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15年历程,为何豪华车经销商巨头纷纷选择投它?
第一财经· 2025-06-20 13:44
2025 年,新能源汽车驶入智能化发展的新阶段,自主品牌月渗透率突破 70% ,以燃油车为代表的 合资品牌、豪华品牌市场份额持续萎缩。 今年前 5 个月,新能源乘用车主流价格区间销量高于传统 燃油乘用车,市场对新豪华品牌的定义正在被重塑。基于此, 传统经销商对豪华品牌的理解也不同 往日,抛弃 BBA 、拥抱中国新豪华已经成为汽车后市场转型的新趋势。 2024 年以来,已有超过 100 家传统豪华品牌 4S 店转投自主新能源汽车品牌,这其中尤以腾势汽 车的"收获"最为引人关注。凭借硬核科技实力及豪华品牌基因,腾势汽车在这波浪潮中吸引了诸多 实力雄厚经销商的加盟,也进一步拓宽了自身的渠道布局。 传统豪华车经销商的洗牌与机遇 中国汽车流通协会发布的《 2024 ~ 2025 年度中国汽车流通行业发展报告》显示,截至 2024 年 底,退网 4S 店约 4000 家,是往年的两倍。经销商面对的市场形势更为严峻,但另一方面,转型 机遇也悄然浮现。去年,新能源独立品牌 4S 店增至 7770 家,占比达到 24% 。 在传统豪华车经销模式中,经销商往往依靠新车销售返点、捆绑售后业务(包括保养、维修)等方式 实现盈利,通过 ...
15年历程,为何豪华车经销商巨头纷纷选择投它?
Di Yi Cai Jing· 2025-06-20 13:34
属于中国人的豪华品牌 2025年,新能源汽车驶入智能化发展的新阶段,自主品牌月渗透率突破70%,以燃油车为代表的合资品牌、豪华品牌市场份额持续萎缩。今年前5个月,新 能源乘用车主流价格区间销量高于传统燃油乘用车,市场对新豪华品牌的定义正在被重塑。基于此,传统经销商对豪华品牌的理解也不同往日,抛弃 BBA、拥抱中国新豪华已经成为汽车后市场转型的新趋势。 2024年以来,已有超过100家传统豪华品牌4S店转投自主新能源汽车品牌,这其中尤以腾势汽车的"收获"最为引人关注。凭借硬核科技实力及豪华品牌基 因,腾势汽车在这波浪潮中吸引了诸多实力雄厚经销商的加盟,也进一步拓宽了自身的渠道布局。 中国汽车流通协会发布的《2024~2025年度中国汽车流通行业发展报告》显示,截至2024年底,退网4S店约4000家,是往年的两倍。经销商面对的市场形 势更为严峻,但另一方面,转型机遇也悄然浮现。去年,新能源独立品牌4S店增至7770家,占比达到24%。 在传统豪华车经销模式中,经销商往往依靠新车销售返点、捆绑售后业务(包括保养、维修)等方式实现盈利,通过不断扩张经销产品矩阵、4S店数量等 拓展业务。但是在新能源时代下,传统燃油豪 ...
百年张裕为何卖不动了?
