随着旗下魏牌连续多月销量走高，长城汽车开始对直营渠道进行调整。 10月9日，《每日经济新闻》记者在某长城智选零售中心看到，展厅内只有魏牌蓝山、高山和摩卡三款 车型，已经看不到坦克700车型。"我们店只销售魏牌旗下车型，坦克700撤掉了。"上述某长城智选零售 中心工作人员表示。 记者注意到，在部分城市，魏牌直营渠道已超过经销商渠道。比如，在北京，魏牌共有28家销售门店， 其中长城智选零售中心、交付中心和展厅已有16家。另外，部分长城智选零售中心已更名为"魏牌新能 源零售中心"。 北京某魏牌新能源零售中心工作人员告诉记者："后续，所有的长城智选零售中心都将改名为魏牌新能 源零售中心，并撤出所有在售的坦克品牌车型。" 长城持续增加直营渠道投入 目前，魏牌的直营门店已经覆盖全国110个城市，数量达到430家。今年5月，魏牌对直营渠道的重视程 度又上了一个台阶，其计划到今年年底，将直营门店的数量增加至600家以上，覆盖全国200个城市。 同样的情况并非只出现在一家长城智选店内。北京某长城智选零售中心工作人员向记者透露："目前北 京区域大部分的长城智选店已不销售坦克700，而是只销售魏牌旗下车型，现在坦克700只有少部分 ...

长城智选在去年4月建立，是此前长城多次试水直营失败后的一次奋力一搏。长城智选前期主要销售坦克和魏牌两个品牌的高端车型产品，包含坦克300、 坦克400、坦克500、坦克700、魏牌蓝山、魏牌高山，共6个车系。 「电厂」从多个信源获悉，"长城智选"正在全国范围内逐步变更为"魏牌新能源直营店"，坦克车型撤出，专卖魏牌。目前北京、河北、陕西、广东等地区 的店面变更速度较快，贵州等地区的直营店还暂未开始升级。变更完成后，魏牌将成为长城旗下唯一的直营品牌，且只有直营渠道售卖。 9月22日，「电厂」实地走访北京龙湖长楹天街的长城智选门店发现，店内共展示4台车，分别为2台魏牌全新蓝山、1台魏牌全新高山以及1台魏牌新摩卡 Hi4，已经完成车型变更。店内销售进一步确认了"长城智选"已经在全国范围内启动变革。 今年5月，魏牌新 CEO、长城智选体系负责人冯复之已向媒体透露"坦克将撤出直营店回归经销商，魏牌变成全直营品牌"的消息，当时由于此项变革牵涉 面较大，何时开始变更、如何变更在内部还存在较大争议，暂无定论。 尽管长城的热销车型坦克300、坦克500等车型撤出直营店，但在已经完成变更的直营店中，不止一位销售告诉「电厂」：客流量 ...

长城汽车的"四化战略" 中国新能源汽车的快速发展令人欣喜，但燃油车在税费及补贴等劣势下如何保持稳定发展是业内关注的 焦点。此次魏建军提出"油电平等化"直击当前行业发展痛点，引发众多企业与从业者共鸣。 在当前的市场环境下，实现油电平等化意义重大。一方面，能实现燃油车和新能源汽车公平发展，减轻 燃油车车主税收负担。另一方面，可促使汽车市场更健康发展。在此前的数轮"价格战"中，补贴和税费 优势使新能源汽车成为降价主力，而后燃油车被迫降价，导致行业利润率持续走低。此外，中国汽车未 来要全球发展，全球市场的需求多样化，需要不同的动力系统，满足全球不同市场用户的需求。 十年前，新能源汽车尚处于萌芽阶段。为加快推进这一战略新兴产业的发展，国家出台了一系列补贴和 优惠政策。据不完全统计，2009 年 - 2019 年，我国新能源汽车补贴金额超千亿元。在政策刺激下，新 能源汽车实现了快速发展。2024 年新能源汽车零售达 1089.9 万辆，新能源车渗透率高达 47.6%，去年 下半年连续 5 个月渗透率均突破 50%，进入 2025 年渗透率持续走高，今年 8 月已超 55%。 然而，随着新能源汽车销量的大幅增长，燃油车与新 ...

