Core Viewpoint - The ongoing dispute between Luo Yonghao and the restaurant chain Xibei regarding the use of "pre-prepared dishes" has led to significant financial repercussions for Xibei, with reported daily revenue losses of 1 million yuan on September 10 and 11, and an expected decrease of 2 to 3 million yuan starting September 12 [1][2]. Group 1: Financial Impact - Xibei's revenue has been adversely affected, with a direct loss of 1 million yuan per day on September 10 and 11, and an anticipated loss of 2 to 3 million yuan per day from September 12 onwards [1]. - The controversy has resulted in a noticeable decline in customer traffic for Xibei, indicating a broader impact on the brand's reputation and financial health [1]. Group 2: Industry Reactions - Several prominent figures in the restaurant industry have publicly supported Xibei, emphasizing the challenges faced by businesses and the importance of constructive criticism rather than damaging accusations [2]. - Luo Yonghao has expressed concerns about the potential harm to Xibei and the restaurant industry as a whole, advocating for legislative measures to ensure transparency in the use of pre-prepared dishes [2]. Group 3: Legal and Regulatory Aspects - Legal opinions suggest that Xibei's use of certain ingredients may classify them as pre-prepared dishes under current regulations, raising questions about the company's marketing claims [3]. - A draft national standard for food safety regarding pre-prepared dishes is set to be publicly reviewed, which could lead to clearer definitions and regulations for the industry [3][4]. Group 4: Consumer Awareness - Luo Yonghao has emphasized the need for transparency in the restaurant industry, asserting that consumers have the right to know whether pre-prepared dishes are used [4]. - The discussion highlights a growing demand for clarity and honesty in food sourcing and preparation, as consumers increasingly seek fresh and authentic dining experiences [5].

Core Viewpoint - The article discusses the public dispute between Luo Yonghao and Jia Guolong regarding the use of pre-prepared dishes at the restaurant chain Xibei, highlighting the implications for consumer rights and industry standards [5][12]. Group 1: Background of the Dispute - Luo Yonghao criticized Xibei for using pre-prepared dishes, claiming they were overpriced and lacked transparency [5][6]. - Jia Guolong, the CEO of Xibei, responded by denying the use of pre-prepared dishes and threatened legal action against Luo for defamation [5][6]. - The situation escalated into a public relations crisis, with both parties holding firm to their positions [5][12]. Group 2: Industry Implications - The article notes that the National Health Commission is working on a national standard for pre-prepared dishes, which may require restaurants to disclose their use of such products [8]. - There is a growing trend in the restaurant industry towards pre-prepared dishes, which some see as a necessary adaptation to market demands [9][15]. - The lack of clear definitions and standards for what constitutes a pre-prepared dish complicates the public's understanding and acceptance of these practices [14]. Group 3: Consumer Perspective - Consumers are increasingly concerned about the quality and transparency of food products, with many feeling uncomfortable about the use of pre-prepared ingredients [9][14]. - Luo Yonghao's position resonates with consumers who demand more transparency and accountability from restaurants regarding their food sourcing and preparation methods [12][15]. - The article emphasizes the importance of consumer rights and the need for clear communication from businesses about their practices [12][14]. Group 4: Leadership and Management - Jia Guolong's strong reaction to the criticism reflects a broader challenge for business leaders in managing public perception and maintaining brand integrity [10][12]. - The article suggests that effective communication and conflict resolution are crucial for business leaders, especially in the face of public scrutiny [12][13]. - The contrasting approaches of Luo Yonghao and Jia Guolong highlight the complexities of navigating consumer expectations and industry standards in the restaurant sector [12][15].

