持续的研发投入结出丰硕成果。截至2025年5月31日，公司已取得专利212项，其中发明专利59项。报告期各期， 研发投入金额分别为7,377.39万元、7,587.63万元和6,633.45万元，占营业收入的比例分别为3.48%、3.53%和 3.08%，为产品创新提供了有力支撑。 | 项目 | 2024 年度 | 2023 年度 | 2022 年度 | | --- | --- | --- | --- | | 研发投入 | 6,633.45 | 7,587.63 | 7,377.39 | | 营业收入 | 215,571.71 | 215,108.84 | 211,719.18 | | 早出 | 3.08% | 3.53% | 3.48% | 6月27日，植物医生主板IPO申请获深圳证券交易所受理，中信证券担任保荐机构，拟募资9.98亿元。这家深耕美 妆行业的企业，凭借稳健的盈利增长与扎实的研发实力，成为资本市场关注的焦点。 财务数据展现出强劲的盈利能力。2022年至2024年，公司营业收入稳步增长，分别达到211,719.18万元、 215,108.84万元和215,571.71万元;归属于母公司所有者净利 ...

Food - Chinese food and beverage brands are increasingly entering global markets, shaping perceptions of China among overseas consumers [2][3] - Mengniu's Aijiao ice cream ranks first in Indonesia and second in the Philippines, showcasing the competitiveness of Chinese food brands in Southeast Asia [3] - The rise of Chinese supermarkets and food stores in Southeast Asia has led to increased interest in Chinese cuisine among local youth, creating a "reverse country of origin effect" [3] Housing - Chinese home and appliance products are becoming popular choices for overseas consumers due to their high cost-performance ratio and innovative designs [4] - Reports highlight the trend of overseas consumers purchasing home goods through Chinese e-commerce platforms, with significant interest in products like blenders and smart home devices [4] - Chinese brands like Roborock and Ecovacs are rapidly expanding in the Japanese market, with a notable presence in the smart home sector [4] Transportation - Chinese electric vehicles (EVs) and related industries are gaining traction globally, with significant market penetration in regions like South Asia [5][6] - In Nepal, 76% of imported electric vehicles in the 2023-2024 fiscal year are from China, indicating strong demand [5] - Chinese brands like BYD and Chery dominate the electric vehicle market in Southeast Asia, with 80% of EVs in the region being Chinese [5] Daily Use - Chinese cultural and digital products, including toys, jewelry, and beauty brands, are gaining global popularity due to innovative designs and cultural elements [7][8] - The success of brands like Pop Mart and Chinese jewelry companies reflects a shift in perception regarding Chinese creativity and quality [8] - Chinese beauty brands are leveraging social media platforms to reach global consumers, with products that fill gaps in the Western market [8]

Group 1: Integration of Communication Channels - The integration of online and offline channels is essential, where traditional offline channels like stores and outdoor advertising work in synergy with online platforms such as social media and e-commerce [2] - A case study of Uniqlo illustrates how offline stores showcase product quality and provide fitting experiences, while online platforms promote new products and offer convenient shopping services [2] Group 2: Integration of Marketing Content - Consistency in marketing content across various platforms is crucial, ensuring that product packaging, advertising, and public relations maintain a unified style and core message [5] - Coca-Cola exemplifies this by aligning its vibrant advertising with its brand philosophy of "refreshment and sharing," reinforcing consumer recognition and memory [5] Group 3: Integration of Target Audience - Precise segmentation of the audience based on factors like age, gender, region, and consumption habits enhances marketing efficiency [7] - Internet financial brands utilize big data analysis to create detailed audience profiles, tailoring product recommendations to different user segments [7] Group 4: Integration of Marketing Teams - Cross-department collaboration is necessary for effective marketing, involving market research, creative planning, advertising, and sales [10] - Breaking down departmental barriers facilitates information sharing and efficient collaboration, ensuring smooth marketing activities [11] Group 5: Utilization of External Resources - Integrating external professional resources, such as advertising and public relations firms, can enhance marketing effectiveness [11] - Companies can leverage external expertise to compensate for internal shortcomings, optimizing marketing strategies and improving overall performance [12]

