今年以来，提振消费各项政策发力显效，促进消费潜力不断释放。前11个月，社会消费品零售总额同比增长4%，增速不仅快于上年同期，也快于 上年全年。 惠民生是促消费的基础，促消费也是惠民生的重要途径。 5月2日，顾客在江苏省海安市墩头镇一家商场选购补贴家电。新华社发（周强摄） ■以新需求引领新供给 释放消费市场新活力 10月14日，在湖北省武汉市武昌区一家商场，顾客在选购新能源汽车。新华社发（赵军摄） 消费是经济增长的"主引擎"，也是民生幸福的"晴雨表"。 ■以新供给创造新需求 打造消费新增长点 3月16日，人们在参观静安首发品牌馆。新华社记者 刘颖 摄 ■打好政策组合拳 为提振消费增后劲 当前，各地正加快从供需两端协同发力，着力添动能、挖潜力、增后劲，多维发力激活消费"主引擎"。 统筹：刘佩 编导：胡心懿 包装：李思睿 综合新华社记者报道 新华社音视频部制作 【纠错】 【责任编辑:王萌萌】 ...

2025年，站在"十四五"收官与"十五五"规划谋篇的历史衔接点上，宏观经济环境交织着机遇与挑战。 2026年作为"十五五"开局之年，站在新旧年更替的此刻，也是理解"十五五"经济脉络的关键切口，制约 居民消费的核心矛盾是什么？如何看待促消费政策从"增量拉动"到"结构优化"的转变？"十五五"后，货 币政策还有哪些发力空间？后续黄金走势将如何演绎？围绕上述问题，广发证券首席经济学家郭磊近日 接受了北京商报记者的专访。 2026年提升消费率是主线索之一 北京商报：2025年，一系列消费补贴政策陆续出台，各项促消费政策也呈现出从"增量拉动"到"结构优 化"的转变。您如何评价这种政策逻辑转换的必要性与有效性？展望2026年，要真正实现消费的长期可 持续增长，政策工具箱需要在哪些关键机制上实现突破？ 郭磊：中央经济工作会议指出"国内供强需弱矛盾突出"，正是在这一判断基础上，政策进一步指出"必 须充分挖掘经济潜能"，消费作为需求端的主要组成部分，在政策框架中的位置自然是十分重要的。 2026年作为"十五五"首年，提升消费率毫无疑问是主线索之一。 政策侧重点可能会有所变化，这两年我们的"以旧换新"集中于耐用消费品，这一部分需求 ...

一、价格回顾 国内方面，新棉加工、销售加速推进，纺企刚需补库为主，最新发布的11月纺服类内销数据保持增长， 同时本周多部门明确未来将更大力度提振消费，改善消费预期、提振市场信心，推动国内棉价延续涨 势，郑棉最高涨至14100元/吨，达到2025年8月底以来最高水平。本周郑州棉花期货主力合约结算均价 13957元/吨，较前周上涨163元/吨，涨幅1.2%；代表内地标准级皮棉市场价格的国家棉花价格B指数均 价15081元/吨，较前周上涨121元/吨，涨幅0.8%。 （来源：锦桥纺织网） 来源：锦桥纺织网 【概要】本周，国内促消费政策继续发力，最新公布的11月纺服内销数据呈稳增态势，提振市场消费信 心，国内棉价延续涨势；受北半球棉花集中供应、美棉出口销售持续疲软等因素影响，外棉价格重心继 续下移，内外棉价差扩大至2021年10月以来最高水平。 宏观方面，美国通胀数据低于预期，增加美联储未来降息概率。美国11月消费者物价同比上涨2.7%， 涨幅低于预期的3.1%，受此影响，美股等金融市场普遍上涨。日本央行加息政策落地，市场反应相对 平淡。12月19日日本央行将政策利率上调25个基点至0.75%，达到30年来新高，这是 ...

