Core Insights - The Chinese passenger car market achieved a record high in June, with wholesale sales reaching 2.5 million units, a year-on-year increase of 15% [1][2] - Intense price competition is escalating, particularly among brands like Geely, XPeng, and Leap Motor, which are offering deeper discounts compared to industry leader BYD [1][5] - The ability of automakers to halt price wars will be a focal point for market observers, especially under the backdrop of anti-involution policies [1][7] Sales Performance - June saw wholesale, retail, and production figures all hitting monthly records, with wholesale sales at 2.5 million units, retail deliveries at 2.1 million units (up 18% year-on-year), and production increasing by 13% [2][4] - Exports also reached a new high of 480,000 units, marking a 28% year-on-year increase [4] Price Competition - The report highlights that retail discounts have widened across brands, with Geely's discounts increasing by 3.1 percentage points, XPeng's by 3.5 percentage points, and Leap Motor's by 1.2 percentage points [5][6] - BYD's recent price adjustments have not matched the aggressive discounting strategies of its competitors [5][7] New Energy Vehicle Growth - New energy vehicles (NEVs) continue to show strong growth, with wholesale sales reaching 1.24 million units in June, a 27% year-on-year increase [8] - The penetration rate of electric vehicles remains high at 50% for June, contributing to a 9 percentage point increase year-on-year for the first half of 2025 [8] - BYD holds a 30% market share in the NEV sector, with June sales of 378,000 units, while Tesla reported sales of 72,000 units [8]

Core Insights - Leap Motor is becoming a preferred choice in the rational consumption era due to its precise positioning and exceptional price-performance ratio [1] Group 1: Sales Performance - In June 2023, Leap Motor delivered 48,006 vehicles, a year-on-year increase of over 138%, with cumulative deliveries exceeding 220,000 units in the first half of the year [1][5] - Leap Motor has maintained over 40,000 monthly deliveries for three consecutive months and has ranked first in the new force sales chart for four months [1][5] - As of June 18, 2023, Leap Motor's cumulative deliveries surpassed 800,000 units, positioning it to potentially become the second new force company to enter the "million club" [5] Group 2: Future Growth Potential - Northeast Securities reports that the upcoming B series models and next year's D and A series models will continuously drive Leap Motor's sales to new heights [4] - According to Credit Lyonnais, Leap Motor is expected to be a major contributor to market share growth in China by 2025, driven by new model launches and upgrades [4] Group 3: International Expansion - Leap Motor has established a global strategic partnership with Stellantis, with an investment of approximately €1.5 billion, marking a significant collaboration between a Chinese new force automaker and a multinational giant [6] - From January to May 2023, Leap Motor ranked first in cumulative export sales among Chinese new force brands, with over 17,200 units sold [6] Group 4: Product Strategy - The Leap Motor C16, a six-seat SUV priced between 150,000 and 200,000 yuan, has become a top choice in its segment, achieving a 70% market share in the under 200,000 yuan category [9][10] - The B10 model, targeting the 100,000 to 150,000 yuan segment, features advanced technology and competitive pricing, enhancing Leap Motor's appeal to a broader consumer base [10] Group 5: Competitive Advantage - Leap Motor's self-research and development capabilities account for over 65% of the vehicle's cost, with an 85% shared component rate within the same series, showcasing its strong cost control and profitability potential [10]

