本报记者 刘钊 11月10日，武汉岚图云峰工厂内，随着第30万辆整车——旗舰SUV岚图泰山缓缓驶下生产线，岚图汽车正式成为国内首个 达成这一规模的央国企高端新能源品牌。从20万辆到30万辆，仅用7个月完成跨越，这一速度刷新高端新能源"国家队"的成长 纪录。 在下线仪式后的媒体群访中，岚图汽车董事长、总经理卢放，COO蒋焘，CBO、销售公司总经理邵明峰等核心管理层，围 绕技术路线争议、产能建设瓶颈、品质管控难题及未来发展规划等行业焦点与《证券日报》等媒体进行深入沟通，揭开岚图汽 车快速成长的核心密码。 技术破局：在自主掌控与开放合作中寻找平衡 在新能源汽车技术路线多元化竞争的当下，增程式技术的市场表现引发行业广泛讨论。 针对增程式销量同比下滑的疑问，卢放强调："增程式本质是混动技术的一种，其市场表现不应简单以'下滑'定论，关键在 于技术能否转化为用户认可的产品价值。"他透露，岚图汽车旗下增程车型FREE+的销量正快速爬升，这一现象印证了只要技 术应用贴合用户需求，就能获得市场认可。卢放强调，纯电、增程、插混等技术路线并非对立关系，而是各自适配不同出行场 景，"未来的竞争核心不是技术路线的优劣之争，而是谁能更好地 ...

港股介绍上市进入关键阶段，岚图汽车重任在肩，其全新旗舰SUV岚图泰山的即将上市，无疑肩负着向 资本市场证明其技术实力与市场潜力的战略使命。在岚图汽车第30万辆整车下线仪式上，岚图汽车CEO 卢放接受中国证券报记者采访时表示，岚图泰山将以顶级安全与真实豪华重新划分高端新能源SUV市场 势力范围。 数据显示，今年前10个月，岚图汽车累计交付同比增幅达82%，仅用7个月时间就实现了从第20万辆到 第30万辆的跨越。岚图汽车方面透露，展车将在12日到店，11月18日正式上市并快速开启交付。目前， 岚图泰山预售线索量已与梦想家相当，成为岚图五款车中上市前热度最高的车型。 不断提升安全保障 "安全是最大的豪华，安全是最大的用户利益。"卢放在采访中多次强调岚图对安全的极致追求。他表 示，岚图有义务、有责任把整车的安全性，特别是电池的安全性做好，以打消用户对电池安全的顾虑。 在制造工艺上，岚图汽车COO蒋焘焘表示，云峰工厂在数字化、智能化、自动化方面投入巨大，焊装 生产线从PLC（可编程序控制器）、机器人到工业软件、控制芯片均实现国产化。总装智能化率达到了 16%，关键参数上传云端实时监控，确保产品质量一致性。 在智能辅助驾 ...

Core Viewpoint - Two domestic electric vehicle companies, Seres and Lantu, are simultaneously attempting to enter the Hong Kong stock market, with Lantu opting for a non-fundraising listing approach while Seres plans to raise approximately HKD 15.6 billion through an IPO [2][3][26]. Company Overview - Seres, in collaboration with Huawei, aims for a sales target of 430,000 units in 2024 [2]. - Lantu, a high-end electric vehicle brand under Dongfeng, targets 80,000 units in 2024, ranking 12th in the industry [3]. - Lantu's flagship model, the MPV "Dreamer," is expected to sell 47,000 units in 2024, making it the second in the new energy MPV market [3]. Financial Performance - Lantu reported a revenue of CNY 15.78 billion in the first seven months of 2025, with a year-on-year growth rate exceeding 90% [6]. - The gross profit margin for Lantu reached 21.3%, second only to Seres in the industry [6][16]. - Lantu achieved an adjusted net profit of CNY 479 million in the first seven months of 2025, marking it as the fastest electric vehicle company to reach quarterly profitability [7][15]. Government Subsidies - Lantu received CNY 640 million in government subsidies in the first seven months of 2025, raising questions about the sustainability of its profitability without these funds [8][9]. Sales Challenges - Lantu set a sales target of 200,000 units for 2025 but only sold 97,000 units in the first nine months, achieving less than half of its goal [10][41]. - The sales structure is heavily reliant on the "Dreamer" model, with other models like "Chasing Light" and "FREE" not contributing significantly to overall sales [11][42]. Market Positioning - Lantu focuses on the high-end market segment priced between CNY 300,000 to 400,000, avoiding intense competition in the sub-CNY 200,000 range [6][20]. - The company’s sales strategy emphasizes high average selling prices and profit margins despite lower overall sales volume compared to competitors [20][21]. Technological Advantages - Lantu utilizes the ESSA architecture, allowing for a 90% commonality in hardware across different models, which helps reduce costs [22][23]. - The support from Dongfeng's supply chain enhances Lantu's cost control and operational efficiency [25]. Listing Strategy - Lantu chose a non-fundraising introduction listing to leverage its existing cash reserves and positive cash flow, indicating confidence in its profitability [36][38]. - The decision to list without raising funds is seen as a strategic move to gain market valuation without the pressures of traditional IPO fundraising [30][49]. Future Growth Prospects - Lantu plans to launch 1-3 new models annually and expand its sales network to 1,000 outlets by 2026, with a focus on overseas markets [46][47]. - The company aims to address its sales structure imbalance by enhancing its product lineup and marketing strategies to compete effectively in the crowded market [45][50].