Group 1: Core Viewpoints - In the third week of December, the real - estate transaction heat slightly recovered, but the overall situation of new and second - hand houses was weak, and the year - on - year readings were weaker than before due to the high base effect. House prices needed improvement, and land transaction indicators remained at a low level [3]. - In terms of production, the resilience of freight volume declined in the industrial sector, most production start - up rates were weak, the refinery start - up rate recovered, while coking, blast furnace, and automobile production were marginally weak. In the construction industry, the supply and demand of cement and black products were weak, inventory decreased slightly, and the asphalt start - up rate fluctuated at a low level [3]. - For external demand, the throughput decreased year - on - year but remained at a high level, and freight rate indicators were slightly differentiated. Comprehensive indices such as BDI and RJ/CRB were strong but marginally declined, while CCFI and SCFI indices increased [3]. - In the consumption sector, the travel heat slightly declined, and the year - on - year performance of automobile consumption was weak [3]. - Regarding prices, pork prices were weak under supply pressure, overseas interest - rate cut expectations and production - end disturbances affected crude oil and copper prices, and black - series prices recovered [3]. Group 2: Consumption - Travel heat decreased overall, with year - on - year declines in subway travel, congestion delay index, and domestic and international flights compared to the previous values [4]. - Automobile consumption was weak year - on - year, and the express delivery collection level decreased [4]. Group 3: Real Estate - The real - estate transaction heat slightly increased, with new - house transaction heat slightly recovering, and third - tier cities leading in structure; second - hand house transaction heat also slightly recovered, but with differentiated performance in high - level cities [5][10]. - The listed quantity and price of second - hand houses both decreased [11]. - The land - market premium rate remained at a low level, and land transaction volume increased seasonally [11]. - Last week, real - estate policies continued to exert force on both the supply and demand sides [12]. Group 4: Production - Railway and highway freight volume decreased, and industry start - up rates were differentiated. The start - up rates of coking and refineries increased year - on - year, while those of PTA, polyester, and Jiangsu - Zhejiang looms were weak, and the start - up rates of semi - steel and all - steel tires slightly decreased [17]. - Coal consumption decreased year - on - year, hydropower generation weakened, and coal prices increased month - on - month [13]. Group 5: Construction - Construction funds decreased month - on - month, and the supply and demand of cement and black products were weak. Cement and black - series inventories decreased slightly, and prices increased [14][15]. - The asphalt start - up rate decreased month - on - month, and prices increased slightly. The start - up rates of PVC and styrene were marginally differentiated [16]. Group 6: External Demand - Port cargo throughput and container throughput maintained resilience, and freight rates were differentiated. RJ/CRB and BDI decreased year - on - year, while CCFI and SCFI increased [5][18]. - South Korea's and Vietnam's exports maintained resilience [5]. - The US employment data was generally weak, and the euro - zone price pressure eased [5][19]. - The domestic import freight rate (CDFI) decreased month - on - month [19]. Group 7: Prices - The comprehensive indices of RJ/CRB and South China Industrial Products Index decreased. Pork and vegetable prices decreased, while black - series prices increased, and the prices of crude oil and copper were affected by various factors [6][20][21]. - Crude oil prices decreased due to supply - side factors such as expected record - high US production and sufficient Middle - East supply, and the weakening of geopolitical premiums [21]. - Black - series prices increased. Coke supply was tightened by environmental protection policies, and the supply - demand expectation of rebar slightly improved [22]. - Copper prices remained flat, supported by the supply - demand pattern but affected by different factors such as interest - rate cut expectations [22].

华西证券发布研究报告称，复盘历史，A股"春季躁动"行情启动通常需满足以下条件：合理的估值水 平、宽松的流动性环境以及有效提振风险偏好的催化剂，如国内政策、产业事件催化或外部风险缓释 等。当前来看，海外美联储降息和日本央行加息均已落地，市场对套利交易逆转担忧缓解，后续人民币 汇率升值带动的外资增配、年初保费收入"开门红"带来的增量保险资金入市亦可以期待。近期股票型 ETF再度大规模净申购，多只宽基ETF成交放量，指向增量资金倾向于逢低布局。行业配置上，建议关 注：1)受益产业政策支持的成长方向，如国产替代、机器人、航空航天、创新药、储能等;2)受益于"反 内卷"政策的周期方向，如化工、能源金属、资源品等;3)促消费政策的深化或带来消费板块的阶段性催 化机会。 ...

