专题：515投资者保护！新浪财经2025年度投教案例评选结果公布 在长效公益机制建设层面，独创的"1+1+N"协作模式展现出强大的资源整合能力。该机制以金融机构与 律所的专业联盟为支点，辐射至社区，通过"金融法治进社区""法律知识进企业"等普惠行动，将投教服 务嵌入社会肌理。配套实施的"双通道入围"人才选拔体系，采用机构推荐与公开招募并举的路径，依 托"黄金三角评估模型"从专业力、公益力、传播力三个维度严选法律先锋。这些青年大使深度参与投教 内容创作，在社区普法讲座、企业合规咨询等多元场景中化身法治火种的传播者，形成专业价值与社会 责任的双向赋能。 5月15日，新浪财经2025年度基金投教案例评选结果正式公布！东海基金"东海·青年律师公益投教计 划"荣获2025年度"最佳投资者教育创新奖"。 据悉，东海基金与东海证券投教基地共同发起的"东海·青年律师公益投教计划"，以跨界融合之势开辟 了投资者教育新范式。这项公益投教项目通过系统性整合法律专业力量与金融实务经验，构建起"知识 共享-人才培育-场景渗透"三位一体的服务生态，着力于提升投资者风险识别能力与权益保护意识，为 资本市场构筑起法治化运行的深层防护网。 该 ...

印刷产业的磁吸效应 承接落户与本土生长 2019年，90后创业者陈荣飞和搭档从广州来到佛山南海里水北沙社区，四通八达的交通和区位，让这些 年轻人决定在这里开启"二次创业"。 "只要拿着一张订单来到里水，就可以把成品带走。" 4月底，南都"镇能量"深调研课题组走进佛山南海里水。在艺丰印务，厂房外暴雨倾盆，车间里洁净有 序，数字化智能化产线上，不足掌心大小的吊牌集纳近十种精密工艺。在腾彩科技，指甲盖大的RFID 标签里藏着0.1平方毫米的国产芯片，这是无人超市与快时尚连锁店里"秒刷"购物车、快速掌握销售数 据的秘密武器。在飞翔印刷的二楼，工作人员正在与来自全球各地的客户交流，除了接单生产还能做创 意设计，楼下车间里，成品包装盒正准备发往国内和世界各地。同样是在里水，世发产业园楼顶一组高 约5米的沸石转轮RTO设备正高效运转，将印刷产生的VOCs（挥发性有机物）净化至达标排放。 绿色、智能、创意和"黑科技"……过去，这些关键词似乎很难与印刷包装这个传统产业关联起来。但如 今，这正是里水印刷包装产业的真实写照与转型"进行时"。 位于佛山南海里水的艺丰印务智能产线。 集聚 "佛山这样的制造业城市，印刷业不可或缺。"兆菲 ...

2025年5月14日晚，ST联合（600358.SH）发布公告称，正在筹划以发行股份及支付现金的方式购买江 西润田实业股份有限公司（以下简称"润田实业"）部分或全部股权并募集配套资金，以实现公司对润田 实业的控制。 | 证券代码 | 证券简称 | 停管理费地 | 停牌起始日 | 信 : | 停牌终止日 | 复牌日 | | --- | --- | --- | --- | --- | --- | --- | | | | | | 期间 | | | | 600358 | ST 联合 | A 股 停牌 | 2025/5/15 | | | | 从ST联合自身来看，其扣非净利润已连续亏损20年，2024年营收下滑37.14%至3.65亿元，归母净亏损达 0.64亿元，同比下滑275.6%，互联网数字销售、电商、旅游等核心业务毛利率均下滑。 公告显示，本次交易不构成重组上市，但构成关联交易。为了维护投资者利益，避免造成股价异常波 动，ST联合股票自5月15日起停牌，预计停牌时间不超过10个交易日。 ST联合是江西省第一家旅游类上市公司，近年先后布局互联网广告、跨境购、旅游等业务，但近年业 绩未见明显起色。润田实业主营业务为包 ...

Core Insights - The article discusses the strategic move of Zhixing Technology into the robotics sector through its subsidiary Aimos Star Robotics acquiring a majority stake in Suzhou Xiaogongjian Robotics, highlighting the integration of automotive technology into robotics [1][6] - The rise of humanoid robots is supported by government initiatives, with humanoid robots being identified as a key product for future industrial innovation [2] - The integration of advanced AI and robotics is expected to redefine human-robot interactions, similar to the impact of smartphones on traditional mobile phones [1][2] Industry Trends - The humanoid robot industry is in its early development stage, with significant growth potential projected, including a forecasted market value of $15 billion by 2030 and a compound annual growth rate (CAGR) of 56% [2] - The convergence of automotive and robotics industries is driven by shared technological advancements, particularly in areas such as environmental perception and decision-making algorithms [1][5] Technological Advancements - Smart integrated joints are crucial components for robots, combining multiple functionalities into a single module, enhancing flexibility and responsiveness [3][4] - The design of smart integrated joints includes a three-layer architecture that allows for real-time feedback and intelligent decision-making, improving the safety and adaptability of robots [4] Strategic Implications - The acquisition of Xiaogongjian Robotics provides Zhixing Technology with access to critical technologies in miniaturized reducers and integrated motor designs, enhancing production efficiency and product reliability [8] - The collaboration between Zhixing Technology and Xiaogongjian is positioned to strengthen China's capabilities in the humanoid robot market, which is currently dominated by foreign companies [8][9] Market Dynamics - The demand for humanoid robots is driven by various factors, including the aging population requiring home care services and the need for automation in industrial settings [2] - The cost structure of robotic components, particularly reducers and servo systems, significantly impacts the overall efficiency and effectiveness of humanoid robots [7]