Core Viewpoint - The article highlights various marketing strategies and initiatives taken by different automotive brands in China during September 2025, showcasing how they leverage significant events and collaborations to enhance brand visibility and consumer engagement [4][5][6]. Group 1: Red Flag's Marketing Strategy - Red Flag's actions during the 93rd National Day parade included returning nearly 80 ceremonial cars to their owners, accompanied by a thank-you letter and a detailed vehicle inspection, which fostered a sense of pride among car owners [4][5]. - The brand's approach of combining emotional marketing with tangible actions has created a strong connection between the owners and the Red Flag brand, setting it apart from competitors who also attempted to capitalize on the event [5][6]. Group 2: Deep Blue's Brand Positioning - Deep Blue launched a promotional video titled "Running Chinese Cars," which honored 27 automotive brands while subtly positioning itself, emphasizing the collective growth of the Chinese automotive industry [6][9]. - The marketing strategy reflects a shift from aggressive competition to a more collaborative approach, aligning with the brand's new identity as a state-owned enterprise [9][10]. Group 3: Zeekr's Global Outreach - Zeekr hosted a "Global First Luxury Electric Car Diplomat Experience" event, inviting diplomats from 40 countries to experience its vehicles, aiming to establish a strong association with luxury and enhance its global presence [11][12]. - The event generated significant online engagement, with related topics on social media reaching over 210 million views, indicating a successful branding effort [14]. Group 4: NIO Day 2025 - NIO Day 2025 focused on the theme of "Growth," involving extensive user participation in creating a song and documentary, which reflects the brand's commitment to community and user engagement [15][17]. - The event was strategically timed to address year-end sales pressures and improve brand perception amidst challenges faced earlier in the year [17][18]. Group 5: Lantu's Cultural Integration - Lantu's "Era Fashion Night" showcased its vehicles in a culturally rich setting, emphasizing the integration of Chinese aesthetics with modern technology, aiming to establish a unique brand identity [19][20]. - The event highlighted Lantu's commitment to creating a luxury brand that resonates with Chinese cultural values, which is crucial in a competitive high-end market [22]. Group 6: Li Auto's Brand Evolution - Li Auto announced a partnership with celebrity Yi Yangqianxi, marking a shift in its marketing strategy from product-driven to a dual approach that includes brand ambassadors to attract younger consumers [23][26]. - This change comes in response to declining sales and aims to reposition the brand in the eyes of a younger demographic, enhancing its appeal [26][27]. Group 7: Leap Motor's Innovative Collaboration - Leap Motor collaborated with IKEA for a pop-up event, focusing on the concept of "space" in automotive design, which aligns with contemporary consumer preferences for lifestyle-oriented products [28][31]. - The event successfully increased foot traffic and sales, demonstrating the effectiveness of experiential marketing in the automotive sector [31]. Group 8: Great Wall's Endurance Race - Great Wall Motors' founder participated in a challenging endurance race, showcasing the reliability of its vehicles and reinforcing the brand's commitment to quality and performance [32][36]. - This hands-on approach by the founder enhances brand credibility and connects with consumers on a personal level, promoting a culture of adventure and resilience [36][37]. Group 9: BYD's Youth Engagement - BYD's "I Di New Generation 2025" event aimed to reshape its image by highlighting the talents of its young employees, fostering a connection with the younger audience [38][41]. - The initiative reflects BYD's strategy to engage with younger consumers through innovative and entertaining formats, moving away from traditional marketing methods [41]. Group 10: Xiaomi's Strategic Shift - Xiaomi's founder delivered a speech outlining the company's strategic shift towards becoming a "hardcore technology company," aiming to redefine its market position amidst challenges in the automotive sector [42][45]. - The speech, however, faced criticism for lacking substance and failing to address product-related issues, which negatively impacted investor confidence [45][46].

