Summary of Conference Call Records Industry Overview - The conference call discusses the food and beverage industry, focusing on various segments including alcoholic beverages, dairy products, snacks, and health products. Key Points and Arguments Alcoholic Beverages - The liquor sector, particularly the baijiu segment, shows strong resilience despite price fluctuations due to alcohol bans and online activities. Leading companies maintain price stability through channel power and policy adjustments, warranting attention to marginal fundamental changes in baijiu [1][4] - Other alcoholic beverages like beer, yellow wine, and pre-mixed drinks also exhibit high gross margins, typically between 40% to 60% [5] - The market share of pre-mixed drinks, such as those from Baijiu Holdings, has increased despite fierce competition, currently reaching 80% to 90% [6] Dairy Products - The dairy industry faces challenges due to reduced demand for social visits during the pandemic, leading to a lack of consumption scenarios. An increase in dairy cow inventory has resulted in oversupply, with smaller brands capturing market share through lower prices [7] - Price wars are intensifying, with retail prices for fresh milk and yogurt declining since 2021. Major brands like Yili and Mengniu maintain high margins on premium products, but ordinary products see margins drop to 20%-30% [7] Snack Industry - The snack sector is evolving with the rise of offline snack chains and online platforms like Douyin, creating new opportunities. However, consumers are highly price-sensitive, leading to reduced willingness to pay premiums [8] - Companies with high industrial efficiency and low costs, such as Salted Fish and Three Squirrels, are gaining market share by focusing on cost-effectiveness [8][9] Health Products - The health product sector is competitive, with customers willing to pay premiums for innovative products. Brands with new formulations and strong marketing capabilities can achieve higher premiums, while traditional brands like Tongrentang face challenges due to limited innovation [12] Consumer Behavior and Pricing - Consumers exhibit a willingness to pay higher prices for premium products in both self-satisfying and social contexts. Brands in the liquor sector, such as Moutai and Wuliangye, maintain high gross and net profit margins despite market fluctuations [4] - The willingness to pay for premium products is decreasing in the snack and health sectors, prompting leading companies to adapt their strategies [11] Investment Opportunities - Investment in the liquor sector is recommended, particularly in companies like Baijiu Holdings and Kweichow Moutai, which are currently undervalued [15] - The snack sector shows high growth potential, with companies like Wei Long and Salted Fish expected to maintain strong growth rates [15][16] - In the dairy sector, companies like New Dairy and Yili are highlighted for their innovative products and expected margin improvements [16] Emerging Trends - The pet economy is rapidly growing, with significant contributions from younger generations. Companies are expanding their presence in this market through new store openings and product offerings [17] - Health and personal care products are increasingly focusing on safety and health attributes, with brands like Weigao Medical leading in market share [18] Other Important Insights - The differentiation between "self-satisfying" (悦己消费) and "social" (悦人消费) consumption is emphasized, with the former relying on emotional needs and high-frequency repurchase, while the latter depends on cultural IP and seasonal demand [14][22] - Companies are encouraged to leverage technology and consumer trends to enhance user retention and product value [22]