Sou Hu Cai Jing· 2025-06-20 09:30
Core Viewpoint - The domestic wine market in China is experiencing a dichotomy, with imported brands like Penfolds thriving while domestic leaders like Zhangyu face significant challenges and declining performance [2][3][4]. Group 1: Zhangyu's Asset Sale and Financial Performance - Zhangyu has sold its 100% stake in a subsidiary in France for €4.8 million to optimize its asset structure and focus on domestic brandy business [1]. - In 2024, Zhangyu reported a revenue of 3.277 billion yuan, a year-on-year decline of 25.26%, and a net profit of 305 million yuan, down 42.64%, marking a new low [3][4]. - The company's core products, wine and brandy, saw significant sales declines of 22.32% and 35.80% respectively [3]. Group 2: Market Trends and Consumer Preferences - The Chinese wine market saw a resurgence in 2024, with wine imports reaching 280 million liters and import value at $1.59 billion, marking year-on-year increases of 13.6% and 37.2% respectively [2]. - Domestic wine production from large-scale enterprises fell to 118,000 kiloliters in 2024, a 12.5% decrease, continuing a four-year downward trend [2]. Group 3: Challenges Facing Zhangyu - Zhangyu's reliance on non-operating income, which accounted for 1.74 billion yuan in 2024, indicates unsustainable business practices as over half of its net profit came from asset sales [4]. - The company's sales expenses reached 1.013 billion yuan in 2024, with a sales expense ratio of 30.91%, highlighting inefficiencies in its sales channels [5]. - Zhangyu's management acknowledged the need to better connect with consumer preferences, indicating a failure to create appealing products and experiences [6]. Group 4: Strategic Responses and Future Outlook - Zhangyu has attempted to adapt by launching high-end product lines and acquiring overseas wineries, but these efforts have not yielded significant results [7]. - The company is encouraged to focus on localizing its offerings and enhancing its online presence to attract younger consumers [8]. - The ongoing reshaping of the wine industry presents both challenges and opportunities for Zhangyu, emphasizing the need for a strategic pivot to regain market competitiveness [8].
比亚迪的高端化之困,王传福能解开吗?
Xin Lang Cai Jing· 2025-06-20 08:42
Core Viewpoint - BYD's high-end market strategy is crucial but has faced significant challenges, leading to a struggle in establishing a strong presence in this segment [1][17][21] Group 1: High-End Market Strategy - Wang Chuanfu emphasized the importance of the high-end market during the shareholder meeting, indicating BYD's determination to penetrate this segment [1][4] - Despite efforts with brands like Tengshi, Yangwang, and Fangchengbao, BYD's high-end push has not yielded expected results, with sales largely dependent on lower-priced models [1][5][8] - The Tengshi brand, seen as a key player in BYD's high-end strategy, has struggled to maintain momentum after initial successes, leading to a decline in brand image [5][6][17] Group 2: Sales Performance and Pricing Strategy - Tengshi's N7 and N8 models faced disappointing sales despite initial high order volumes, prompting price cuts that further complicated the brand's high-end narrative [6][7][8] - The introduction of the Tengshi N9 showed promise with over 10,000 deliveries in two months, but sustaining this momentum in a competitive market remains a challenge [7][8][20] - Fangchengbao also experienced similar issues, with significant price reductions to boost sales, indicating a lack of stability in the high-end positioning [8][9] Group 3: Product and Brand Confusion - BYD's product lineup lacks clarity, making it difficult for consumers to understand the brand's positioning and offerings, which is essential for a high-end image [9][10][12] - The naming conventions and product differentiation within the Song family and other series create confusion, undermining the brand's perceived coherence [12][13][15] - The absence of a clear and organized product strategy hampers BYD's ability to effectively communicate its technological advancements and brand values [15][16][22] Group 4: Future Challenges and Strategic Needs - Achieving high-end status is not just a choice for BYD but a necessity to maintain its market position amidst increasing competition [18][20][21] - The company must invest time and resources into refining its strategy and product offerings to overcome existing brand perceptions rooted in its low-end market origins [21][22] - A focus on intelligent driving and smart cabin technology will be critical for BYD to enhance its competitive edge in the evolving automotive landscape [21][22]
今年新设7.1万 我国装备制造业企业总数达246万家
news flash· 2025-06-20 07:05
金十数据6月20日讯,全国组织机构统一社会信用代码数据服务中心发布的最新数据显示:截至2025年5 月31日,我国装备制造业企业总数达246万家,其中2025年新设企业7.1万家,新设企业中高端装备制造 业占比超过60%,显示出我国制造业向高端化转型升级的良好势头。 (央视新闻) 今年新设7.1万 我国装备制造业企业总数达246万家 ...