Investment Rating - The report does not provide specific investment recommendations for individual companies or suppliers in the intelligent driving sector [4][9]. Core Insights - 2025 is identified as a pivotal year for automotive intelligence, with a projected increase in domestic electrification penetration rates to 50%-80% over the next three years, leading to a reshaping of the automotive landscape [4]. - Major intelligent driving manufacturers have successfully implemented complex urban NOA (Navigation on Autopilot) experiences, enhancing high-level functionalities such as parking and scene understanding [4]. - The report evaluates the intelligent driving experiences of ten manufacturers, including XPeng, NIO, and Tesla, through both large sample and small sample road tests, focusing on various dimensions such as scene implementation and comfort [4][9]. Summary by Sections Road Test Overview - The report includes both large sample concentrated road tests and small sample deep road tests to assess the performance of intelligent driving systems [8][27]. - The large sample tests involved approximately 50 participants testing various models along a standardized route, while the small sample tests were conducted by the same evaluators under similar conditions [9][27]. Intelligent Driving Models Tested - The models tested in September 2025 include XPeng P7, NIO ES8, and Tesla Model 3, among others, with specific versions noted for each [10][11]. Performance Evaluation - Compared to Q1 2025, Q3 2025 shows improvements in intelligent driving capabilities across all manufacturers, with a narrowing gap between the leading and following manufacturers [4]. - The report highlights that new entrants in the self-research sector are showing promising performance, with significant iterations expected in the coming months [4]. Specific Model Insights - XPeng's XOS 5.7.7 demonstrated excellent performance with an average takeover frequency of 1.51 times, showcasing strong capabilities in complex scenarios [34]. - The NIO ES8 with cedar model achieved an average takeover frequency of 2.03, indicating robust performance in urban environments [43]. - Tesla's FSD version 13.2 recorded a higher average takeover frequency of 5.73, suggesting areas for improvement in its intelligent driving capabilities [49]. Technical Developments - The report notes advancements in hardware and software across various manufacturers, with many now utilizing self-developed chips and algorithms [26][24]. - Specific improvements in driving comfort and efficiency were reported, with some models achieving significant enhancements in user experience metrics [22].

Investment Rating - The report maintains a "Recommended" rating for Great Wall Motors [1] Core Views - Great Wall Motors is positioned to expand its Tank brand to a broader user base, leveraging its advanced hybrid technology and intelligent driving systems [6][11] - The company is expected to enter a new growth cycle with the launch of its flagship SUV under the Wey brand, supported by a robust direct sales system [35][44] - The investment outlook remains positive due to the company's strong competitive advantages in off-road technology and a diversified product matrix [6][11] Summary by Sections 1. Hybrid Power Base: Complete Hi4 Technology System - The Hi4 technology system covers various vehicle usage scenarios, including passenger cars and commercial vehicles [12] - It includes multiple technical branches such as Hi4, Hi4-T, Hi4-Z, and Hi4-G, catering to different driving environments [12][14] 2. Intelligent Driving Assistance: Entering End-to-End 2.0 Phase - Great Wall Motors is advancing its AI intelligent driving capabilities, with the VLA model set to enhance user experience through improved understanding of driving environments [16][18] - The company has launched the Coffee Pilot Ultra system, which does not rely on high-precision maps, enhancing its autonomous driving capabilities [16][18] 3. Tank Brand Continues to Expand - The Tank brand has achieved over 700,000 units in cumulative sales, with a high resale value, solidifying its position in the off-road market [25] - The brand is transitioning from a niche market to a broader audience, supported by diverse product offerings and advanced technology [24][25] 4. Wey Brand: Intelligent Focus on High-End Household Vehicles - The Wey brand is set to launch a flagship SUV, with expectations of returning to a monthly sales volume of over 10,000 units by mid-2025 [35][44] - The product matrix is being expanded to include more models, enhancing the brand's competitiveness in the high-end market [36][41] 5. Profit Forecast and Investment Recommendations - The report forecasts net profits for Great Wall Motors at 14.7 billion, 15.9 billion, and 18.3 billion yuan for 2025 to 2027 [6] - The investment recommendation remains positive, reflecting the company's strong market position and growth potential in both off-road and family vehicle segments [6][11]