Core Viewpoint - The ongoing dispute between the founder of the restaurant chain Xibei, Jia Guolong, and entrepreneur Luo Yonghao centers around the definition and use of pre-prepared dishes in the restaurant industry, with significant implications for brand reputation and sales performance [1][2][3]. Group 1: Incident Background - On September 10, Luo Yonghao criticized Xibei on social media, claiming that the restaurant primarily served pre-prepared dishes, which he found unappetizing and overpriced [2]. - In response to Luo's comments, Jia Guolong announced on September 11 that he would sue Luo for damaging Xibei's brand reputation and business [3]. - Luo responded to Jia's lawsuit announcement by challenging him, suggesting that Xibei's dishes tasted reheated, implying a lack of freshness [3]. Group 2: Financial Impact - Jia Guolong reported a significant drop in daily sales, with a decrease of 1 million yuan on September 11 and an estimated drop of 2 to 3 million yuan on September 12 [1]. - The ongoing public dispute and the allegations of using pre-prepared dishes have led to a direct impact on Xibei's financial performance, highlighting the potential risks associated with brand reputation in the restaurant industry [1]. Group 3: Definition of Pre-prepared Dishes - Jia Guolong defined pre-prepared dishes according to national standards, emphasizing that they are fully cooked and packaged in factories, requiring only reheating before consumption [1]. - He argued that all dishes in the restaurant industry utilize some form of pre-preparation, but the level of standardization and efficiency varies among different establishments [1]. Group 4: Future Outlook - The outcome of the legal dispute between Jia Guolong and Luo Yonghao remains uncertain, with both parties committed to their positions [1]. - The situation reflects broader industry challenges regarding transparency and consumer perceptions of food preparation methods [1][3].

Core Viewpoint - The public dispute between Luo Yonghao and Xibei over the use of pre-prepared dishes has escalated into a significant debate involving legal, public opinion, and industry standards [1][2][3] Company Response - Xibei's founder, Jia Guolong, firmly denied Luo's accusations regarding the use of pre-prepared dishes, stating that all dishes served are made fresh and not pre-prepared according to national regulations [1][2] - Xibei announced the launch of a "Luo Yonghao Menu" featuring three signature dishes made fresh, along with a "pre-prepared dish knowledge manual" to educate customers about industry standards [2][3] - The company has opened its kitchen for public tours, allowing customers to see the cooking process and ensuring transparency [3][6] Luo Yonghao's Actions - Luo Yonghao offered a reward of 100,000 yuan for anyone who could provide evidence of Xibei using pre-prepared dishes, aiming to promote transparency in the restaurant industry [2][4] - In a live broadcast, Luo criticized Xibei's claims, arguing that the absence of national standards for defining pre-prepared dishes makes their assertions questionable [4][5] Financial Impact - The controversy has negatively affected Xibei's business, with a reported loss of over 2 million yuan in revenue on the day following the dispute [2][3] Industry Standards - The incident highlights the ambiguity surrounding the definition of pre-prepared dishes in the industry, as existing standards leave room for interpretation regarding what constitutes pre-prepared food [5][6] - Current regulations specify that dishes prepared in central kitchens do not fall under the category of pre-prepared dishes, which complicates the classification of certain menu items [6][7] Consumer Engagement - The "Luo Yonghao Menu" has generated interest among consumers, with many visiting Xibei to verify the freshness of the dishes [7] - Luo's reward announcement has led to hundreds of comments from netizens, although no verified evidence has emerged yet [7]

Core Viewpoint - The ongoing debate between Luo Yonghao and the restaurant chain Xibei regarding the use of pre-prepared dishes has led to significant financial repercussions for Xibei, with a reported daily revenue drop of 1 to 3 million yuan due to the controversy [1][8][10]. Group 1: Financial Impact - Xibei's daily revenue has reportedly decreased by 1 million yuan on September 10 and 11, and is estimated to drop by 2 to 3 million yuan on September 12 [8][10]. - The CEO of Xibei, Jia Guolong, expressed that the business could suffer but emphasized the importance of clarifying the truth behind the allegations [10][11]. Group 2: Public Response and Legal Action - Jia Guolong announced intentions to sue Luo Yonghao, stating that the company’s legal department is handling the matter [10]. - Despite receiving advice to remain silent, Jia chose to confront the issue publicly, indicating a strong stance against the allegations [11]. Group 3: Luo Yonghao's Position - Luo Yonghao clarified that he does not oppose pre-prepared dishes but aims to promote transparency in the pre-prepared food market and protect consumer rights [12][14]. - During a live broadcast, Luo criticized Xibei's claims of not using pre-prepared dishes, arguing that the lack of national standards for pre-prepared food makes such assertions misleading [14][16]. Group 4: Industry Practices - Luo highlighted the use of additives in Xibei's food products, such as a fish with an 18-month shelf life, questioning the freshness of the ingredients served to customers [16]. - He pointed out that while using pre-prepared dishes is legal, transparency in labeling is crucial, citing the example of a competitor, Laoxiangji, which clearly distinguishes between freshly made and pre-prepared dishes [18].