Core Viewpoint - The article highlights significant personnel changes in the beauty industry, indicating a shift towards a research-driven, globalized, and organizationally transformed competitive landscape, with three main focal points: the emergence of new roles, expanded responsibilities for foreign beauty giants in the Chinese market, and widespread organizational restructuring [2][3][26]. Group 1: Emergence of New Roles - Over 75 key positions have changed among 25 leading beauty companies in the first half of 2025, with a notable rise in roles focused on digitalization, research, innovation, and marketing communication, reflecting the industry's future direction [2][6]. - Estee Lauder has created three new positions, including Chief Digital and Marketing Officer, Global Scientific Sleep Advisor, and President of the Makeup Brand Group, indicating a strategic shift towards integrating scientific expertise into product development [8][10]. - L'Oreal has appointed a Chief Innovation and Strategic Outlook Officer to oversee innovation teams and strategic foresight, emphasizing the importance of future-oriented innovation in the beauty sector [12]. Group 2: Expanded Responsibilities in the Chinese Market - International beauty companies are elevating their China market leaders to global decision-making roles, marking a significant shift in strategic positioning [14][24]. - Estee Lauder's new CEO has made substantial adjustments, including promoting the China President to the global management team, breaking previous decision-making chains [15][16]. - Shiseido has appointed a dual-role CEO for China and travel retail, merging management of these two growth engines to maximize synergies [17][19]. Group 3: Organizational Restructuring - The beauty industry is undergoing a deep transformation, moving from high growth to high-quality growth, as evidenced by widespread organizational changes [3][26]. - Companies are restructuring their organizational frameworks to enhance the integration of research and market strategies, with a focus on consumer needs [36][37]. - Estee Lauder's new strategy involves a significant operational transformation, restructuring brands by categories for better management and growth [31][34].

智通财经记者 | 陈奇锐 智通财经编辑 | 楼婍沁 智通财经通过天眼查App上的电话号码尝试与苏州爱尚取得联系，但均无法拨通。 根据天眼查App，苏州爱尚化妆品有限责任公司在2025年7月10日正式注销。该公司成立于2010年11月，法定代表人为黄永丰，以销售化妆品、日用百货、 预包装食品和提供商业信息咨询为主要的业务。 苏州爱尚曾经尝试过延展新业务，例如推出自有美妆集合店品牌"Y&M Beauty伊妍悦色"，强调体验式销售与会员服务。但受限于门店拓展缓慢的原因，最 后即没有形成规模，也无法为公司带来新的业绩增量。 作为一家以代理为主业的公司，苏州爱尚经手过的品牌包括法国天芮、御泥坊、女人宣言和珂莱欧，以苏州、无锡和南京等苏南城市为主要经营区域。根据 美妆行业媒体"聚美丽"，其在2017年将珀莱雅在苏南市场的超商渠道和门店渠道销售额推升至6000万元，成为品牌的前五大客户。 这是苏州爱尚在行业里最出圈的事迹之一，同年销售网点超过700个，其中超商和百货网点过百。 "当时美妆的销售渠道丰富程度不高，电商刚处于起步阶段。"商业地产管理公司汉博商业上海公司董事长杜斌告诉智通财经，"出于规避假货的心态，消费 者通常选 ...