Group 1 - The Japanese interest rate hike has led to a rebound in the US market, positively impacting A-shares, particularly in the technology sector, with Nvidia rising nearly 4% and Micron increasing nearly 7% after a previous 10% rise [1] - The non-ferrous metals sector has seen significant gains, with silver reaching a new high of $64.7 per ounce, driven by supply-demand issues and expectations of two rate cuts by the Federal Reserve next year [1] - Lithium carbonate futures experienced a notable increase of over 4%, with leading companies in the sector, such as SQM and Albemarle, also seeing their stock prices rise, attributed to improved supply-demand dynamics and market sentiment [2] Group 2 - The consumer sector is showing strong performance, with a trend established and identified as a key focus for the coming year, supported by ongoing policy incentives [2] - The commercial aerospace sector remains active, with leading companies experiencing price increases and a rotation among stocks, indicating strong speculative interest in this area [2]

Group 1: Economic Outlook for 2026 - In 2026, China's economic policies will focus on releasing consumption potential, particularly in service consumption, durable goods renewal, and new consumption scenarios [1][4] - The core contradiction restricting consumer spending is the cautious expectations under medium to long-term uncertainties, rather than just insufficient current income [5] - The monetary policy is expected to shift from total easing to structural optimization, with the People's Bank of China likely to implement more targeted measures to guide funds to key sectors of the economy [6] Group 2: Currency and Debt Market Insights - The RMB is expected to appreciate moderately in 2026, supported by trade surplus resilience and improved capital flow structure, despite uncertainties from US-China interest rate differentials and geopolitical factors [7] - Long-term bond yields are anticipated to experience a phase of decline in 2026, influenced by fiscal expansion and the central bank's supportive monetary policy, although short-term market disturbances may persist [8] Group 3: Internal and External Economic Strategies - Strengthening "internal circulation" does not imply weakening external openness; instead, it aims to enhance the economy's autonomy and resilience [10] - Coordinated efforts between expanding domestic demand and promoting high-level institutional openness are essential for stabilizing foreign trade and investment expectations while responding to external shocks [10]

Core Insights - The A-share market experienced a collective decline on Tuesday, with the Shanghai Composite Index falling by 1.11%, the Shenzhen Component Index by 1.51%, and the ChiNext Index by 2.1%. The total trading volume in the Shanghai and Shenzhen markets was 1,723.99 billion yuan [2][7] - In the industry sectors, retail, beauty care, and social services led the gains, while telecommunications, comprehensive services, and non-ferrous metals faced the largest declines. Concept sectors such as duty-free shops, ride-hailing, and pre-made dishes saw significant increases, while superconductors, newly listed tech stocks, and silicon energy concepts experienced notable declines [2][7] Market Performance - Domestic market performance showed the Shanghai Composite Index closing at 3,824.81, down 1.11%, and the Shenzhen Component Index at 12,914.67, down 1.51%. The total trading volume was 1,723.99 billion yuan [4] - Internationally, the Dow Jones closed at 48,114.26, down 0.62%, while the S&P 500 closed at 6,800.26, down 0.24%. The Nasdaq, however, rose by 0.23% to 23,111.46 [4] Economic News - The Central Economic Work Conference emphasized that expanding domestic demand is the top priority for 2025, focusing on boosting consumption from both supply and demand sides. Measures will be taken to stabilize the real estate market by controlling new supply and activating existing stock [3][8] Retail Data Analysis - In November 2025, the total retail sales of consumer goods reached 438.98 billion yuan, with a year-on-year growth of 1.3%, marking a significant decline in growth rates compared to previous months [9][12] - The Consumer Price Index (CPI) for November was 0.7%, an increase of 0.5 percentage points from October [9] - Retail sales in urban areas grew by 1.0% year-on-year, while rural areas saw a higher growth rate of 2.8% [9][10] Investment Recommendations - The report suggests focusing on sectors such as food and beverage, social services, and retail. Specific recommendations include: - For the liquor industry, it is believed to be in a bottoming phase with low valuations and high dividends providing support [13] - In the consumer goods sector, attention is drawn to dairy products, beverages, and condiments due to favorable conditions for profit release [13] - The social services sector is highlighted for its growth potential, particularly in tourism, duty-free, and education [13] - In retail, gold and jewelry are recommended due to their appeal as safe-haven assets amid changing global trade environments [13]