Group 1 - Dongfeng Motor Group Co., Ltd. announced that its high-end new energy brand, Lantu Motors, will be listed on the Hong Kong Stock Exchange through an introduction listing, while simultaneously initiating a privatization process [1][2] - The market reacted positively, with Dongfeng Group's stock price soaring nearly 70% upon resumption of trading after a suspension [1] - The introduction listing is designed to enhance liquidity and brand credibility without raising new funds, which may affect investor interest [2] Group 2 - The transaction involves a "share distribution + absorption merger" model, where Dongfeng Group will distribute 79.67% of Lantu's shares to its shareholders before Lantu's listing [2] - Lantu Motors has shown strong growth, with vehicle deliveries increasing by approximately 70% in 2024 and 88% in the first seven months of 2025 [4][5] - Dongfeng Group's overall performance has been declining, with a 14.7% drop in vehicle sales in the first half of 2025, while Lantu's sales of new energy vehicles grew by 33% [3][4] Group 3 - Lantu Motors aims to broaden its financing channels, enhance international presence, and improve corporate governance through this listing [3][7] - The financial performance of Dongfeng Group has been underwhelming, with a market capitalization below net asset levels and a price-to-book ratio of approximately 0.24 [3] - The listing of Lantu is expected to provide a clearer independent valuation, potentially attracting more investors and breaking the low valuation trend of Dongfeng Group [7][8] Group 4 - The transaction is seen as a strategic move to accelerate the transition to new energy vehicles, allowing Dongfeng to focus resources on Lantu and other new energy brands [7][8] - The privatization of Dongfeng Group may lead to a restructuring of valuation logic for undervalued state-owned enterprises in the automotive sector [8] - Lantu's operational strategy includes integrating supply chains and enhancing product quality to respond quickly to market changes [5][6]

Core Viewpoint - Dongfeng Group announced an innovative capital operation plan to list its core asset, Lantu Automobile, on the Hong Kong Stock Exchange while initiating a privatization process for itself, addressing long-standing valuation issues and enabling independent financing for Lantu [1][2][10] Group 1: Capital Operation Strategy - The transaction involves a "share distribution + absorption merger" model, where Dongfeng will distribute 79.67% of Lantu's shares to its shareholders before Lantu's introduction listing, avoiding the pitfalls of a traditional IPO [2][3] - The overall acquisition price is set at HKD 10.85 per share, comprising a cash consideration of HKD 6.68 and a share consideration of HKD 4.17, ensuring the protection of minority shareholders' interests [3][11] Group 2: Market Response and Valuation - Following the announcement, Dongfeng's stock surged nearly 70% upon resumption of trading, reflecting positive market sentiment towards the capital operation plan [1][2] - Lantu's independent listing is expected to enhance its investment value and allow for clearer positioning in global competition, potentially leading to a significant increase in its valuation [8][10] Group 3: Strategic Implications for Dongfeng and Lantu - The transaction is seen as a pivotal move for Dongfeng to concentrate resources on its core new energy sector, facilitating a transformation into a technology-driven enterprise [4][10] - Lantu has demonstrated strong growth, with a projected delivery of 85,697 vehicles in 2024, marking a 70% year-on-year increase, and has established itself as a valuable asset within Dongfeng's portfolio [7][8] Group 4: Industry Impact and Future Outlook - Dongfeng's approach serves as a model for other state-owned enterprises facing similar valuation challenges, showcasing how to optimize asset allocation through market-driven strategies [10][11] - The successful execution of this plan is anticipated to stimulate innovation and operational efficiency within Lantu, allowing it to compete effectively in the high-end new energy vehicle market [11][13]

Core Viewpoint - Lantu is set to become the first high-end new energy brand listed under a central state-owned enterprise in China, with plans to go public in Hong Kong through a backdoor listing via Dongfeng Group's privatization [2][4]. Group 1: Listing Process - Dongfeng Group will distribute its 79.67% stake in Lantu to its shareholders, allowing Lantu to list on the Hong Kong Stock Exchange without a traditional IPO [4]. - The privatization involves a cash offer of HKD 6.68 per share for Dongfeng Group's H-shares, alongside the distribution of Lantu shares [4]. - The introduction method of listing is expected to shorten the listing cycle by 60%-70% compared to a standard IPO, as it does not require new share issuance or fundraising [6]. Group 2: Strategic Motivations - Dongfeng Group aims to focus on the new energy vehicle sector and enhance its brand image through Lantu's listing, which will also help in expanding overseas operations and improving corporate governance [10]. - The decision to expedite Lantu's listing is influenced by Dongfeng's need to demonstrate its independent operational value amid competitive pressures from other state-owned enterprises [12]. - Lantu's financial performance shows a trend of narrowing losses, with projections indicating a potential path to profitability, making the timing of the listing critical [12][16]. Group 3: Market Context - The new energy vehicle market in China is facing uncertainties, including potential subsidy reductions by 2026, which could impact Lantu's sales and operational performance [18]. - Lantu's collaboration with Huawei on new models is expected to enhance its competitive edge in the market, which is a significant factor for investors [14]. - The current market environment presents both internal and external pressures, making this an opportune moment for Lantu to go public [18].