Core Viewpoint - The domestic narrow passenger car market in China experienced significant growth in June 2025, with retail sales reaching 2.085 million units, marking an 18.2% year-on-year increase and a 7.6% month-on-month increase. Cumulative sales for the first half of 2025 reached 10.902 million units, up 10.8% year-on-year [1][3]. Sales Performance - In June 2025, the penetration rate of new energy vehicles (NEVs) in domestic retail sales rose to 53.3%, driven by policies such as vehicle scrappage, trade-in programs, and exemption from purchase taxes for NEVs [3]. - The wholesale and retail sales of passenger cars in June 2025 reached historical highs for the month, indicating strong market demand [3]. Manufacturer Rankings - **June 2025 Wholesale Sales Rankings**: - BYD Auto led with 377,628 units sold, a 0.2% increase month-on-month and an 11.0% increase year-on-year, capturing a 15.2% market share [5]. - Geely Auto and Chery Auto followed with 234,580 and 224,830 units, respectively, with Geely showing a slight decrease of 0.3% month-on-month but a substantial 41.2% year-on-year increase [5]. - **First Half of 2025 Wholesale Sales Rankings**: - BYD Auto also topped the list with 2,113,271 units sold, reflecting a 31.5% year-on-year increase and a 15.9% market share [6]. - Geely Auto and Chery Auto maintained their positions with 1,407,724 and 1,213,888 units sold, respectively, with Geely showing a remarkable 47.3% year-on-year increase [6]. Retail Sales Rankings - **June 2025 Retail Sales Rankings**: - BYD Auto again led with 352,081 units sold, a 20.2% increase month-on-month and a 25.7% increase year-on-year, holding a 16.9% market share [7]. - Geely Auto and Volkswagen followed with 195,537 and 142,913 units, respectively, with Geely experiencing a 4.7% decrease month-on-month but a 49.6% increase year-on-year [7]. - **First Half of 2025 Retail Sales Rankings**: - BYD Auto continued to dominate with 1,610,042 units sold, a 16.0% year-on-year increase and a 14.8% market share [8]. - Geely Auto and Volkswagen also performed well with 1,225,673 and 743,543 units sold, respectively, with Geely showing a significant 61.5% year-on-year increase [8]. New Energy Vehicle Sales - **June 2025 NEV Wholesale Sales Rankings**: - BYD Auto led with 377,628 units, a 0.2% increase month-on-month and an 11.0% increase year-on-year, capturing a 30.4% market share [9]. - Geely Auto and Changan Auto followed with 122,367 and 87,458 units, respectively, with Geely showing an impressive 85.5% year-on-year increase [9]. - **June 2025 NEV Retail Sales Rankings**: - BYD Auto again topped the list with 352,081 units sold, a 20.2% increase month-on-month and a 25.7% increase year-on-year, holding a 31.7% market share [11]. - Geely Auto and Changan Auto followed with 114,798 and 76,346 units, respectively, with Geely experiencing an 80.7% year-on-year increase [11].

Group 1: Traditional Automakers Performance - BYD remains the sales leader with 2.146 million units sold in the first half of 2025, achieving a year-on-year growth of 33% and a strong export growth of 80.6% [2][3] - Geely Automotive shows impressive growth with a total sales of over 1.4 million units, marking a 47% year-on-year increase, and its new energy vehicle sales have doubled [3][4] - Changan Automobile reaches its highest sales in nearly eight years with 1.355 million units sold, reflecting a 2% year-on-year growth, while its new energy vehicle sales grow by 48.8% [4] - Chery Group achieves a total sales of approximately 1.26 million units, a 14.5% increase, with new energy vehicle sales rising by 98.6% [4][6] - Great Wall Motors experiences slight growth with total sales of about 569,000 units, a 1.84% increase, although some brands like Ora and Tank show declines [6] Group 2: New Forces in the Automotive Market - Leap Motor tops the new energy vehicle segment with a remarkable 155.7% growth, delivering 221,700 units, surpassing Li Auto for the first time [7][9] - Xiaomi Automotive shows significant potential with a staggering 456% growth, delivering over 150,000 units, and aims for a revised target of 350,000 units [11] - Xpeng Motors also demonstrates strong performance with a 279% increase in sales, delivering 197,200 units [10][12] - NIO achieves a 30.6% year-on-year growth with over 110,000 units delivered [12] - Huawei's AITO brand, under the new forces, faces challenges with a heavy reliance on the Wenjie brand, which accounts for 80% of its total sales [10] Group 3: Market Trends and Future Outlook - The competition in the automotive market is intensifying, with a clear focus on new energy and smart technology as the main battleground [13] - Traditional and new automakers are accelerating their product and technology deployments to prepare for the second half of the year [13]