罗永浩与连锁餐饮集团西贝关于"预制菜"的争论仍在持续。事件由罗永浩9月10日发布的一条微博引发，他称和朋友吃了一顿西贝，但"几乎全部都是预制 菜"。随后，西贝创始人、CEO贾国龙表示，西贝门店没有一道是预制菜。 9月12日，贾国龙在接受采访时回应"预制菜风波"，称这件事对西贝的伤害已经显而易见了，一天收入减少两三百万，对于自己的处理方式，直言"生意宁 可不做是非必须得辩"，也再次强调一道预制菜都没有。 13日，罗永浩转发这段采访内容，配上一串省略号。 随后，他转发华与华营销咨询有限公司董事长华杉力挺西贝的微博内容回怼："这就是著名的华与华公司的老板，服务西贝的品牌战略公司的负责人…… 我隐隐地感觉到贾老板和贾老板的朋友们，是真心想把西贝搞死。" "生意可以不做，但是非必须说清楚" 据《中国企业家》报道，9月12日下午两点，在位于北京中粮祥云小镇的西贝店——就在罗永浩吃饭的那个包间里，记者见到了贾国龙，此时的他一身疲 惫，满脸憔悴。接受采访时，也明显不在状态，甚至不愿意多说话，他已连续两个晚上没怎么睡。 贾国龙透露："营业额下降，客流断崖式减少。昨天（11日）和前天（10日）所有门店加起来，日营业额分别掉了10 ...

每经编辑｜何小桃 罗永浩与连锁餐饮集团西贝关于"预制菜"的争论仍在持续。事件由罗永浩9月10日发布的一条微博引发，他称和朋友吃了一顿西贝，但"几乎全部都是预制 菜"。随后，西贝创始人、CEO贾国龙表示，西贝门店没有一道是预制菜。 9月12日，贾国龙在接受采访时回应"预制菜风波"，称这件事对西贝的伤害已经显而易见了，一天收入减少两三百万，对于自己的处理方式，直言"生意宁 可不做是非必须得辩"，也再次强调一道预制菜都没有。 13日，罗永浩转发这段采访内容，配上一串省略号。 随后，他转发华与华营销咨询有限公司董事长华杉力挺西贝的微博内容回怼："这就是著名的华与华公司的老板，服务西贝的品牌战略公司的负责人…… 我隐隐地感觉到贾老板和贾老板的朋友们，是真心想把西贝搞死。" 值得注意的是，9月13日，胖东来集团创始人于东来删除了相关力挺西贝的抖音内容，并将个人账号设为私密状态。 于东来力挺西贝的抖音内容，目前已删除。 贾国龙：西贝客流断崖式减少 "生意可以不做，但是非必须说清楚" 据《中国企业家》报道，9月12日下午两点，在位于北京中粮祥云小镇的西贝店——就在罗永浩吃饭的那个包间里，记者见到了贾国龙，此时的他一身疲 惫， ...

