "Heroes Never Flash" and "Dragon Valley World" entered the top 20 revenue list, significantly boosting their respective publishers' rankings [5]. Group 2: Game-Specific Achievements - "Whiteout Survival" reached a cumulative global revenue of $2.25 billion, becoming one of the fastest mobile games to surpass $2 billion in revenue within five years of its launch [8]. - "Mobile Legends: Bang Bang" from ByteDance's subsidiary, Moonton, saw a 53% revenue increase in March after launching a new version and new heroes, elevating its ranking from 8th to 5th in the overseas mobile game revenue list [9]. - "Gossip Harbor" from Lemon Microfun also achieved a historical monthly revenue high, driven by seasonal events and new content [8]. Group 3: Industry Trends - The mobile gaming market is entering a stable cycle, with publishers focusing on high-quality operational strategies to enhance user retention and engagement amid intense competition [5]. - The overseas market for Chinese mobile games is characterized by significant fluctuations in rankings, providing opportunities for new entrants while posing challenges for established titles [10].

下载排名主要依据当月该款游戏 App 在 App Store 的下载量预估数据计算得出。 了解更多 App 相关数据,可至七麦数据官网或关 注官方公众号: 七麦研究院 智通财经APP获悉，近日，七麦数据发布了2025年3月热门游戏排行榜，其中包括热门游戏下载榜Top30 和热门游戏收入榜Top30。热门游戏下载榜方面，榜单Top3分别为《王者荣耀》《英雄没有闪》以及 《和平精英》。其中三七互娱(002555.SZ)旗下在2月底发布的新游《英雄没有闪》表现强劲，成功占据 榜单Top2。 | | 七奏数据 | | | | --- | --- | --- | --- | | 3 я | Frid | 197355 | | | | 排行榜Top30 (ios) | | | | 排名 | 产品 | 开发商 | 变化 | | 11 | 王者荣耀 | 腾讯 | | | 2 | 英雄没有闪 | 三七互娱 | new | | 3 | 和平精英 | 腾讯 | V 1 | | 4 | 三角洲行动 | 腾讯 | ▲ 1 | | 5 | 开心消消乐 | 乐元素 | V 1 | | 6 | 金铲铲之战 | 腾讯 | - | | 7 | ...

凭借多项重要的游戏内活动和内容更新，《无尽冬日》本期收入榜单排名上升两个名次，在2025年3月登顶了全球手游收入榜，并且刷新了游戏有史以来 的最高月收入记录。 （以国服畅销榜为例，《无尽冬日》今年以来的走势都很稳定） 最近，Sensor Tower公布了2025年3月全球手游产品在App Store和Google Play的收入排名Top10，以及收入增长排名Top10。值得注意的是，数据统计范围 未包括第三方安卓市场。 3月份，全球玩家通过App Store和Google Play在手游上的消费支出达到约67.9亿美元，较上月增长5.6%。美国仍为最大收入市场，贡献约22亿美元（占全 球收入31.9%），中国大陆iOS市场（17.6%）和日本市场（14.3%）紧随其后。 在收入排名Top10方面，点点互动旗下产品《Whiteout Survival》（无尽冬日）在3月迎来了二周年庆典"黎明盛宴"（3月6日至13日），其中包含合作烹饪 活动、节日竞赛和专属奖励，显著提升了玩家参与度。同时，游戏还推出了"联盟凯旋"版本更新，新增联盟活动与优化功能，进一步刺激了玩家的消费。 而《Last War: Surviva ...

政策转向，游戏行业的上市潮要来了吗？ 2024年年末，中国内地资本市场冲来了一轮炒股热潮。国庆假期后的第一个交易日，沪深两市开盘仅20 分钟成交额就突破万亿元，刷新了此前的记录。触乐曾以此为契机，报道过A股游戏公司近几年的动 向。 要知道，这些游戏公司出现在A股市场，本身就有一段极为曲折的历史。近10年里，内地游戏公司想要 上市，往往会面临来自舆论、监管等多方面的压力。直到2025年，监管部门出台了新的文化产业支持政 策，才为游戏公司重新打开了上市的大门。 可以说，这是场"姗姗来迟的IPO盛宴"。它对游戏厂商意味着什么？有哪些厂商可能会回归或者登陆A 股？这又会对行业产生怎样的影响？这篇文章讨论的就是这个。 曲折 游戏公司在国内上市，一直是条充满波折的路。 2010年，深圳中青宝互动网络公司（中青宝）登陆A股，成为首家国内上市游戏公司。此后几年，一批 游戏公司尝试通过创业板或主板IPO融资。掌趣科技、电魂网络等在2012—2016年间相继上市，让市场 对游戏板块充满期待。 但好景不长，2016年，监管部门收紧了对游戏等娱乐类公司的上市审核。2016年6月，吉比特公司IPO 过会，成为最后⼀家成功登陆A股的游戏 ...

Group 1 - The report highlights the recent performance of the CSI 300 and ChiNext indices, showing a decline of 32% and 16% respectively over the past year [2] - The top-performing sectors yesterday included non-ferrous metals, home appliances, and banks, with respective gains of 1.14%, 0.95%, and 0.88% [2] - Conversely, the worst-performing sectors included computers, real estate, and defense, with declines of 1.92%, 1.77%, and 1.68% [2] Group 2 - The fixed income analysis indicates that high real interest rates are not a sufficient condition for interest rate cuts, emphasizing that current monetary policy is already supportive of the real economy [8][10] - The report discusses the efficiency of monetary policy transmission in China, stating that changes in policy rates directly influence lending rates without the need for intermediary market adjustments [11] - It is noted that the actual interest rate is more of an academic concept with limited impact on the real economy, as evidenced by the U.S. experiences during past crises [12] Group 3 - The automotive sector is witnessing significant advancements in autonomous driving technology, with multiple companies announcing progress towards Level 3 capabilities expected to be achieved by 2025 [20][21] - BYD has made notable announcements regarding its charging infrastructure and vehicle sales, indicating strong market activity and consumer interest [19] - The report emphasizes the importance of the automotive industry's transition to higher levels of automation and the competitive landscape among various manufacturers [20] Group 4 - The service consumption sector is experiencing robust growth, with travel bookings for the Qingming Festival showing positive trends, and companies like Tongcheng reporting significant revenue increases [26] - The education sector is also highlighted, with companies like Excellence Education Group and Thinking乐 reporting impressive revenue and profit growth, indicating a strong market recovery [27] - The report notes that the average per capita service consumption expenditure in China is expected to exceed 50% by 2030, reflecting a growing trend in service-oriented spending [27] Group 5 - In the chemical industry, the report indicates a continued upward trend in organic silicon prices, driven by strong manufacturer pricing intentions and potential supply shortages [32] - The urea market is also showing signs of recovery, with prices slightly increasing due to various market dynamics, including reduced inventories and seasonal demand [33] - The report recommends several companies in the chemical sector, including 合盛硅业 and 兴发集团, as potential investment opportunities [35] Group 6 - The media sector is focusing on AI applications and gaming, with significant developments in virtual reality films expected to enhance audience engagement and revenue generation [42] - The report highlights the approval of numerous new games, indicating a healthy pipeline for the gaming industry, which is expected to contribute positively to revenue growth [41] - Companies like Tencent and NetEase are recommended for their strong positions in the gaming market and ongoing innovations in AI technology [40]