Workflow
PDD(PDD)
icon
Search documents
拼多多的长期主义:短期业绩承压,千亿资源重塑产业生态
经济观察报· 2025-11-21 12:07
"站在十周年的新起点上,我们将继续坚持消费者导向,持续 进化组织,以钉钉子的精神,扎扎实实、一个一个地解决用 户、商家、产业的实际问题,持续构建多方共赢的平台生态, 承担更大的社会责任,继续为广大的普通人创造价值。" 拼多 多集团执行董事、联席CEO赵佳臻表示,拼多多将拿出更多的 真金白银投入到生态建设,以更大的力度回馈生态和社会。 作者:李康 封图:图片资料室 11月18日,拼多多发布第三季度财报,营收为1082.8亿元,同比增长9%,这一增速较前几个季 度明显放缓。第三季度经营利润为250亿元,同比仅录得低个位数增长。调整后归属于普通股股东 的净利润314亿元,同比增长14%,环比出现下滑。在线营销服务收入增速较上一季度也有所下 滑。 这些措施给广大中小商家带来了实实在在的实惠。在浙江永康,有年轻商家在平台扶持下升级生产 线并创立品牌,一年扩展了10条生产线。在云南普洱,咖啡产业通过平台的数据和品牌赋能,摆 脱了"廉价原料"的标签,实现了价值跃迁。 有商家反馈,仅"推广服务费退返"一项每年可节省数百万元的推广费用,拼多多单个季度能为商 家共节省上百亿元的成本。在千亿扶持计划下,拼多多平台大家电、二手数码等 ...
拼多多(PDD):25Q3 季报点评:外部负向影响减弱,基本面边际向好
Orient Securities· 2025-11-21 11:08
拼多多 PDD.O 公司研究 | 季报点评 外部负向影响减弱,基本面边际向好 ——拼多多 25Q3 季报点评 核心观点 盈利预测与投资建议 ⚫ 我们预计公司 2025-2027 年实现收入 4349/5045/5536 亿元(原 2025-2027 年预测为 4477/4980/5401亿元),预计实现Non-GAAP归母净利润1168/1436/1688亿元(原 2025-2027 年预测为 1220/1469/1612 亿元)。采用 SOTP 估值计算公司合理估值为 2544 亿 USD(18031 亿 CNY),给予拼多多目标价 179.21 美元/ADS,维持"买 入"评级。 风险提示:行业竞争加剧、海外业务政策风险、宏观经济不景气。 公司主要财务信息 | | 2023A | 2024A | 2025E | 2026E | 2027E | | --- | --- | --- | --- | --- | --- | | 营业收入(百万元) | 247,639 | 393,836 | 434,885 | 504,513 | 553,555 | | 同比增长 (%) | 90% | 59% | 10% | ...
拼多多(PDD):千亿扶持赋能生态优化,加大投入推动新质转型
Investment Rating - The report maintains a "Buy" rating for Pinduoduo (PDD) [2][12] Core Insights - Pinduoduo reported FY3Q25 revenue of RMB 108.3 billion, a 9% year-over-year increase, exceeding consensus estimates of RMB 107.6 billion. Non-GAAP net profit increased by 14% year-over-year to RMB 31.4 billion, surpassing market expectations [5][6][12] - The "RMB 100 billion Merchant Support" program is driving transformation and high-quality development within the ecosystem, with significant growth in the number of young merchants and high-quality product SKUs [7][10][12] - The company is focusing on cost control, with total operating expenses accounting for 33.6% of revenue, down 2.0 percentage points year-over-year. R&D expenditure increased significantly, indicating a commitment to technological advancement [8][10][12] - Temu, a subsidiary, is experiencing strong growth in active users and market popularity, with cumulative global downloads exceeding 1.2 billion and a record high of 530 million monthly active users in August 2025 [11][12] Financial Data and Profit Forecast - Revenue projections for Pinduoduo are as follows: - 2023: RMB 247.639 billion - 2024: RMB 393.836 billion - 2025E: RMB 431.367 billion - 2026E: RMB 494.010 billion - 2027E: RMB 561.012 billion - Non-GAAP net profit forecasts have been adjusted to: - 2025E: RMB 109.029 billion (up from RMB 102.4 billion) - 2026E: RMB 128.155 billion (down from RMB 138.6 billion) - 2027E: RMB 155.770 billion (down from RMB 168.9 billion) [4][12]
拼多多十年坚守的 “对的事”,藏着下一个十年答案
36氪未来消费· 2025-11-21 10:43
Core Viewpoint - Pinduoduo's new ten-year journey emphasizes a shift from rapid growth to social responsibility and long-term value creation, focusing on empowering industries and supporting farmers through substantial investments like the "billion-level" subsidy program [4][22][24]. Financial Performance - In Q3 2025, Pinduoduo reported revenue of 108.3 billion yuan, a 9% increase from 99.35 billion yuan in the same period last year, indicating a slowdown in growth compared to previous years [3]. - Online marketing services and other revenues reached 53.3 billion yuan, up 8% from 49.4 billion yuan year-on-year, while transaction service revenue was 54.9 billion yuan, a 10% increase from 50 billion yuan [3]. Strategic Initiatives - The "billion-level" subsidy initiative aims to alleviate burdens on small and medium-sized