中泰化学(002092) - 2025年6月17日、18日投资者关系活动记录表
2025-06-20 04:10
编号:2025-003 证券代码:002092 证券简称:中泰化学 新疆中泰化学股份有限公司投资者关系活动记录表 | | √特定对象调研□分析师会议 | | --- | --- | | | □媒体采访□业绩说明会 | | 投资者关系活动类别 | □新闻发布会□路演活动 | | | □现场参观 | | | □其他 | | 活动参与人员 | 调研人员:天风证券、中泰资管、国君资管、汇添富、天弘 | | | 基金、前海人寿、新华资产、国君资管、银华基金、和谐汇 | | | 一、浙商资管、中信自营、国泰基金、长江资管、朱雀基金 | | | 公司接待人员:董事会秘书、氯碱销售公司负责人、纺织销 | | | 售公司负责人、证券事务代表 | | 时间 | 2025 年 6 月 17 日、6 月 18 日 | | 地点 | 公司会议室、环球国际酒店 | | 形式 | 现场会议 | | | 问题一:公司 2025 年上半年经营业绩情况? | | | 2025 年上半年,公司持续聚焦主责主业,积极推进"以 | | | 销定产,以效定销"策略,推进产品差异化、多元化、高端 | | | 化发展。严控各项费用,强化合规治理,提升管理水 ...
求解现代煤化工产业的“新”未来
Zhong Guo Hua Gong Bao· 2025-06-20 02:20
Group 1: High-end Development - The modern coal chemical industry needs to shed its label as a "low-end bulk commodity" and pursue high-end development [1] - Focus should be on products that are difficult to produce in petrochemicals, such as α-olefins, specialty oils, and functional materials, to extend the industrial chain towards high-end [1] - Achievements in key technologies like electronic-grade phosphoric acid production and process intensification have been made, emphasizing high-end, green, and intelligent development as the main theme [1] Group 2: Green Transition and Carbon Reduction - The modern coal chemical industry plays a crucial role in ensuring national energy security and promoting high-quality economic development, with a focus on green and digital transformation [3] - The importance of carbon dioxide by-product management and water resource conservation has been highlighted as urgent topics [3] - Green methanol, produced from carbon dioxide and green hydrogen, is emerging as a potential clean and low-carbon fuel and chemical raw material [3] Group 3: Technological Innovations - The development of low-energy, low-carbon pathways for the utilization of low-rank coal has been achieved, exploring key technologies for integrating low-rank coal utilization with new energy [4] - Enhancements in reaction control and energy efficiency in coal gasification processes are recommended, along with the development of high-efficiency low-carbon new processes [4] - Artificial intelligence (AI) is seen as a transformative technology for the modern coal chemical industry, improving efficiency in both research and production [5] Group 4: Industry Trends and Future Directions - The Ningdong base is developing a series of industrial chains, with the fine chemical industry expected to account for 13.9% of its output value by 2024 [2] - The conference served as a platform for discussing the development direction for the "15th Five-Year Plan," indicating ongoing exploration and innovation in the industry [5]
工业生产保持较快增长态势(锐财经)
Ren Min Ri Bao Hai Wai Ban· 2025-06-19 21:11
Core Viewpoint - In May, the industrial production in China showed a robust growth, with the industrial added value of large-scale enterprises increasing by 5.8% year-on-year, supported by the equipment manufacturing sector and stable growth in consumer goods manufacturing [1][2]. Group 1: Industrial Production Data - The industrial added value of large-scale enterprises grew by 5.8% year-on-year in May, with a month-on-month increase of 0.61% after seasonal adjustments [1]. - Manufacturing sector growth was recorded at 6.2%, surpassing the overall industrial growth by 0.4 percentage points [1]. - Among 41 major industries, 35 experienced year-on-year growth, resulting in a growth coverage of 85.4% [1]. Group 2: Equipment Manufacturing Sector - The added value of the equipment manufacturing sector increased by 9.0% year-on-year, contributing 54.3% to the overall industrial growth [2]. - The automotive industry saw a significant increase in added value by 11.6%, with a month-on-month acceleration of 2.4 percentage points [2]. - All eight sub-sectors within equipment manufacturing