Investment Rating - The report maintains an "Outperform the Market" rating for the food and beverage sector [4][5]. Core Views - The report highlights that the demand for high-end liquor continues to face pressure during the off-season, while beer and beverages are entering a demand peak [2][11]. - The liquor index has decreased by 0.9%, indicating ongoing short-term fundamental pressures [13]. - The report suggests three investment themes: 1) Leading liquor companies with proven risk resilience such as Kweichow Moutai, Shanxi Fenjiu, and Wuliangye; 2) Luzhou Laojiao, which is showing signs of digital transformation and valuation recovery; 3) Companies like Jinsiyuan and Yingjia Gongjiu that have potential for market share growth [2][13]. Summary by Sections 1. Liquor - The report notes that high-end liquor prices have slightly declined, with Kweichow Moutai's stock buyback and international product launches being significant developments [2][11]. - Luzhou Laojiao plans to focus on expanding its market presence and improving brand image [2][11]. - The report emphasizes the importance of consumer engagement and channel management for liquor companies [2][11]. 2. Consumer Goods - The beer industry is expected to enter a peak sales phase, benefiting from a low base from the previous year [14][15]. - The snack food sector is experiencing a trend of differentiation, with leading companies enhancing efficiency across the supply chain [15]. - The report recommends focusing on companies with new product launches and channel breakthroughs, such as Wei Long and Yihai International [15]. 3. Key Company Earnings Forecasts - Kweichow Moutai is projected to have an EPS of 75.28 in 2025, with a PE ratio of 20.0 [4]. - Wuliangye is expected to have an EPS of 8.44 in 2025, with a PE ratio of 14.8 [4]. - Luzhou Laojiao's EPS is forecasted at 9.64 for 2025, with a PE ratio of 12.1 [4]. 4. Market Trends - The food and beverage sector saw a decline of 0.65% this week, underperforming the Shanghai Composite Index by 1.78 percentage points [20]. - The report indicates that the beverage sector is entering a peak season, with expectations for continued growth in segments like sugar-free tea and energy drinks [19].

科技 buff 叠满，消费增值杀疯了！ 消费增值能火遍全网，离不开互联网和金融科技的 "神操作"。移动支付让交易秒完成，大数据精准拿捏你的喜好，再加上数字资产和金融工具的助力，直 接给消费增值开了 "外挂"。某头部平台推出的 "消费挖矿" 玩法，用户购物就能获得虚拟数字资产，这些资产会随着平台发展不断升值，不少 "早鸟玩家" 已 经靠它实现了 "奶茶自由"。 但也有程序员网友 @代码狂人 在知乎分析："这种模式本质是数据和资本的博弈，平台通过消费数据精准营销，商家用增值吸引流量，消费者看似获利，实 则是在参与一场复杂的商业游戏。" 这番解读，让不少人直呼 "细思极恐"。 多方共赢？还是各怀心思？ 最近刷到个离谱事儿！有网友在社交平台晒出账单，吐槽自己本来只想买杯奶茶续命，结果结账时发现消费还能 "生钱"—— 平台送的积分不仅换了第二杯 半价券，累积到一定额度还能提现！评论区瞬间炸锅："这波血赚！以后奶茶自由就靠它了""别信！天上哪会掉馅饼，肯定有套路"。消费增值这阵风，到底 是真・财富密码，还是商家的新套路？今天咱就唠明白！ 消费增值：打工人的 "梦中情模"？ 以前总觉得 "花钱一时爽，还款火葬场"，现在消费 ...