businesses and enhance the supply chain for agricultural products, marking a significant commitment to social responsibility [4][10]. - Pinduoduo's focus on "doing the right thing" reflects its commitment to creating value for users and supporting the agricultural sector, which is seen as a core area for growth and innovation [10][20]. Industry Transformation - The company is transitioning from a model focused on scale expansion to one centered on industry empowerment and social value creation, indicating a deeper understanding of its role in the market [5][23]. - Pinduoduo's initiatives in agricultural modernization, such as the "Multi-Channel Livestreaming" and "Digital Empowerment" programs, are reshaping traditional agricultural practices and enhancing market access for farmers [19][20]. Long-term Vision - As Pinduoduo enters its next decade, the focus will shift from merely increasing transaction volumes to fostering sustainable growth and social impact, with a commitment to long-term value creation [22][24]. - The company's leadership emphasizes that true growth involves not just financial metrics but also a clear alignment with societal needs and responsibilities [24].
“迪士尼+开市客”:写在拼多多基因里的双螺旋
盐财经· 2025-11-21 10:10
Core Viewpoint - Pinduoduo's vision of "Costco + Disney" has evolved from a narrative to a practical strategy, aiming to balance efficiency with emotional connection, and cost-effectiveness with enjoyment [2][4]. Financial Performance - In Q3 2025, Pinduoduo reported revenue of 108.7 billion yuan, a year-on-year increase of 9%, and a net profit attributable to shareholders of 29.3 billion yuan, up 17% year-on-year [4]. - Despite the positive financial results, revenue costs surged by 18% year-on-year, and R&D expenses increased significantly by 41%, indicating a strong commitment to long-term investment [5]. Strategic Insights - Pinduoduo's strategy draws inspiration from Costco's focus on "scale and efficiency" and Disney's ability to create emotional connections, suggesting a unique blend of operational and emotional strategies [6][8]. - The company has localized Costco's model by targeting China's agricultural sector and industrial clusters, leading to a 47% year-on-year increase in agricultural product sales [10]. Agricultural and Industrial Empowerment - Pinduoduo's "Billion Support" initiative has significantly impacted agricultural e-commerce, with a focus on enhancing quality and standardization in production [11]. - The platform's intervention has transformed local industries, such as the backpack industry in Shaodong, from low-margin OEM production to high-value self-branded products [13]. User Engagement and Experience - Pinduoduo has redefined shopping as a social experience, integrating features like group buying and interactive tasks to enhance user engagement and retention [15]. - The company's approach has led to improved user consumption frequency and repurchase rates, contributing to a more stable profit structure [15]. Long-term Vision and Challenges - Pinduoduo's dual revolution focuses on creating a sustainable growth path through digital transformation in the real economy, even as it faces challenges in balancing affordability and quality [21]. - The company aims to unify commercial success with social responsibility, evidenced by significant growth in young agricultural merchants and increased orders from underrepresented regions [23]. Future Directions - Pinduoduo plans to continue its "Costco + Disney" strategy, emphasizing long-term value creation for users, which may lead to slower but more sustainable growth [25].