Group 1 - The core viewpoint is that the company expects to achieve a gross margin of over 10% for the year, driven by the transition to the LEAP 3.5 architecture and ongoing cost reductions from suppliers [1] - The overseas sales target is set at 50,000 to 60,000 units, with over 17,000 units sold from January to May, indicating accelerated international expansion and a potential profitability turning point next year [1] Group 2 - New models include the B01, which has begun large-scale deliveries targeting the young market, and the B05, set to launch in Q4 [2] - The 2026 model plan includes new vehicles on the A and D platforms, with the A platform resembling domestic A0-class models and the D platform being C or C+ class models, including at least three models on the C platform [2] Group 3 - Overseas factories are starting operations, with a collaboration project with Stellantis in Malaysia expected to yield results by the end of the year, and a European project anticipated to achieve localized production by mid-2026, enhancing overseas gross margins [3] Group 4 - Strategic cooperation includes a carbon credit transfer agreement with Stellantis to stabilize profit contributions, and partnerships for new product development aimed at increasing overall gross margins [4] - The company has additional component supply agreements beyond Stellantis and FAW, covering batteries, electric drives, and electronic controls [4]

Core Viewpoint - The Bloomberg Electric Vehicle Price Return Index has decreased by 1.37%, closing at 2458.70 points, marking a second consecutive day of decline as of 21:30 Beijing time on the opening of US markets [1] Group 1: Market Performance - The index experienced a gap down at the market open, indicating a bearish sentiment [1] - Component stocks generally fell, with notable declines including Plug Power down 6.80%, Tesla down 6.79%, and American Battery Technology down 3% [1] - Other companies such as MP Materials, Rivian, and Lucid Group saw declines ranging from 2.54% to 2.31% [1] Group 2: Positive Performers - In contrast, Zeekr's ADR rose by 0.04%, while Hong Kong-listed Geely Automobile Holdings increased by 0.49% [1] - NIO Group and XPeng Motors saw gains of 0.56% and 2.68% respectively, with Li Auto up by 2.80% [1] - Zhejiang Leapmotor Technology experienced the highest increase among the mentioned companies, rising by 5.28% [1]

Investment Rating - The industry investment rating is "Positive" [1] Core Viewpoints - The report highlights that BYD leads the domestic brand sales with a total of 2.145 million vehicles sold in the first half of the year, marking a year-on-year increase of 33% [2][3] - New energy vehicle sales are experiencing significant growth, with BYD's sales reaching 378,000 units in June, a year-on-year increase of 11% [3] - The report notes that new entrants in the market, such as Leap Motor, Li Auto, and Xpeng, have shown strong performance, with Leap Motor achieving a record monthly sales of 48,000 units in June, a year-on-year increase of 138.7% [3] Summary by Sections Sales Performance - BYD's June sales reached 383,000 units, with a total of 2.145 million units sold in the first half of the year, achieving 39% of its annual target of 5.5 million units [3] - SAIC Group reported a wholesale sales figure of 365,000 units in June, a year-on-year increase of 21.6%, with a total of 2.053 million units sold in the first half of the year, up 12.4% year-on-year [3] - Geely's new energy vehicle sales in June were 122,000 units, accounting for 52% of its total sales, with a cumulative total of 725,000 units in the first half, reflecting a year-on-year increase of 126% [3] Market Dynamics - The report indicates that the new energy vehicle segment is growing rapidly, with a 40.2% increase in sales for the segment [3] - The competitive landscape is intensifying, with new models being launched and market dynamics shifting, impacting sales for some companies [2][3]

Investment Rating - The investment rating for the company is "Buy" and is maintained [8] Core Views - In June, the company delivered 48,006 vehicles, representing a year-on-year increase of 138.6% and a month-on-month increase of 6.5% [2][5] - The company aims for a sales target of 500,000 vehicles in 2025, with expectations for continued rapid growth [9] - The partnership with Stellantis allows for a light asset overseas expansion, enhancing global sales potential [9] Summary by Sections Sales Performance - In the first half of the year, the company achieved cumulative deliveries of 222,000 vehicles, a year-on-year increase of 155.7% [9] - The strong demand for new vehicles and the upcoming launch of the B01 model, which began pre-sales on June 29, are expected to drive future sales growth [9] Strategic Partnerships - The company signed a carbon credit transfer agreement with Stellantis, with a transaction cap of 1.5 billion [9] - This agreement involves the transfer of carbon credits generated from the sale of Leapmotor brand electric vehicles in the EU and UK markets [9] Product Development and Market Strategy - The company plans to launch 2-3 new products globally each year over the next three years, with the B01 model already in pre-sale [9] - The company has established a strong domestic and international sales network, with 942 stores in China and over 600 sales and service points overseas [9] Financial Outlook - The company is expected to see significant improvements in financial metrics due to the increasing proportion of high-priced models and a strong new vehicle cycle [9] - Projections for vehicle sales in 2025, 2026, and 2027 are 570,000, 890,000, and 1,210,000 respectively [9]