Group 1 - The third China International Supply Chain Promotion Expo (Chain Expo) is being held in Beijing, featuring over 230 companies including Nvidia, L'Oreal, Schneider Electric, and Medtronic, emphasizing the importance of supply chain collaboration [1][2] - The Chain Expo serves as a platform for enhancing communication and cooperation among enterprises, focusing on the theme of supply chain [1] - L'Oreal's North Asia and China Public Affairs President highlighted the strategic role of the Chinese market in building a robust, efficient, and sustainable global supply chain [1][3] Group 2 - Nvidia's CEO announced the resumption of H20 chip sales in China, emphasizing the significance of the Chinese market as the second-largest technology market globally [3] - The CEO of Medtronic expressed confidence that China will become the largest medical market and an important source of innovation, showcasing a locally developed heart pacing catheter at the expo [3][4] - L'Oreal's initiatives in China, such as the upgrade of the two-dimensional barcode application guide, are enhancing global supply chain traceability and expanding their suppliers' businesses internationally [4][5]

Group 1: Overview of the Supply Chain Expo - The third China International Supply Chain Promotion Expo opened in Beijing, covering over 120,000 square meters with participation from over 650 global enterprises and institutions from 75 countries and regions, including a 35% share of foreign exhibitors and 60% of Fortune 500 companies [1] - The expo highlights the transformation of supply chains from simple linear models to complex ecological networks, emphasizing a shift from transactional relationships to collaborative partnerships among supply chain leaders and partners [1] Group 2: Innovations and Collaborations - Xinwanda showcased a magnetic levitation conveyor line that enhances production efficiency and product quality while achieving core technology localization [2] - Shandong Innovation Group, in collaboration with Apple, developed aluminum-plastic cleaning and separation equipment, contributing to the launch of the carbon-neutral Mac Mini [2][4] - Apple has invested $20 billion in smart and green manufacturing in China over the past five years, aiming to deepen cooperation with local suppliers and enhance innovation capabilities [4] Group 3: Siemens' Role in Global Supply Chains - Siemens operates in over 200 countries and regions, serving more than 400,000 customers, with a comprehensive ecosystem in China comprising 20 R&D centers and 24 manufacturing bases [5] - Siemens provides a full-spectrum solution for Chinese enterprises facing challenges in overseas expansion, including technology, strategy, funding, and information security [6] - The Xcelerator platform by Siemens has attracted over 450,000 registered users in China, enhancing collaboration across various sectors and improving supply chain resilience [7] Group 4: L'Oréal's Supply Chain Strategy - L'Oréal operates 32 beauty brands in China, supported by a logistics network that ensures 99% of consumers receive their packages within an average of 2.4 days [9][10] - The company collaborates with over 1,600 suppliers to create an efficient and intelligent supply chain ecosystem, emphasizing co-creation and innovation [12] - L'Oréal's "Big Bang Beauty Technology Co-Creation Program" has attracted over 2,000 innovative companies, resulting in more than 60 projects [12] Group 5: Digital Transformation in the Daily Chemical Industry - The Day Chemical Intelligence Cloud platform integrates resources across the entire industry chain, involving over 6,000 partners and 2,000 platform users [13] - The platform has achieved a transaction scale exceeding 6 billion yuan, demonstrating the multiplier effect of shared cooperation [15] - The dual empowerment mechanism is reshaping the value distribution landscape in the daily chemical industry, helping small and medium enterprises reduce procurement costs by an average of 8% and shorten order delivery cycles by 20% [15]

Core Viewpoint - L'Oréal introduced the "Beauty of Longevity" concept at the 2025 IMCAS China Conference, emphasizing the integration of science and aesthetics in the beauty industry [1][5]. Group 1: New Concept of "Beauty of Longevity" - The "Beauty of Longevity" concept represents a structural redefinition of beauty, focusing on three dimensions: scientific health, cultural perception, and socio-economic factors [3][4]. Group 2: Scientific Health - Advances in science have ushered humanity into an unprecedented era of longevity, reshaping perceptions of beauty and aging. L'Oréal's approach has evolved from symptom improvement to root cause intervention, emphasizing lifelong beauty [4][7]. Group 3: Cultural Perception - The current societal view of beauty is often limited, with a narrow focus on youth. L'Oréal advocates for a broader understanding of beauty that embraces aging as a valuable experience rather than a limitation [4][7]. Group 4: Socio-Economic Factors - As the aging society becomes more prominent, new demands and challenges arise. L'Oréal likens the "Beauty of Longevity" to a tree, where scientific health is the roots, cultural perception is the trunk, and socio-economic factors are the leaves [4][5]. Group 5: Forum Insights - The roundtable forum titled "Longevity Revolution: New Frontiers in Beauty Science" highlighted L'Oréal's commitment to addressing aging at its biological roots, utilizing advanced AI diagnostic tools to detect early signs of skin aging [5][7].

