BOSIDENG(03998)

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波司登(03998):品牌强势能,增长强韧性
长江证券· 2025-03-19 08:43
Investment Rating - The investment rating for the company is "Buy" and is maintained [6]. Core Views - The company is actively enhancing brand exposure through various strategic initiatives, including collaborations and fashion week events, which are expected to sustain robust growth during peak seasons [2][4]. - The acquisition of Moose Knuckles is aimed at creating a multi-brand matrix, leveraging group brand resources for accelerated growth in the Greater China region [6]. - The company is expected to achieve steady growth despite a high base in FY2025, with a projected net profit of 35 billion, 41 billion, and 46 billion for FY2025, FY2026, and FY2027 respectively, corresponding to P/E ratios of 13, 11, and 10 [6][8]. Summary by Sections Brand Strategy - The company has launched several brand-building activities, including the "Tribute to Ice and Snow" strategy, which aims to enhance brand strength and visibility [2][4]. - The introduction of advanced sun protection clothing and stylish designs is expected to boost brand power and sales during the spring and summer off-season [6]. Financial Performance - The company forecasts revenue growth from 23.214 billion in FY2024 to 31.778 billion in FY2027, with corresponding net profits increasing from 3.074 billion to 4.595 billion [8]. - The expected growth rates for revenue and net profit are 38% and 44% for FY2024, followed by 11% and 15% for FY2025, indicating a strong financial outlook [8]. Market Position - The company is adjusting its product structure flexibly to maintain growth in a warm winter scenario, with a focus on quick response to sales performance [6]. - The competitive landscape is expected to improve due to conservative order placements by many domestic down jacket brands amid uncertain consumer demand [6].
波司登:暖冬背景下预计稳健增长,积极回购彰显信心-20250318
东方证券· 2025-03-17 14:28
Investment Rating - The report maintains a "Buy" rating for the company [1][5] Core Views - The company is expected to achieve steady growth against a backdrop of a warm winter, with active share buybacks reflecting management's confidence [3][5] - Adjustments to earnings forecasts for FY25-27 have been made, with EPS projected at 0.30, 0.35, and 0.40 RMB respectively [4][5] Financial Performance Summary - Revenue for FY23A was 16,774 million RMB, with a projected increase to 25,545 million RMB in FY25E, reflecting a 10.0% year-on-year growth [4][8] - Operating profit is expected to rise from 2,826 million RMB in FY23A to 4,762 million RMB in FY25E, indicating an 8.3% growth [4][8] - Net profit attributable to the parent company is forecasted to grow from 2,139 million RMB in FY23A to 3,515 million RMB in FY25E, a 14.3% increase [4][8] - The company’s gross margin is projected to remain stable around 59% over the forecast period [4][8] Market Position and Strategy - The company is enhancing its brand presence in Northeast China through strategic collaborations, such as the partnership with Harbin [4][5] - The opening of a new flagship store in Beijing aims to elevate brand visibility and consumer engagement [4][5] - The introduction of AI-driven product designs is expected to improve operational efficiency significantly [4][5] Valuation Metrics - The target price is set at 5.26 HKD, based on a 14x PE valuation for FY26 [1][5] - The company’s current market capitalization is approximately 48,913 million HKD [1]
波司登:暖冬背景下预计稳健增长,积极回购彰显信心-20250317
东方证券· 2025-03-17 13:53
Investment Rating - The report maintains a "Buy" rating for the company [1][5] Core Views - The company is expected to achieve steady growth in the context of a warm winter, with a focus on brand strength and market expansion [3][4] - The earnings per share (EPS) forecasts for FY25-27 have been slightly adjusted to 0.30, 0.35, and 0.40 RMB respectively, reflecting changes in revenue and expense rates [4][5] - The target price is set at 5.26 HKD, based on a 14x PE valuation for FY26 [4][5] Financial Performance Summary - Revenue for FY23A was 16,774 million RMB, with a projected growth of 10.0% for FY25E, reaching 25,545 million RMB [4][8] - Operating profit for FY23A was 2,826 million RMB, with an expected increase of 8.3% for FY25E, totaling 4,762 million RMB [4][8] - Net profit attributable to the parent company for FY23A was 2,139 million RMB, with a forecasted growth of 14.3% for FY25E, amounting to 3,515 million RMB [4][8] - The company has a gross margin of 59.0% and a net margin of 13.8% for FY25E [4][8] Market Strategy and Initiatives - The company is deepening its collaboration with Harbin to enhance its market presence in Northeast China [4][5] - A new concept store was opened in Beijing to elevate brand visibility and consumer engagement [4][5] - The company is leveraging digital innovations, including AI in product design, to improve operational efficiency [4][5] - The management has shown confidence through active share buybacks, totaling 5,621 million shares since January 15, 2025, amounting to 209 million HKD [4][5]
波司登(03998):暖冬背景下预计稳健增长,积极回购彰显信心
东方证券· 2025-03-17 11:30
Investment Rating - The report maintains a "Buy" rating for the company [1][5] Core Insights - The company is expected to achieve steady growth despite a warm winter, with a projected close to 10% growth in its down jacket business for FY25 [4][5] - The target price is set at 5.26 HKD, based on a 14x PE valuation for FY26 [4][5] - The company has actively repurchased shares, reflecting management's confidence, with a total of 56.21 million shares repurchased since January 15, amounting to 209 million HKD [4][5] Financial Performance Summary - Revenue for FY23A was 16,774 million HKD, with a projected increase to 25,545 million HKD in FY25E, reflecting a 10% year-on-year growth [4][8] - Net profit attributable to the parent company is expected to grow from 2,139 million HKD in FY23A to 3,515 million HKD in FY25E, representing a 14.3% increase [4][8] - Earnings per share are forecasted to be 0.30, 0.35, and 0.40 HKD for FY25E, FY26E, and FY27E respectively [4][5] Market Position and Strategy - The company is deepening its strategic cooperation with Harbin to enhance its brand presence in Northeast China [4][5] - A new concept store was opened in Beijing, aimed at boosting brand visibility and consumer engagement [4][5] - The company is leveraging digital innovations such as AI in product design, significantly reducing development time [4][5]
波司登(03998):外部扰动下凸显韧性,提示淡季布局机会
中泰证券· 2025-03-16 02:53
Investment Rating - The investment rating for the company is "Buy" (maintained) [2][9]. Core Views - The company is expected to achieve a revenue growth rate of 10%+ in the second half of FY2025, despite challenges in the overall consumption environment [5]. - The company has shown resilience in its operations, with a focus on product innovation and brand upgrades, which are anticipated to drive sales during the off-season [5]. - The company's strategic transformation has solidified its position as an expert in down jackets, with a continued emphasis on enhancing product quality and expanding product categories [5]. Financial Performance Summary - **Revenue Forecast**: - 2023A: 16,774 million - 2024A: 23,214 million (growth rate: 38%) - 2025E: 25,681 million (growth rate: 11%) - 2026E: 28,930 million (growth rate: 13%) - 2027E: 32,426 million (growth rate: 12%) [2]. - **Net Profit Forecast**: - 2023A: 2,139 million - 2024A: 3,074 million (growth rate: 44%) - 2025E: 3,521 million (growth rate: 15%) - 2026E: 4,041 million (growth rate: 15%) - 2027E: 4,562 million (growth rate: 13%) [2]. - **Earnings Per Share (EPS)**: - 2023A: 0.18 - 2024A: 0.27 - 2025E: 0.30 - 2026E: 0.35 - 2027E: 0.39 [2]. - **Valuation Ratios**: - P/E: - 2024A: 14.0 - 2025E: 12.3 - 2026E: 10.7 - 2027E: 9.5 - P/B: - 2024A: 3.1 - 2025E: 2.5 - 2026E: 2.0 - 2027E: 1.7 [2][8]. Market Position and Strategy - The company is actively integrating new digital technologies with traditional business models to enhance operational efficiency and decision-making accuracy [5]. - The introduction of AI-designed products has significantly reduced the development time for new designs, showcasing the company's commitment to innovation [5]. - The company is focusing on sustainable development across its entire supply chain, achieving a leading ESG rating [5].