Investment Rating - The industry is rated as "stronger than the market," indicating an expected relative increase of over 10% in the industry index compared to the broader market within the next six months [44]. Core Insights - In November 2025, the total retail sales of consumer goods in China reached 43,898 billion yuan, with a year-on-year growth of 1.3%, reflecting a significant decline in growth rates both year-on-year and month-on-month [10][11]. - The Consumer Price Index (CPI) for November increased by 0.7% year-on-year, up from 0.2% in October, indicating rising inflationary pressures [10]. - Retail sales growth for goods and dining both saw a month-on-month decline, with goods retailing growing by 1.0% year-on-year and dining income increasing by 3.2% year-on-year [11][12]. - Online retail sales from January to November 2025 totaled 144,582 billion yuan, marking a year-on-year increase of 9.1%, which accounted for 31.7% of total retail sales [34]. Summary by Sections Overall Performance - The total retail sales of consumer goods in November 2025 were 43,898 billion yuan, with a year-on-year growth of 1.3%, a decrease of 1.7 percentage points from the previous year and a month-on-month decline of 1.6 percentage points [10][11]. Segment Analysis - In November, among 16 categories of goods, 7 categories (including daily necessities, tobacco and alcohol, home appliances, furniture, petroleum products, automobiles, and building materials) experienced negative growth. Only the Chinese and Western medicine category saw an increase in growth rate [17][18]. - The cultural and office supplies category and communication equipment category showed strong growth, both exceeding 11% [17]. Online Retail - Cumulative online retail sales from January to November reached 144,582 billion yuan, with a year-on-year growth of 9.1%, which is an increase of 1.7 percentage points compared to the same period in 2024 [34][36]. - The physical goods online retail sales amounted to 118,193 billion yuan, with a year-on-year growth of 5.7% [34]. Investment Recommendations - The report suggests focusing on sectors such as food and beverage, social services, and retail, particularly highlighting opportunities in the liquor industry, consumer goods, and tourism sectors due to expected policy support for domestic consumption [38][39][42].

Consumption - In November, the year-on-year growth of social retail sales was 1.3%, down 1.6 percentage points from the previous month, significantly below the expected 2.9%[1][7] - Retail sales of goods fell sharply, with categories like gold and jewelry down 29.1% to 8.5%, and home appliances down 4.8% to -19.4%[2][8] - Service retail sales showed positive performance, with a cumulative year-on-year increase of 5.4%[2][8] Investment - Fixed asset investment in November recorded a year-on-year decline of 10.1%, but this was an improvement of 2.1 percentage points from October[3][39] - Infrastructure investment improved by 2.9 percentage points to -6.7%, supported by new special bonds and policy financial tools[3][17] - Manufacturing investment rose by 4.3 percentage points to -3.6%, indicating a recovery in certain sectors[3][41] Real Estate - Real estate development investment fell by 15.9% year-on-year, with a significant drop of 6.9 percentage points to -29.9% in November[2][43] - New construction and completion rates remained in negative growth, with new starts down 27.7% and completions down 25.4%[2][43] - Despite falling prices, the sales area of commercial housing increased by 7.7 percentage points to -17.9%[2][43] Production - Industrial added value maintained a growth rate of 4.8% in November, only slightly down by 0.1 percentage points from the previous month[3][26] - The production of food and beverages saw significant recovery, with growth rates of 5.6% and -0.6% respectively[3][26] - The automotive sector experienced a notable decline, with production down 4.9 percentage points to 11.9%[3][26] Policy Implications - The economic structure is increasingly differentiated during the policy transition, with a shift from goods consumption to service consumption[4][31] - The government's focus on "new investment" areas is beginning to show positive effects, with overall investment expected to stabilize in the future[4][31] - Risks remain from external environmental changes and the pace of growth policy implementation may not meet expectations[5][50]