Group 1 - The third China International Supply Chain Promotion Expo (Chain Expo) was held from July 16 to 20 in Beijing, showcasing vibrant cooperation between domestic and foreign enterprises in the health and wellness sector [1] - Starbucks China participated for the third consecutive time, forming a carbon reduction alliance with strategic partners and showcasing its ready-to-drink business for the first time at the expo [2] - L'Oréal, the only foreign beauty company at the expo, highlighted its innovative capabilities in the daily chemical and beauty industry, with 62% of its sales coming from products manufactured in China [2][4] Group 2 - Tsingtao Group presented its complete supply chain system at the expo, celebrating the 50th anniversary of China-Thailand diplomatic relations and emphasizing the importance of China in the global supply chain [3] - The CEO of Tsingtao Group expressed confidence in China's economic prospects and the unique advantages of its supply chain, viewing the expo as a valuable opportunity for international collaboration [3] - Traditional Chinese medicine companies showcased innovative health experiences, with Yiling Pharmaceutical presenting a series of innovative traditional Chinese medicines based on the theory of collateral diseases [4] Group 3 - China Resources Group exhibited its comprehensive health industry ecosystem, focusing on the theme of "Guarding Health Across the Chain, Creating a Better Life" through multimedia interactions and core product displays [5] - Guangdong province, as the guest province, showcased 64 enterprises, including China Resources Group and TCL, highlighting the integration of traditional medicine and modern technology [5] - The health life chain exhibition area demonstrated China's core position in the global health industry chain and the innovative fusion of traditional medicine with modern technology [5]

Core Insights - PUIG Group reported a net revenue of €2.299 billion (approximately ¥191.74 billion) for the first half of 2025, reflecting a year-on-year growth of 7.6% [1] - All departments and regions of the group achieved positive growth, with the Asia-Pacific region showing the highest growth rate of 16.5% [1][11] - The fragrance and fashion segment, the largest business unit, generated a net revenue of €1.685 billion (approximately ¥140.52 billion), marking an 8.6% increase year-on-year [2][4] Financial Performance - The fragrance and fashion segment accounted for 73% of the total revenue, with a net income of €1.685 billion for H1 2025, up 8.6% year-on-year [2][3] - In Q2 2025, the fragrance and fashion segment reported a net income of €788 million (approximately ¥65.56 billion), with a year-on-year growth of 6.7% [4] - The makeup segment generated a net income of €339 million (approximately ¥28.26 billion) for H1 2025, reflecting a 2% year-on-year increase [4][5] - The skincare segment achieved a net income of €276 million (approximately ¥23.02 billion) for H1 2025, with an 8.6% year-on-year growth [5] Regional Performance - The EMEA region (Europe, Middle East, and Africa) remains the largest sales area for PUIG, generating €1.199 billion (approximately ¥100.04 billion) in H1 2025, a 3.6% year-on-year increase [8][9] - The Americas region reported a net income of €867 million (approximately ¥72.33 billion) for H1 2025, with a year-on-year growth of 10.9% [10] - The Asia-Pacific region, the fastest-growing area, achieved a net income of €234 million (approximately ¥19.51 billion) in H1 2025, up 16.5% year-on-year [11] Future Outlook - PUIG Group anticipates a full-year net revenue growth of 6%-8% for 2025, with adjusted EBITDA margins expected to remain stable compared to the previous year [12][13] - The company acknowledges a potential slowdown in growth rates, influenced by the overall global beauty market trends [12][14] - The CEO highlighted the importance of the fragrance and fashion segment, which has historically contributed over 70% of total revenue, in sustaining the company's growth trajectory [14][16]