Summary of Conference Call Records Industry Overview - The overall consumer market in China is weak, with significant deflationary pressures. The 618 promotional event highlighted insufficient demand, and the growth rate for the Dragon Boat Festival did not show significant improvement, with per capita consumption down approximately 12% compared to pre-pandemic levels [1][4]. Key Insights and Arguments - **Stock Selection Strategy**: The strategy focuses on companies in distress reversal, emerging high-growth sectors, and those with reasonable valuations and excellent operations. Recommended stocks include dairy companies (Mengniu, Yili), jewelry (Chow Tai Fook), emerging consumption (Pop Mart, Giant Bio), sports brands (Yum China, Anta), and Bosideng [1][6]. - **Food Sector Performance**: The snack food category has seen significant revenue growth, benefiting from new channels and health awareness. For instance, Wei Long's konjac products have exceeded expectations [1][7]. - **Sports Sector Sales**: Sales in the sports sector were affected in April but improved in May due to promotional activities, although discounts deepened. Brands like Li Ning and Anta increased discounts, leading to higher inventory levels and decreased sales [1][11]. - **Lululemon's Growth**: Lululemon's China operations maintained over 30% growth, while high-end niche brands are growing rapidly, reflecting changes in consumer lifestyles [1][12]. - **Airline Industry Outlook**: The airline industry is expected to be one of the first to emerge from the deflation trap due to supply-side constraints and improved pricing power. The industry has seen a 5% year-on-year increase in ticket prices, indicating effective price control [1][20]. Additional Important Content - **Consumer Behavior**: The disparity between new and traditional consumption sectors is evident, with new consumption stocks in Hong Kong rising nearly 150% year-to-date, while traditional consumer stocks have only increased about 9% [2]. - **Market Dynamics**: The overall consumer market remains relatively weak, with no significant improvement observed. The increase in discount rates across various sectors indicates a need for price incentives to stimulate demand [3]. - **Future Expectations**: The next few months may see continued imbalance in the consumer market, with traditional sectors like liquor and beer remaining weak, while beverages and home appliances may perform better due to seasonal effects and government subsidies [5]. - **Jewelry Sector Trends**: The jewelry sector, particularly brands like Chow Tai Fook, is focusing on traditional gold craftsmanship, which has led to improved profit margins and sales performance [17]. - **Export Challenges**: Export companies, especially in textiles and footwear, face high uncertainty and volatility due to tariff fluctuations and low order visibility, which may impact overall economic conditions [24][25]. This summary encapsulates the key points from the conference call records, highlighting the current state of various sectors within the consumer market and the strategic recommendations for investment.

Summary of Conference Call Records Industry Overview - The conference call discusses the new consumption sector, focusing on industries such as daily chemicals, personal care, and health products, which are entering a product upgrade cycle with strong sustainability [1][5]. Key Points and Arguments - **New Consumption Drivers**: The current wave of new consumption is driven by product renewal and innovation rather than relying on traffic purchases. Companies need stronger content marketing capabilities and market insight, making innovation a key competitive factor [1][3]. - **Market Characteristics**: The new consumption market is characterized by a shift from functional needs to emotional value needs, with traditional products being revamped to meet these new demands [4][5]. - **Market Volatility**: Recent fluctuations in the new consumption market are considered normal after significant growth phases. The current cycle is less elastic compared to the previous one, with a focus on replacing and upgrading existing products [3][6]. - **Valuation Metrics**: Most new consumption companies have a PEG ratio between 1 and 1.3, indicating they may be slightly overvalued. However, there is potential for valuation recovery as risk appetite increases [7]. - **Impact of Shareholder Actions**: Shareholder sell-offs do not necessarily indicate a peak in stock prices, as they can be influenced by various factors. As long as risk appetite remains stable and innovation cycles continue, the new consumption sector still has growth potential [8]. Industry Trends - **Sustained Innovation**: Industries such as beauty, snacks, gold and jewelry, trendy toys, and tea drinks are expected to maintain high-frequency innovation, while stable categories like daily chemicals and personal care are entering a more robust upgrade cycle [5][9]. - **Investment Recommendations**: Traditional growth companies in sectors like beverages and beer are recommended for investment due to their lower valuations and higher cost-effectiveness. Emerging growth companies like Ruoyuchen and Jingbo Biological are also highlighted for their innovative capabilities [2][10]. Potential Investment Opportunities - **Specific Companies**: In the cosmetics sector, companies like Juzhi Biological and Runben Co. are noted for their stability and growth potential. In the food and beverage sector, companies such as Yanjinpuzi and Weilong Food are performing well, with others like Bailong Chuangyuan and Three Squirrels also identified as promising investments [11]. Conclusion - The new consumption sector may experience a consolidation phase, but this does not imply an end to growth. Traditional growth companies may outperform during this period, suggesting a need for dynamic adjustments in investment strategies to optimize returns [12].