拼多多十年坚守的 “对的事”,藏着下一个十年答案
3 6 Ke· 2025-11-21 07:10
Core Viewpoint - Pinduoduo's latest financial report shows a revenue of 108.3 billion yuan for Q3 2025, marking a 9% increase from 99.35 billion yuan in the same period last year, indicating a slowdown in growth compared to previous years [1][2] Financial Performance - Q3 2025 revenue reached 108.3 billion yuan, up from 99.35 billion yuan year-on-year, reflecting a 9% growth [1] - Online marketing services and other revenues amounted to 53.3 billion yuan, an 8% increase from 49.4 billion yuan in Q3 2024 [1] - Transaction service revenue was 54.9 billion yuan, a 10% increase from 50 billion yuan in the same period last year [1] - Advertising revenue growth has slowed to single digits, the lowest in the company's history, impacting overall performance [1] Strategic Initiatives - Pinduoduo launched a "100 billion yuan" support initiative aimed at benefiting both supply and demand sides, reflecting its commitment to social responsibility as it celebrates its 10th anniversary [2][12] - The initiative has entered its second quarter, providing financial support to small and medium-sized businesses and facilitating agricultural product sales [2][14] - The company emphasizes a balance between short-term performance and long-term ecological development, focusing on transforming from "scale expansion" to "industry empowerment" [2][10] Industry Impact - The "New Quality Supply" initiative is helping various industrial sectors transition from "homogeneous competition" to "self-branding and high-value creation" [7] - Pinduoduo's support has led to significant transformations in local industries, such as the backpack industry in Shaodong and the down jacket industry in Pinghu, enhancing their market positions [7][9] - The platform's digital capabilities are being leveraged to improve product quality and market responsiveness, with a notable increase in the number of young merchants and quality products [9][10] Agricultural Focus - Pinduoduo continues to invest in agriculture, launching initiatives like "Duoduo Good Products" to enhance agricultural practices and market access [12][14] - The company has reported a 47% year-on-year increase in agricultural product sales, driven by younger merchants and digital tools [14][15] - The focus on agricultural modernization through technology and data-driven insights aims to improve farmers' income and market stability [15][20] Future Outlook - As Pinduoduo enters its next decade, the focus will shift from mere growth to social responsibility and value creation [17][20] - The company aims to continue its commitment to "doing the right things" while enhancing its operational efficiency [10][18] - The strategic emphasis on social responsibility is expected to guide Pinduoduo's future initiatives and market positioning [20][21]
拼多多的长期主义:短期业绩承压,千亿资源重塑产业生态
Jing Ji Guan Cha Wang· 2025-11-21 06:41
第三季度是拼多多千亿扶持连续投入的第二个季度。这是一项为期三年、总投入超千亿元的系统性工程,其核心目标是加码高质量电商生态建设,助推平台 商家新质转型升级,全力构建用户、商家及平台多方共赢的商业生态。 11月18日,拼多多发布第三季度财报,营收为1082.8亿元,同比增长9%,这一增速较前几个季度明显放缓。第三季度经营利润为250亿元,同比仅录得低个 位数增长。调整后归属于普通股股东的净利润314亿元,同比增长14%,环比出现下滑。在线营销服务收入增速较上一季度也有所下滑。 去年以来,拼多多营收增速已显著放缓。此前,拼多多2024年第一季度、2024年第二季度、2024年第三季度、2024年第四季度、2025年第一季度、2025年第 二季度的营收同比增速分别为131%、86%、44%、24%、10%、7%。 拼多多营收与利润增速的放缓,并非业务疲软,而是拼多多主动战略投入的结果。今年4月,拼多多把百亿减免计划升级为千亿扶持计划,用真金白银反哺 供需两侧,为商家降本减佣,加快推动产业新质转型,引领电商行业进入全面惠商的新阶段。该项投入对于拼多多的直接影响,便是业绩增速放缓。 拼多多集团执行董事、联席CEO赵佳臻 ...
2025年第198期:晨会纪要-20251121
Guohai Securities· 2025-11-21 01:10
Group 1 - The report highlights that Xingfa Group's Q3 net profit attributable to shareholders increased by 16.17% year-on-year, driven by rising prices of glyphosate and other products, with a total revenue of 91.61 billion yuan in Q3 2025, reflecting a 5.96% year-on-year growth [3][4][9] - The report indicates that the average price of glyphosate reached 26,530 yuan per ton in Q3 2025, up 5% year-on-year, while the average price of phosphate rock remained high at 1,020 yuan per ton [4][6] - The acquisition of a 50% stake in Qiaogou Mining is expected to enhance the company's phosphate resource advantages, increasing its phosphate resource reserves from 3.95 billion tons to 5.80 billion tons [7][8] Group 2 - The report notes that Leap Motor's Q3 revenue surged by 97.3% year-on-year to 194.5 billion yuan, with a gross margin of 14.5%, marking a significant improvement [11][12] - The company is expanding its product lineup with the introduction of the D19 flagship model and the upcoming A10 model, which is expected to enhance its market position [13] - Leap Motor's export volume reached 17,000 units in Q3 2025, leading among new car manufacturers, and the company plans to accelerate its global localization strategy [14] Group 3 - Geely Automobile reported a Q3 revenue of 891.9 billion yuan, a 27% year-on-year increase, with a net profit of 38.2 billion yuan, reflecting a 59% year-on-year growth [16][17] - The company has