Core Insights - The Weipai Gaoshan 7 is designed to address parking difficulties associated with MPV models, featuring a length of 5050mm and a wheelbase of 3085mm, allowing it to fit into standard parking spaces [1] - The vehicle incorporates the Coffee Pilot Ultra driver assistance system, achieving a parking space recognition success rate of 96% [1] - The Gaoshan 7 boasts a spacious interior with a 61.1% usable area ratio and a flat floor design, enhancing flexibility for seating arrangements and cargo space [1] - The vehicle's powertrain delivers a maximum power of 337kW and a maximum torque of 644N·m, with a 0-100 km/h acceleration time of 5.7 seconds [1] - The Gaoshan 7 features a high-strength cage structure with 81.96% high-strength steel, ensuring passenger safety [2] - The vehicle has undergone 89 rigorous tests for battery safety, reinforcing its reliability [2] - Weipai has seen a significant increase in market trust, with sales exceeding 10,000 units for two consecutive months and cumulative deliveries of the Weipai Blue Mountain surpassing 100,000 units in August [2]

Core Viewpoint - The Wei brand's Gao Shan 7 aims to address family travel needs by providing a spacious, flexible, and intelligent MPV experience, positioning itself as a "mobile living room" for families [1][8]. Group 1: Product Features - The Gao Shan 7 is priced at 289,800 yuan and offers four exclusive benefits for early reservations, showcasing a commitment to customer satisfaction [3]. - It features a length of 5050mm and a wheelbase of 3085mm, with a minimum turning radius of just 5.6 meters, making it highly maneuverable in tight spaces [5]. - The Gao Shan 7 boasts the highest space utilization rate in its class at 61.1%, with a flat floor design and flexible seating arrangements to accommodate large items [5]. - It is the only MPV in its class equipped with standard laser radar and an advanced Coffee Pilot Ultra driver assistance system, supporting over 200 parking types with a 96% success rate [5]. Group 2: Performance and Safety - The Gao Shan 7 features a maximum power output of 337kW and a torque of 644N·m, achieving 0-100 km/h in just 5.7 seconds, with a lightweight aluminum suspension system for improved comfort [6]. - Safety is a priority, with a high-strength cage structure and 81.96% high-strength steel content, along with a battery pack that has passed 89 rigorous tests for safety [6]. - It is the first MPV to receive full marks in the "China Electric Vehicle Fire Safety Index" certification and features a unique ultraviolet remote sterilization system for passenger health [6]. Group 3: Market Positioning and Strategy - The Gao Shan 7 is positioned to bring luxury MPV experiences to the 300,000 yuan price range, aiming to make high-end intelligent MPVs accessible to ordinary families [8]. - The company emphasizes transparency and accountability, with CEO Feng Fuzhi inviting public scrutiny to demonstrate confidence in the Gao Shan 7's capabilities [8][11]. - Since adopting the brand philosophy of "changing for users," the company has focused on user feedback and continuous improvement, achieving significant sales milestones in recent months [10][11].

Core Viewpoint - Great Wall Motors' Weipai brand has launched the Gaoshan 7 for pre-sale at a price of 289,800 yuan, targeting family users with a focus on flexibility, space, intelligence, performance, and safety [1][3]. Group 1: Product Features - The Gaoshan 7 is designed with a length of 5050mm and a wheelbase of 3085mm, featuring a minimum turning radius of only 5.6 meters, challenging the common perception of MPVs being difficult to park and drive [5]. - It boasts a 61.1% usable space rate, a flat floor design, and shared rail technology for the second and third rows, enhancing passenger comfort [5]. - The vehicle is equipped with the Hi4 performance version of intelligent four-wheel drive hybrid technology, delivering a maximum power of 337kW and a maximum torque of 644N·m, achieving 0-100 km/h acceleration in just 5.7 seconds [5]. Group 2: Safety Standards - The Gaoshan 7 features a triple high-strength cage structure, with high-strength steel accounting for 81.96%, and incorporates 2000MPa high-strength steel in the A and B pillars [7]. - The battery pack has passed 89 rigorous tests and received the "China Electric Vehicle Fire Safety Index" certification, along with "zero formaldehyde" and "C-GCAP five-star" dual certifications [7]. Group 3: Market Performance - Weipai has achieved over 10,000 units sold for two consecutive months this year, with the newly launched Gaoshan 5 frequently topping the weekly sales chart for plug-in hybrid MPVs [11]. - The Weipai Lanshan model has surpassed 100,000 cumulative deliveries in August, becoming the third six-seat new energy SUV to reach this milestone [11].