波司登:期待春夏户外新品-20250314
天风证券· 2025-03-13 16:30
Investment Rating - The report maintains a "Buy" rating for the company, with a target price yet to be specified [6]. Core Insights - The company is enhancing its product offerings with innovative urban light outdoor series and stylish functional jackets, catering to the diverse needs of young consumers [1]. - The brand is transitioning from being recognized as a global leader in down jackets to a comprehensive leader in the category, focusing on brand awareness and consumer perception [2]. - The company is leveraging smart logistics and inventory management to ensure efficient operations and quick response to market demands, which is a key competitive advantage [3]. - The revenue forecasts for FY25-27 have been slightly adjusted, with expected revenues of RMB 25.7 billion, RMB 28.6 billion, and RMB 32.2 billion respectively, alongside adjusted net profits and EPS figures [4]. Summary by Sections Product Development - The company is launching a new collection of light outdoor and functional jackets that balance style and protective features, appealing to urban and outdoor consumers [1]. Brand Strategy - The brand is focusing on enhancing its image as a leading down jacket expert through integrated marketing strategies and consumer engagement initiatives [2]. Supply Chain Management - The company has implemented a smart logistics system that manages inventory across various channels, ensuring high availability of popular products and quick replenishment [3]. Financial Projections - Adjustments to financial forecasts reflect a cautious outlook on the macro consumption environment, with revised revenue and profit expectations for the upcoming fiscal years [4].
波司登:期待春夏户外新品-20250313
天风证券· 2025-03-13 14:23
Investment Rating - The investment rating for the company is "Buy" with a target price set at 4.15 HKD, maintaining the rating despite slight adjustments to profit forecasts [6][4]. Core Insights - The company is enhancing its product offerings with a new urban light outdoor series and innovative designs in sun protection clothing, appealing to younger consumers [1]. - The brand is transitioning from being recognized as a leading down jacket brand to a comprehensive leader in the down apparel market, focusing on brand awareness and consumer engagement [2]. - The company is leveraging smart logistics and inventory management to ensure efficient operations across its distribution channels, which is a key competitive advantage in the industry [3]. Summary by Sections Product Development - The company is introducing a new urban light outdoor series and a fashionable rain jacket line that balances style and functionality, catering to diverse consumer needs [1]. Brand Strategy - The brand aims to deepen consumer recognition and reputation through integrated marketing strategies, enhancing its position as a global leader in down apparel [2]. Supply Chain Management - The company employs a smart logistics system to manage inventory across various sales channels, ensuring quick response times and high operational efficiency [3]. Financial Forecast - The company has adjusted its revenue forecasts for FY25-27 to 25.7 billion RMB, 28.6 billion RMB, and 32.2 billion RMB, with net profits projected at 3.5 billion RMB, 3.9 billion RMB, and 4.4 billion RMB respectively [4].