Core Viewpoint - Dongfeng Group is undergoing a significant restructuring involving the privatization of its shares while its subsidiary, Lantu Automobile, will go public through a special listing method known as "introduction listing" in Hong Kong, which is expected to be completed within 3 to 6 months [1][6]. Group 1: Transaction Details - The transaction involves a combination of "equity distribution + absorption merger," where Dongfeng Group will distribute 79.67% of its shares in Lantu to its shareholders before Lantu's introduction listing [2][6]. - The total acquisition price for the privatization is set at 10.85 HKD per share, with a cash component of 6.68 HKD per share and an equity component equivalent to 4.17 HKD per share [6]. Group 2: Performance and Valuation - Dongfeng Group has been underperforming in the Hong Kong market, with a market capitalization of only 39.12 billion HKD and a price-to-book ratio of 0.25, indicating a significant undervaluation [3]. - In contrast, Lantu has shown strong growth, with a 70% increase in deliveries in 2024 and a 85% year-on-year increase in sales in the first half of 2025 [3][4]. Group 3: Strategic Implications - The introduction listing of Lantu is expected to enhance its financing capabilities, expand its international presence, and improve corporate governance, thereby attracting more foreign investment [5][7]. - The restructuring allows Dongfeng to focus on its core business and improve its operational efficiency in the electric and intelligent vehicle sectors, facilitating a transition towards a technology-driven enterprise [7].

Core Viewpoint - Dongfeng Group is undergoing a privatization process while its subsidiary, Lantu Automobile, will be listed on the Hong Kong Stock Exchange through a unique introduction listing method, marking a significant restructuring of assets [3][4]. Summary by Sections Privatization and Listing Strategy - Dongfeng Group announced its plan for privatization and the introduction listing of Lantu Automobile, which is a departure from traditional IPO processes, allowing for a more efficient transition within 3 to 6 months [3][4]. - The transaction involves a "share distribution + absorption merger" model, where Dongfeng Group will distribute its 79.67% stake in Lantu to shareholders before Lantu's listing [9]. Financial Performance and Market Position - Dongfeng Group has faced challenges, with a market capitalization of HKD 39.12 billion and a price-to-book ratio of 0.25, indicating a low valuation [6]. - In contrast, Lantu has shown significant growth, with a 70% increase in deliveries in 2024 and a 85% year-on-year sales increase in the first half of 2025 [6][7]. Future Prospects for Lantu - Post-listing, Lantu is expected to enhance its financing channels, expand its international presence, and improve corporate governance, which will attract more investors [8]. - The listing will allow Lantu to operate independently from Dongfeng's traditional automotive business, potentially leading to a revaluation based on its growth and technological capabilities [10]. Strategic Implications for Dongfeng - The restructuring is seen as a strategic move to focus on high-potential assets like Lantu while allowing Dongfeng to streamline its operations and enhance its market responsiveness in the electric vehicle sector [10]. - This approach aligns with the State-owned Assets Supervision and Administration Commission's guidelines for improving the market value management of state-owned enterprises [7][9].

Core Viewpoint - Dongfeng Group is undergoing significant capital operations and internal restructuring following the elevation of Changan Automobile to a "first-level central enterprise," with plans to spin off its subsidiary, Lantu Automobile, for independent listing in Hong Kong [2][3]. Group 1: Capital Operations - Dongfeng Group plans to spin off Lantu Automobile and distribute shares to existing shareholders, allowing them to become direct shareholders of Lantu, which will then independently list on the Hong Kong Stock Exchange [2][3]. - The H-share shareholders of Dongfeng Group will receive 0.3552608 shares of Lantu Automobile and 6.68 HKD in cash per share, indicating a significant premium over the stock price before suspension [3]. - The restructuring aims to focus on the burgeoning new energy vehicle (NEV) sector, as Dongfeng Group seeks to realign its resources and enhance its valuation amidst increasing competition in the automotive industry [3][4]. Group 2: Strategic Shift - The capital operation reflects a strategic shift for Dongfeng Group, moving from traditional automotive assets to high-potential NEV assets, thereby shedding inefficient businesses and focusing on the new energy sector [5][6]. - This move is seen as a response to the challenges faced by traditional automakers, as they seek to leverage asset and equity restructuring to maintain competitive advantage in a rapidly changing market [6]. Group 3: Lantu Automobile's Market Position - Lantu Automobile has shown promising sales momentum, with models like Dreamer and FREE+ achieving significant monthly sales, and is on track to reduce losses from 2022 to 2024 [7][8]. - The choice of "introduction listing" for Lantu is aimed at quickly establishing a market presence before pursuing further financing and global expansion [7][8]. - Despite the positive outlook, Lantu faces challenges such as a limited product range, which could restrict its sales potential in the competitive automotive market [8].