Group 1 - The core viewpoint of Guotai Junan Securities indicates that the pattern of the "transformation bull market" in the Chinese stock market is becoming increasingly clear, with a strategic bullish outlook for 2025 [1] - After traversing shocks and adjustments, investors' understanding of the economic situation has become sufficient, reducing the marginal impact of valuation contraction [1] - The main contradiction in future expectations has shifted from economic cycle fluctuations to a decline in discount rates, particularly the systematic reduction of risk awareness and risk-free interest rates [1] Group 2 - Tianfeng Securities emphasizes a defensive strategy in June, categorizing investment themes into three directions: breakthroughs in AI technology, valuation recovery in consumer stocks, and the continued rise of undervalued dividends [2] - The progress of the AI industry trend is crucial for the height of undervalued dividends, which often retract when strong industrial trends emerge [2] Group 3 - Guotai Junan Securities reports that new consumption and value growth are progressing in parallel, with differentiation in targets and valuation increases [3] - Structural dividends in new consumption are driven by innovations in new channels and product categories, particularly in snacks, health products, and food additives [3] - Traditional food and beverage leaders are achieving stable growth through strong product innovation and channel expansion, particularly in the beer and beverage sectors [3]

Investment Rating - The report assigns an "Outperform" rating to multiple companies in the discretionary consumption sector, including Nike, Midea Group, JD Group, Gree Electric, Anta Sports, and many others [1]. Core Insights - The snacks sector has shown increased prosperity this week, with stock price volatility rising as some new consumption companies approach share release dates [4][10]. - The luxury goods sector, particularly gold and jewelry, has continued to perform well, driven by stable gold prices and brand upgrades [18]. - The sportswear sector has experienced divergence, with Lululemon's earnings slightly exceeding expectations but facing a significant stock price drop due to lowered guidance [19]. - The cosmetics sector has seen a decline, with unresolved issues affecting stock prices, while high-end international brands have performed well [19]. - Most discretionary consumption sectors are still valued below their historical five-year averages, indicating potential investment opportunities [20]. Sector Performance Review - Weekly performance rankings: Snacks > Pet > Luxury Goods > Credit Card > U.S. Hotel > Gambling > Cosmetics > Sportswear, with snacks and pet sectors outperforming the MSCI China index [14]. - Monthly performance rankings: Luxury Goods > Pet > Gambling > Credit Card > Snacks > U.S. Hotel > Cosmetics > Sportswear, with only cosmetics and sportswear underperforming [15]. - Year-to-date performance rankings: Luxury Goods > Pet > Snacks > Cosmetics > Credit Card > U.S. Hotel > Sportswear > Gambling, with luxury goods, pet, snacks, cosmetics, and credit card sectors outperforming [16]. Valuation Analysis - As of June 6, 2025, expected P/E ratios for various sectors indicate that most are below their five-year averages, with the sportswear sector at 15.5x (76% of its average), luxury goods at 21.8x (61%), and snacks at 25.7x (40%) [11][20].

投资建议： 新消费与价值成长并行，大众品首选成长，重视换季消费机会，白酒绝对价值显现。 报告导读： 新消费与价值成长并行，把握换季机会，估值提升。白酒短期受政策影响，长 期绝对价值凸显。大众品啤酒饮料旺季催化，大单品新渠道成长性凸出。 新消费与价值成长并行，标的分化和估值提升。 一方面， 新渠道和新品类创新驱动新消费结构性红利， 主要体现在零食、保健品、食品添加剂赛道；另一方面，传统食品饮料龙头依赖强大的产品创新能力、渠 道拓展能力实现大单品的稳健强劲增长，主要体现在啤酒、饮料赛道。我们预计新消费与价值成长并行， 龙头间或将逐步出现分化，新消费标的估值有望创新高，传统消费估值或将提升。 白酒：短期受政策影响，长期绝对价值凸显。 近期中共中央、国务院印发修订后的《党政机关厉行节约反 对浪费条例》，其中涉及用酒部分我们认为属于纪律的再度强调，我们预计白酒行业龙头或将持续挖掘新 场景和潜在增量，加速白酒商品属性重塑和消费结构转型。对于白酒板块，我们延续前期观点，行业 2025Q2 产业景气度环比角度仍在寻底，价格端压力大于量的压力，大部分企业短期业绩表现愈发依赖于 核心市场的市占率提升，且愈发依赖于腰部及以下单品驱 ...