Core Insights - Leap Motor is becoming a preferred choice in the rational consumption era due to its precise positioning and exceptional price-performance ratio [1] - The company achieved a remarkable delivery of 48,006 units in June, marking a year-on-year increase of over 138%, with total deliveries exceeding 220,000 units in the first half of the year [1][9] - Leap Motor has maintained the top position in the new energy vehicle sales rankings for four consecutive months [1][9] Sales Performance - Leap Motor's cumulative deliveries reached 221,664 units in the first half of the year, leading the new energy vehicle sector [9][10] - The company is on track to become the second new energy vehicle brand to enter the "million club" with over 800,000 cumulative deliveries as of June 18 [9] Market Expansion - The introduction of new models, including the B series and the upcoming D and A series, is expected to drive sales growth [5] - Leap Motor's partnership with Stellantis, involving an investment of approximately €1.5 billion, marks a significant collaboration in the industry [13] - The company has achieved the highest cumulative export sales among new energy brands in China, with over 17,200 units exported in the first five months of the year [13] Product Development - The launch of the 2026 model C16 and the upcoming B01 electric sedan are expected to further boost delivery volumes [13] - The C16 has become a best-seller in the 15-20 million yuan SUV segment, capturing a 70% market share in its category [16] - Leap Motor's B10 model targets the 10-15 million yuan market, enhancing its competitiveness with advanced technology at a lower price point [17] Competitive Advantage - Leap Motor's self-research and development capabilities account for over 65% of vehicle costs, contributing to improved profitability [17] - The company emphasizes the importance of solid technical accumulation and creating real value for users as the foundation for its growth [17]

Investment Rating - The report does not explicitly provide an investment rating for the industry or specific companies within it [27]. Core Insights - The NEV sector in China is experiencing intense competition, with performance among major manufacturers becoming increasingly divergent. The focus is expected to shift from price wars to quality and service upgrades as regulatory scrutiny tightens [8][16]. - BYD's June sales reached 383,000 units, a 12% year-on-year increase, while Geely sold 236,000 units, up 42% year-on-year. Both companies are adjusting their annual targets upwards due to strong first-half performance [9][10]. - Leapmotor achieved record sales of 48,000 units in June, marking a 139% year-on-year increase, while Li Auto and Xiaomi saw month-on-month declines in sales [11][14]. - NIO's wholesale sales were 25,000 units in June, reflecting an 18% year-on-year increase, but the company faces challenges from competitors in the same price segment [15][16]. Summary by Sections Sales Performance - BYD's first-half sales totaled 2.146 million units, achieving 39% of its annual target, while Geely's first-half sales reached 1.409 million units, with 47% of its revised target already met [9][10]. - Leapmotor's cumulative deliveries for the first half were 222,000 units, and it is expected to maintain strong sales momentum with new product launches [11]. - Li Auto's June deliveries were 36,000 units, down 24% year-on-year, while XPeng delivered 35,000 units, marking a 224% year-on-year increase [13][14]. Market Dynamics - The report highlights a shift in competition dynamics, with companies focusing on service upgrades and technological advancements rather than aggressive pricing strategies due to regulatory pressures [8][16]. - The performance of various brands indicates a competitive landscape where established players like BYD and Geely are facing challenges from emerging brands like Leapmotor and NIO [15][16]. Future Outlook - The second half of the year is expected to see continued volatility in sales as new models are launched and companies adapt to stricter regulations. Brands that can offer better value and brand equity are likely to outperform [16].