Group 1: Marketing Trends - The marketing landscape is witnessing innovative strategies as brands leverage the experience economy, emotional consumption, and social communication trends to drive consumer engagement [1][2] - The "Spring Economy" is gaining momentum, with consumers seeking unique, emotionally resonant, and scenario-based experiences, prompting brands to launch creative spring marketing campaigns [2] Group 2: Case Studies in Marketing Innovation - Midea partnered with Tmall to support earthquake-affected communities in Tibet by providing home appliance upgrades, effectively connecting with local consumers through emotional storytelling [3] - Meituan's TV commercial highlights the contrast between mundane work life and the vibrant spring season, turning consumer pain points into marketing opportunities [4] - Didi's "Go to Spring" campaign creatively links everyday commuting with the joy of spring, enhancing brand relatability through emotional narratives [5][7] Group 3: Cultural and Tourism Marketing - Various cities are employing innovative marketing strategies to attract tourists, such as self-deprecating humor in Handan's campaign and cross-industry collaborations in Chengdu [8][9][10] - Shaoxing is utilizing technology and social media to enhance cultural tourism experiences, showcasing local attractions through engaging narratives [11] Group 4: Cross-Industry Collaborations - Haidilao and Fashion Bazaar's collaboration for a fashion week event merges dining and fashion, appealing to younger consumers through a unique experiential marketing approach [13][15] - McDonald's partnership with "Minecraft" exemplifies successful cross-industry marketing by creating immersive experiences that resonate with target audiences [19][22] Group 5: Abstract Marketing - Abstract marketing is emerging as a trend, allowing brands to connect with consumers through unconventional narratives and emotional resonance, as seen in various campaigns [23][31] - Gu Li Duo's spring-themed campaign creatively associates flowers with good fortune, tapping into young consumers' desires for luck and wealth [33]

这家偏居一隅的区域房企，早已不是第一次尝试跨界突围。从游戏到矿产，卧龙地产此前的多元化尝试 均未能打开新局面。如今，房地产规模持续收缩，注入的新能源业务业绩不佳，势必会拖累卧龙地产的 业绩表现，未来之路依然充满挑战。 "二代"走到台前，跨界游戏产业 说起"卧龙"，在房地产行业，压根排不上名号。但是其背后的掌舵人陈建成，却是电机领域大佬，所经 营的电机业务，在行业内是龙头企业。 这位1959年出生于浙江绍兴上虞联丰村的企业家，30年前和同乡合伙承包旧厂房，办起了上虞多速微型 电机厂，经过40多年的发展，把卧龙电驱做到了全球电机业第二，成就了一段草根逆袭的传奇。 但地产板块的故事没那么顺遂。2007年借壳上市的卧龙地产，自2016年起就开启了"跨界狂魔"模式：先 扑向游戏产业，又转头扎进矿产领域，转型步伐快得让人眼花缭乱。 2015年初，陈建成33岁的女儿陈嫣妮接棒董事长，但这位"企二代"并没有选择守成。尽管2016年收购墨 麟股份折戟，次年却果断拿下君海网络，甚至喊出"地产+游戏"双主业口号。 浙江上虞富豪陈建成家族旗下的卧龙地产，又一次跨界了。 近日，卧龙地产公告称，经公司申请，并经上海证券交易所办理，公司证 ...

Core Viewpoint - Qingdao Beer is pursuing a cross-industry acquisition by planning to acquire 100% of the shares of Shandong Jimo Huangjiu Factory for a total consideration of 665 million yuan, aiming to create new growth points and diversify its business beyond beer [2][6]. Group 1: Acquisition Details - The acquisition involves Qingdao Beer purchasing the entire stake of Jimo Huangjiu, which was founded in 1949 and is a representative of Northern Huangjiu [3][7]. - The acquisition price is set at 665 million yuan, which includes adjustments for profit and loss during the price adjustment period [2][8]. - Jimo Huangjiu reported a revenue of 166 million yuan in 2024, with a net profit of 30.47 million yuan, reflecting a year-on-year growth of 13.5% and 38% respectively [8]. Group 2: Market Context - The Chinese beer industry has been in a downward trend since reaching a peak production of 50.615 million tons in 2013, prompting Qingdao Beer to seek diversification through acquisitions [6]. - Qingdao Beer has faced challenges in its core beer business, with a decline in sales volume for its main brand, which fell to 4.34 million kiloliters in 2024, a decrease of approximately 4.82% year-on-year [4][11]. Group 3: Financial Performance - In 2024, Qingdao Beer reported a net profit of 4.345 billion yuan, marking a year-on-year increase of 1.81%, the lowest growth rate since 2017 [5][11]. - The company's revenue for 2024 was 32.138 billion yuan, down 5.3% from the previous year [11]. Group 4: Market Reactions and Concerns - Market analysts have expressed caution regarding the acquisition, citing limited synergy between beer and Huangjiu due to different consumer bases and sales channels [10]. - Concerns have been raised about potential management conflicts post-acquisition and the unclear strategy for diversification given the smaller scale of Jimo Huangjiu [10].