Core Viewpoint - The Weipai Gaoshan 7, positioned as a family-oriented MPV, aims to provide a spacious and flexible travel experience for modern families, with a starting pre-sale price of 289,800 yuan [1][10]. Group 1: Product Features - The Gaoshan 7 features a length of 5050mm and a wheelbase of 3085mm, allowing it to fit into standard parking spaces, with a minimum turning radius of just 5.6 meters due to its "flexible steering" function [4]. - It boasts a room utilization rate of 61.1%, a flat floor design for spacious interiors, and adjustable seating arrangements to accommodate various needs, including camping gear and bicycles [4]. - The vehicle is equipped with the Coffee Pilot Ultra driver assistance system, supporting "parking from space to space" functionality and accommodating over 200 parking types [6]. - The powertrain delivers a maximum output of 337kW and a peak torque of 644N·m, achieving 0-100 km/h in just 5.7 seconds, with a lightweight aluminum suspension system enhancing comfort and corrosion resistance [6]. Group 2: Safety Features - The Gaoshan 7 incorporates a triple high-strength cage structure, with high-strength steel making up 81.96% of the body, ensuring top-tier safety for all passengers [8]. - It features a 3107mm side air curtain that maintains pressure for 6 seconds, enhancing safety for passengers in all three rows [8]. - The battery pack has passed 89 rigorous safety tests, underscoring the vehicle's commitment to safety [8]. Group 3: Brand Philosophy and Market Position - Weipai's CEO emphasized the importance of transparency and user trust, stating that the company is committed to delivering on its promises without exaggeration [11]. - Since adopting the brand philosophy of "changing for users" on May 20, Weipai has focused on user needs, implementing significant OTA upgrades and enhancing its direct-to-consumer service model [13]. - The company has seen a surge in sales, with over 10,000 units sold in two consecutive months and cumulative deliveries of the Weipai Lanshan surpassing 100,000 units in August [15].

Group 1: Historical Significance - The year marks the 80th anniversary of the victory in the Chinese People's War of Resistance Against Japanese Aggression and the World Anti-Fascist War, highlighting the historical importance of this event [1] - The visit to various historical sites in Hebei reveals the enduring spirit of resistance and its transformation into a driving force for modern development [1][2] Group 2: Cultural Heritage and Education - The memorials and historical sites, such as the Jinji-Lu-Pu Martyrs' Cemetery and Yingtan Village, serve as living narratives of the anti-Japanese war, preserving the stories of sacrifice and resilience [2][3] - The Anti-Japanese Military and Political University has become a center for cultural education, promoting the "Anti-Da Spirit" through various activities and attracting thousands of participants [6] Group 3: Economic Development and Modernization - The integration of red resources and green development in villages like Qianshuyuan has led to significant economic benefits, with annual fruit income reaching 87 million yuan [5] - Companies in Hebei, such as Midea Group, are leveraging advanced technologies and sustainable practices, with projected revenues of 15.489 billion yuan in 2024 [7] Group 4: Environmental Monitoring and Innovation - The establishment of an ecological environment monitoring system in Xiong'an New Area utilizes advanced technologies like remote sensing and AI for effective water quality management [8][9] - Continuous improvements in water quality at Baiyangdian Lake demonstrate the successful application of innovative monitoring techniques, with water quality maintaining a Class III standard for four consecutive years [9]