波司登(03998):期待春夏户外新品
天风证券· 2025-03-13 13:28
Investment Rating - The report maintains a "Buy" rating for the company, with a target price yet to be specified [6]. Core Insights - The company is enhancing its product offerings with innovative urban light outdoor series and stylish sun protection clothing, catering to the diverse needs of young consumers [1]. - The new line of jackets balances fashion and functionality, featuring water resistance, windproof, and breathability, suitable for both urban and outdoor settings [1]. - The brand is transitioning from being recognized as a global leader in down jackets to a comprehensive leader in the category, focusing on brand awareness and consumer perception [2]. - The company is leveraging smart logistics and inventory management to enhance operational efficiency and maintain a competitive edge in the industry [3]. - Adjustments to revenue forecasts have been made, with projected revenues for FY25-27 at RMB 25.7 billion, RMB 28.6 billion, and RMB 32.2 billion respectively, alongside net profits of RMB 3.5 billion, RMB 3.9 billion, and RMB 4.4 billion [4]. Summary by Sections Product Development - The company is launching a new urban light outdoor series and stylish sun protection clothing, which includes various designs to meet the preferences of young consumers [1]. Brand Strategy - The brand aims to solidify its position as a global leader in down jackets through integrated brand strategies and enhanced consumer engagement [2]. Operational Efficiency - The company employs a smart logistics system to manage inventory across multiple channels, ensuring quick response times and efficient stock management [3]. Financial Projections - The report revises the financial outlook, projecting revenues and net profits for the upcoming fiscal years, indicating a slight decrease from previous estimates [4].
波司登(03998):品牌引领渠道升级,稳健增长可期
招商证券· 2025-03-13 01:03
Investment Rating - The report maintains a strong buy rating for the company [1][3]. Core Views - The company has been actively engaging in brand-building activities since the peak season of FY25, enhancing brand momentum through high-end channel openings and product innovation to drive steady growth [1][6]. - Revenue projections for FY25 to FY27 are estimated at RMB 25.62 billion, RMB 28.93 billion, and RMB 32.48 billion, with year-on-year growth rates of 10%, 13%, and 12% respectively [1][6]. - Net profit forecasts for the same period are RMB 3.49 billion, RMB 4.00 billion, and RMB 4.51 billion, reflecting growth rates of 14%, 15%, and 13% respectively [1][6]. Financial Data and Valuation - Total revenue for FY2023 was RMB 16.77 billion, with a growth rate of 3%, and is expected to reach RMB 25.62 billion in FY2025, representing a 10% increase [2][9]. - Operating profit for FY2023 was RMB 2.64 billion, with a year-on-year growth of 13%, projected to grow to RMB 4.61 billion in FY2025 [2][9]. - The company's earnings per share (EPS) for FY2025 is estimated at RMB 0.32, with a price-to-earnings (PE) ratio of 12.4 [2][10]. - The current market capitalization is approximately HKD 48.9 billion, with a current share price of HKD 4.23 [3][6]. Brand and Product Strategy - The company has launched several brand-building initiatives, including participation in the "New Life Paris Exhibition" and collaborations with local governments to create brand IPs [6]. - Product innovation is emphasized, with the introduction of lightweight and versatile spring products suitable for various outdoor activities [6]. - The company is focusing on high-end channel openings to enhance operational efficiency and brand presence [6].
港股公司信息更新报告:创新驱动波司登韧性,高基数及外部扰动下表现稳健
开源证券· 2025-03-11 07:20
Investment Rating - The report maintains a "Buy" rating for Bosideng (03998.HK) [2][8] Core Views - Bosideng demonstrates resilience driven by innovation, maintaining stable performance despite high base effects and external disturbances [2] - The company is expected to achieve steady growth in FY2025H2, even with a high base, supported by its strong offline presence and product innovation [2][3] - The forecast for FY2025-2027 net profit is adjusted to 3.51 billion, 4.00 billion, and 4.54 billion CNY respectively, down from previous estimates [2] Financial Summary and Valuation Metrics - Revenue projections for FY2025 are set at 25.54 billion CNY, reflecting a 10% year-over-year growth [5] - Net profit for FY2025 is estimated at 3.51 billion CNY, with a year-over-year increase of 14.3% [5] - Gross margin is expected to slightly decline to 58.5% in FY2025, while net margin is projected to improve to 13.8% [5] - The company maintains a high dividend payout ratio of over 80% for three consecutive years [2] - The current P/E ratios for FY2025, FY2026, and FY2027 are projected at 12.5, 10.9, and 9.6 respectively [5]