reported growth, with notable increases in railway, shipbuilding, aerospace, and electrical machinery sectors [2]. Group 3: High-end, Intelligent, and Green Manufacturing - High-tech manufacturing added value rose by 8.6% year-on-year, contributing 1.4 percentage points to overall industrial growth [3]. - Key products in high-end manufacturing, such as aircraft and industrial control systems, saw substantial growth rates of 18.7% and 15.5% respectively [3]. - The digital economy's integration into industrial production is increasing, with digital product manufacturing growing by 9.1% [3]. Group 4: Green Transformation and New Energy Products - The demand for new energy products and green materials is expanding, with the production of new energy vehicles and lithium-ion batteries increasing by 31.7% and 52.5% respectively [4]. - The supply of green products is also on the rise, with high-performance chemical fibers and bio-based chemical fibers seeing production increases of 92.2% and 21.5% [4]. Group 5: Policy Impact and Economic Recovery - The "two new" policy effects are positively influencing industrial production, with significant growth in sectors like motor manufacturing and shipbuilding [5]. - The automotive sector benefited from vehicle replacement subsidies, leading to an 11.3% increase in production [6]. - Overall, the manufacturing purchasing managers' index rose by 0.5 percentage points, indicating improved business expectations [6].
黄酒行业深度研究报告:中国黄酒,复兴在望
Huachuang Securities· 2025-06-19 15:31
行业研究 证 券 研 究 报 告 黄酒行业深度研究报告 推荐(首次) 中国黄酒,复兴在望 其他酒 2025 年 06 月 19 日 华创证券研究所 证券分析师:欧阳予 邮箱:ouyangyu@hcyjs.com 执业编号:S0360520070001 证券分析师:田晨曦 邮箱:tianchenxi@hcyjs.com 执业编号:S0360522090005 证券分析师:刘旭德 邮箱:liuxude@hcyjs.com 执业编号:S0360523080010 证券分析师:董广阳 电话:021-20572598 邮箱:dongguangyang@hcyjs.com 执业编号:S0360518040001 联系人:王培培 邮箱:wangpeipei@hcyjs.com 行业基本数据 | | | 占比% | | --- | --- | --- | | 股票家数(只) | 10 | 0.00 | | 总市值(亿元) | 787.20 | 0.08 | | 流通市值(亿元) | 698.06 | 0.09 | 相对指数表现 | % | 1M | 6M | 12M | | --- | --- | --- | --- | | ...
信用卡存量突围战:打出私银+财富管理组合拳
2 1 Shi Ji Jing Ji Bao Dao· 2025-06-19 12:23
Core Viewpoint - The credit card industry in China is transitioning from a growth phase characterized by aggressive expansion to a "stock" phase, focusing on high-net-worth clients and evolving into a comprehensive financial platform [1][2][6]. Group 1: Market Trends - The number of active credit cards in China has decreased to 721 million, down 80 million from the peak in 2022, marking nine consecutive quarters of decline [2][3]. - The closure of credit card centers, such as the recent shutdown of the 29th center by Bank of Communications, indicates a saturation in the market and a shift in business models [3][4]. Group 2: Causes of Market Changes - The decline in credit card usage is attributed to several factors, including the legacy of previous aggressive expansion strategies, product innovation stagnation, and the rise of alternative payment methods like Alipay and WeChat Pay [2][3]. - The increase in credit card non-performing loan rates among banks reflects deteriorating asset quality, with some banks reporting significant rises in their bad debt ratios [3][6]. Group 3: Strategic Shifts - Banks are increasingly focusing on high-net-worth clients, implementing strategies that combine credit cards with wealth management services to enhance customer value [4][5][6]. - The shift from a volume-driven approach to a quality-driven strategy emphasizes the importance of customer relationships and tailored financial solutions [5][6][7]. Group 4: Future Outlook - The integration of credit cards with wealth management is seen as essential for maintaining business growth, with banks needing to balance cost and customer value while transitioning from product-centric to service-centric models [6][7].