Investment Rating - The industry investment rating is "In line with the market," indicating that the industry index is expected to fluctuate between -10% to 10% relative to the CSI 300 index over the next six months [58]. Core Insights - The food and beverage sector showed a slight increase, primarily affected by the decline in the liquor segment. In May 2025, the sector's overall performance was a 0.25% increase, with significant net outflows from major funds totaling 15.43 billion yuan, while small investors showed a net inflow of 15.57 billion yuan, indicating a positive sentiment among retail investors [5][7]. - The valuation of the food and beverage sector has decreased slightly, currently at 21.50 times earnings, which is at a ten-year historical low. The liquor segment's valuation is even lower at 19.06 times [18][23]. - In May 2025, over 70% of the listed companies in the food and beverage sector saw their stock prices rise, with notable increases in other liquor, health products, snacks, dairy, and soft drinks [23][24]. - Investment in the food and beverage manufacturing sector has continued to grow significantly, with fixed asset investments in food manufacturing up 16.6% year-on-year as of April 2025, compared to a 4% increase in overall social fixed asset investments [27][31]. Summary by Sections 1. Market Performance - The food and beverage sector experienced a slight increase of 0.25% in May 2025, heavily influenced by the liquor segment's decline. Major funds saw a net outflow of 15.43 billion yuan, while retail investors contributed a net inflow of 15.57 billion yuan [5][7]. - The sector's performance was better than the same period last year, with significant gains in other liquor, health products, soft drinks, baking, and pre-processed foods, which rose by 20.71%, 19.62%, 10.99%, 8.25%, and 6.42% respectively [8][11]. 2. Valuation - As of May 31, 2025, the food and beverage sector's valuation is at 21.50 times earnings, slightly down from 21.59 times the previous month, marking a ten-year low. The liquor segment's valuation is at 19.06 times, while health products, snacks, and other segments exceed 30 times [18][23]. 3. Individual Stock Performance - In May 2025, 90 out of 127 listed companies in the food and beverage sector reported stock price increases, with a rise rate of 70.87%. Notable performers included companies in the liquor, health products, dairy, and snack sectors [23][24]. 4. Investment Trends - The food and beverage manufacturing sector's investment growth has continued to exceed the overall social investment growth, with fixed asset investments in food manufacturing up 16.6% year-on-year as of April 2025 [27][31]. - The report recommends focusing on investment opportunities in soft drinks, health products, baking, beer, and snacks for June 2025, highlighting the potential for growth in these segments [52][55].

Group 1 - The China Securities Regulatory Commission (CSRC) has requested Liumei Guoyuan to provide supplementary explanations regarding new shareholders and potential conflicts of interest, as well as the progress of state-owned shareholders in fulfilling state asset management procedures [1][2] - Liumei Guoyuan has submitted an application for listing on the Hong Kong Stock Exchange, with CITIC Securities and Guoyuan International as joint sponsors [1] - The company is recognized as a leading enterprise in the Chinese fruit snack industry and a leader in plum products, focusing on promoting plum culture and offering natural and healthy snack options [2] Group 2 - The CSRC has outlined specific requirements for Liumei Guoyuan, including clarifying the reasons for inconsistencies in the identification of controlling shareholders and providing a conclusive legal opinion [2] - The company is expected to detail the specific amounts and proportions of funds raised for domestic and overseas investment projects, along with the status of relevant approvals and filings [2] - Liumei Guoyuan is committed to user information protection and data security, requiring clarification on the scale of user data collected and whether personal information is shared with third parties [2]