adjusted its annual sales target to 3 million units, with significant contributions from its Galaxy series of vehicles [18] - Geely's export volume reached 112,000 units in Q3 2025, indicating strong overseas demand and competitive positioning [19] Group 4 - The report on Lianqi Technology emphasizes its leadership in memory interconnect chips, with a revenue of 6.33 billion yuan in the first three quarters of 2025, a 57.83% year-on-year increase [21][22] - The global AI server shipment is projected to grow significantly, with Lianqi expected to capture a 36.8% market share in the memory interconnect chip market by 2024 [22][23] - The company has launched new products based on CXL technology, which are anticipated to drive future growth [23] Group 5 - The report indicates that Xinyang's Q3 revenue reached 387 million yuan, with a significant increase in beauty treatment service revenue, which grew by 304.6% year-on-year [25][26] - The company plans to expand its offline medical beauty stores to 50 by the end of the year, enhancing its market presence [25] - Despite a net loss in Q3, the company expects profitability improvements in Q4 due to seasonal demand recovery [26] Group 6 - Trip.com Group reported a Q3 net operating revenue of 18.3 billion yuan, a 16% year-on-year increase, with a net profit of 19.9 billion yuan, reflecting a 194% year-on-year growth [29][30] - The company is benefiting from resilient domestic travel demand and strong growth in international business, particularly in cross-border travel [30][31] - The report anticipates continued growth in the global OTA business, with significant contributions from the Asia-Pacific region [31][32] Group 7 - Pinduoduo's Q3 revenue reached 108.3 billion yuan, a 9% year-on-year increase, with a Non-GAAP net profit of 31.4 billion yuan, up 14% year-on-year [39][40] - The report highlights a slowdown in advertising revenue growth, while transaction commission revenue continues to show steady performance [41] - The company is focusing on long-term value creation through increased investments in merchant support and platform development [42]
不降息?美联储最新!美股大跳水!
Zheng Quan Shi Bao· 2025-11-21 00:01
Group 1: Federal Reserve and Interest Rate Expectations - The expectation for a rate cut by the Federal Reserve in December has further decreased, with significant internal divisions among officials regarding the decision [1][4] - The CME "FedWatch" tool indicates a 29.8% probability of a 25 basis point rate cut in December, while the probability of maintaining the current rate is 70.2% [5] Group 2: Employment Data and Economic Indicators - The U.S. non-farm payroll report for September showed an increase of 119,000 jobs, significantly exceeding the expected 51,000, while the unemployment rate rose to 4.4%, the highest since October 2021 [3] - The Labor Department has decided to cancel the release of the October non-farm data and postpone the November report to December 16, limiting the Fed's access to recent employment data before the December meeting [3] Group 3: Market Reactions and Stock Performance - Major U.S. stock indices experienced declines, with the Nasdaq dropping 2.15% and the Nasdaq China Golden Dragon Index falling 3.26%, reflecting a broader downturn in Chinese concept stocks [1][2] - Large tech stocks also faced significant losses, with Nvidia down over 3%, AMD down over 7.8%, and Oracle down over 6%, indicating a negative sentiment in the tech sector [2]
盘前必读丨美股收跌纳指大跌逾2%;摩尔线程发行价出炉
Di Yi Cai Jing· 2025-11-20 23:21
Group 1 - The current A-share market is in a phase of consolidation and preparation for future investments, with expectations of a potential upward trend in the near future [1][8] - The Hang Seng Index Company announced the results of the third quarter review of the Hang Seng Index series [2] - The U.S. stock market saw a collective decline, with the Dow Jones down 0.84%, Nasdaq down 2.15%, and S&P 500 down 1.56%, primarily driven by a drop in technology stocks [3] Group 2 - China's foreign trade has maintained stable growth despite external pressures, with a focus on supporting new business models like cross-border e-commerce and enhancing logistics systems [4] - The Chinese government is emphasizing the need for high-quality development in manufacturing and is increasing financial support for key technologies [4] - The China Chemical and Physical Power Industry Association plans to release guidelines to address the challenges faced by the lithium iron phosphate industry, including price competition and industry standards [6] Group 3 - In September 2025, the domestic smartphone market shipped 27.93 million units, a year-on-year increase of 10.1%, with 5G smartphones accounting for 86.3% of total shipments [7] - The total smartphone shipments for the first nine months of 2025 reached 220 million units, a slight decline of 0.3% year-on-year, with 5G smartphones showing minimal growth [7]