5月13日收盘，*ST沐邦（603398）股价连续第七个交易日跌停。在行业下行周期，*ST沐邦的遭遇正是 跨界光伏企业普遍难逃"裸泳者"命运的一个缩影。时针拨回至三年前，借着行业热潮，一批上市公司纷 纷切入光伏赛道，这些公司一度成为资本市场的宠儿。 记者注意到，2024年年报披露后，已有多家跨界光伏上市公司被实施退市风险警示或其他风险警示，持 续经营能力受到质疑。与此同时，多家跨界企业正筹划将光伏业务打包出售，从亏损泥潭中脱身。 在受访人士看来，跨界光伏上市公司集体退潮有利于行业健康发展轨道，但需要警惕的是，这些企业的 光伏资产多数被地方国资或第三方接盘，并没有真正从行业退出。因此，需要有较为强硬的政策来协助 行业实现供给侧改革，进一步推动落后产能和企业出清。 样板 对于*ST绿康（002868）而言，4月底的短短10天时间里，公司经历了巨大转折，三年前向光伏胶膜产 业跨界的举动，还是如周期律一般带来反噬。 4月21日晚间，*ST绿康公告，为配合会计师事务所审计工作进度，原定于4月28日披露《2024年年度报 告》和《2025年第一季度报告》均调整为4月29日披露。 然而，4月22日早盘，*ST绿康毫无征兆地 ...

共享单车不想停留在"功能属性"。 文 ｜ 任彩茹 封面来源 ｜ 企业授权 今年2月哈啰与LOEWE合作的"寻车启事" 从奢侈品联名到体育大IP合作，背后浮现的是哈啰的"新野心"——从功能性的生活平台转型为一个能为用户提供情绪价值与主张的品牌。这家成立于2016年 9月的公司，从共享单车起步，目前已经形成包括两轮共享服务（哈啰单车、哈啰助力车）、四轮出行服务（哈啰顺风车、哈啰打车）以及租车服务等在内 的综合性平台。 截至目前，哈啰累计拥有注册用户超7.5亿。iiMedia Research的数据显示，2024年，57.32%的消费者在共享单车使用场景下会选择哈啰。一个足够大、相对 稳定的规模，也意味着哈啰来到"转型时刻"。谈及后续的跨界合作计划，李开逐称"我们从功能取向到价值共鸣的方向发展，无论选择什么样的品牌或形 式，本质都是哈啰的价值主张。" 36氪获悉，NBA中国与哈啰近日共同宣布，双方达成长期战略合作伙伴关系。哈啰将作为 "NBA 中国官方市场合作伙伴" ，打破篮球运动与骑行的界限，为 用户带来专属联名活动及福利。 NBA是中国最受欢迎的国际职业体育联盟，在社交媒体平台有超过4. 25亿粉丝。据了解，此 ...

Core Viewpoint - The beer industry is experiencing performance pressure, leading companies to explore diversification through cross-industry ventures to boost growth and attract investment [1][4][5]. Group 1: Industry Trends - Major beer companies in China, including Chongqing Beer, Qingdao Beer, and Yanjing Beer, are increasingly engaging in cross-industry expansions, particularly into beverage and liquor sectors, as a response to declining beer sales [1][2][4]. - The trend of diversification is seen as a way to build a "second growth curve" and create a competitive advantage, although it may take around five years for these new ventures to significantly impact performance [1][6]. Group 2: Company Strategies - Chongqing Beer has launched new beverage products, such as Cang'e soda, leveraging existing distribution channels in strong markets like Xinjiang and Chongqing [2][3]. - Qingdao Beer is pursuing a full acquisition of a Huangjiu (yellow wine) factory and has integrated its beverage business with existing operations, aiming to avoid competition with its beer products [2][3]. - Yanjing Beer has introduced a new soda brand, Best, and plans to utilize its beer distribution channels to penetrate the market quickly, focusing on dining establishments [3][4]. Group 3: Performance Insights - Despite some positive signs in Q1, overall performance for major beer companies remains mixed, with revenue and profit declines reported for several firms in 2024 [4][5][7]. - The sales volume for beer has decreased, with notable declines for companies like China Resources Beer and Qingdao Beer, attributed to high previous year bases and changing consumer preferences [5][6]. Group 4: Market Outlook - Analysts suggest that while cross-industry ventures are necessary for growth, the actual benefits may take time to materialize, with successful examples from other industries taking over a decade to develop [6]. - The diversification trend among beer companies is expected to continue, driven by changing consumer environments and the need for companies to establish strong brand recognition [6].