Core Viewpoint - The dispute between Luo Yonghao and Xibei Restaurant centers around the use of pre-prepared dishes, with Luo advocating for transparency in the pre-prepared food industry to protect consumer rights [1][4][12] Group 1: Luo Yonghao's Position - Luo Yonghao does not oppose pre-prepared dishes but criticizes their sale at fresh dish prices, emphasizing the need for transparency [1][12] - He claims that Xibei's assertion of not using pre-prepared dishes is false, as there are no national standards to support such claims [1][4] - Luo highlights the use of additives in Xibei's food, questioning the freshness of ingredients like sea bass, which undergoes industrial processing [4] Group 2: Xibei's Response - Xibei's founder, Jia Guolong, refutes Luo's claims, asserting that the restaurant does not use pre-prepared dishes and threatens legal action against Luo [4][9] - In response to the controversy, Xibei has introduced a "Luo Yonghao Menu" and allows customers to observe the cooking process in their kitchens [9] - Xibei has committed to transparency by opening its kitchens and production facilities to the public, including its central kitchen and various sourcing locations [9]

罗永浩与西贝莜面村的舆论战持续发酵。 贾国龙强调西贝门店菜品均不是预制菜，中央厨房仅提供预加工原料，最终烹饪环节在门店完成。同 时，西贝宣布自9月12日起在全国门店推出"罗永浩菜单"，并承诺"不好吃不要钱""后厨开放参观"。 罗永浩则在微博发布10万元悬赏，征集西贝使用预制菜的"真凭实据"，并质疑西贝菜品存在"隔夜重 烤"味道，称现场反馈"挺好"仅为礼貌性客套。 截至9月12日，双方尚未进入法律程序，但舆论战仍在持续。9月12日下午，西贝莜面村在其官方账号发 布致全体合作伙伴和顾客的公开信，表示罗永浩在微博中对西贝的指责不实，针对所涉菜品在门店端的 实际制作方式，西贝莜面村将13道菜品具体制作过程的"作业指导书"正式向全社会公布。南都N视频记 者留意到，"作业指导书"还包括出品品相、切配等。 昨晚（9月12日），罗永浩在B站、抖音、微博等多个平台直播。罗永浩在直播间展示了媒体探访西贝 莜面村后厨直播的内容，包括冷冻的食材等。罗永浩表示，"西贝不仅卖预制菜，据我了解，他应该是 所有卖预制菜的餐厅里卖得最贵的。" 继续吐槽西贝之外，罗永浩还在直播间表示，餐饮店用预制菜是合法的，他以老乡鸡举例，老乡鸡在餐 厅标注了 ...

Core Viewpoint - The ongoing dispute between Xibei and Luo Yonghao centers around accusations of Xibei using pre-prepared dishes, with Luo claiming that Xibei's assertion of serving 100% fresh dishes is misleading [1][2][3] Group 1: Company Response - Xibei issued a public letter on September 12, denying Luo's accusations and asserting that the dishes he consumed do not fall under the category of pre-prepared food [1][2][15] - Xibei's CEO, Jia Guolong, stated that the company experienced a significant drop in daily revenue, with losses of 1 million yuan on September 10 and 11, and an expected loss of 2 to 3 million yuan on September 12 [2][15] - Xibei plans to open its kitchen to the public and provide transparency regarding the sourcing of its ingredients [18] Group 2: Luo Yonghao's Claims - Luo Yonghao criticized Xibei's pricing and quality, claiming that many dishes are pre-prepared and that the restaurant's prices are excessively high compared to other establishments [14][18] - During a live broadcast, Luo showcased various dishes from Xibei, highlighting their long shelf lives and questioning the freshness of the food served [5][8][14] - Luo emphasized the need for clearer regulations regarding pre-prepared food in restaurants, arguing that consumers deserve to know the preparation methods used [8][9] Group 3: Industry Context - The controversy has sparked widespread discussion on social media, with Luo's comments leading to significant public engagement, including nearly 100,000 viewers during his live stream [5][9] - According to a report by the China Chain Store & Franchise Association, over 80% of dishes in certain chain restaurants, including Xibei, are pre-prepared [9][11] - The lack of a formal national standard for defining pre-prepared food has contributed to the confusion and debate surrounding the issue [8][11]