元旦假期 苏州消费市场迎来"开门红" 监测数据显示 全市100家重点商贸企业 元旦假期预计实现销售额8.18亿元 同比增长8.6% 消费市场呈现繁荣有序 活力迸发态势 假日期间，苏州某商业载体内人潮如涌。苏报融媒记者 时玥/摄 在常熟琴湖溪里花园城，"第三届在城市中心跨年"活动将节日氛围推向高潮。夜幕下，非遗鱼灯与巨型瑞兽巡游队伍流光溢彩，零点时分，数千只气球同 时放飞，场面壮观。"特意带孩子来感受传统文化。"带着家人前来的市民王先生说，"看了鱼灯巡游，参与了孔明灯祈福，还在市集上买了手工文创和特 色年货，体验很丰富，也消费了不少。" 面向年轻客群，苏州各商圈的活动设计更是"脑洞大开"。苏州工业园区星悦汇商场推出的"燃魂跨年，次元之力点亮2026"活动，是苏州首个大型二次元主 题跨年活动。现场汇聚了众多动漫爱好者，星次元晚会、COSPLAY巡游、主题集市人气爆棚。"现场氛围太好了！"大学生小陈cos成喜爱的角色前来"打 卡"，在集市上买了限量周边，看了喜欢的表演，他点赞道："这种专属我们年轻人的跨年方式很棒。" 多元化的主题市集和实实在在的消费让利，成为拉动假期消费的"硬通货"。相城区开展"畅购相城 暖冬好市 ...

入境消费强劲增长，我市离境退税累计受理业务笔数同比增长253%，对应退税销售额同比增长132.6%。 满减赠券欢乐加倍，节庆营销人气满满 东方网记者程琦1月3日报道：元旦前夕，上海"跨年迎新季"文旅商体展联动全面启动，重点商圈、商业街区、重点企 业、电商平台推出200余场重点促消费活动。各重点商圈设置马年美陈、新春美食、品牌新品、特色集市、主题展览、 观影娱乐、冰雪项目、运动休闲等消费场景，吸引消费者打卡体验。 消费客流同增长，来沪消费持续火热 据消费市场大数据实验室（上海）数据，元旦期间（1月1日-2日），全市日均消费金额122.0亿元，同比2025年元旦（1 月1日）增长2.5%。其中，线下日均消费金额64.9亿元，与去年持平。线上日均消费金额57.1亿元，同比增长5.5%。监测 全市35个重点商圈的日均客流639.9万人次，同比增长5.4%。 来沪游客消费金额和消费人次分别同比增长4.4%和7.0%。长三角地区来沪消费占比较高，江苏消费人次占比最高为 21.3%,浙江次之为8.9%。 黄浦区每日发放"春启黄浦 迎新有礼"元旦专项消费券，覆盖南京路、淮海路、豫园等核心商圈，持续放大节庆效应，4 天核销近千 ...

Core Insights - In 2026, Guizhou will launch the "Shopping in Four Seasons" initiative to enhance consumer spending, targeting both urban residents and tourists [1][2] - The initiative will be driven by a combination of policies and activities, with specific seasonal promotions planned throughout the year [1] Group 1: Seasonal Promotions - The "Shopping in Four Seasons" initiative is part of the broader "Shopping in China · Colorful Guizhou Happy Shopping" campaign, featuring seasonal events [1] - The first quarter will focus on a New Year and Spring Festival shopping season in collaboration with Liupanshui [1] - The second quarter will see a revitalization shopping season in Anshun, while the third quarter will promote summer tourism in Qiandongnan [1] - The fourth quarter will feature an autumn shopping season in partnership with Bijie [1] Group 2: Consumer Incentives - Consumption vouchers will be distributed throughout the year, including a rolling issuance of liquor consumption vouchers without the need for prior claims [1] - National consumers can enjoy discounts on liquor purchases after identity verification on relevant e-commerce platforms [1] - Various dining consumption vouchers will be available, including special vouchers for holidays like the New Year and Mid-Autumn Festival [1] - Traditional brand consumption vouchers will be applicable in online stores, physical shops, and at national agricultural product sales events [1] Group 3: Ticket-Based Promotions - A new promotional activity will be introduced where out-of-province tourists can use tickets from A-level tourist attractions, cultural performances, and major events to receive discounts in key commercial areas and restaurants within the province [2]

Group 1 - The event "2026 Consumer Goods Trade-in and Colorful Cloud New Year Consumption Season" was launched in Kunming, focusing on promoting consumption and benefiting people's livelihoods with a series of practical policies and rich experiences [1] - The trade-in policy for consumer goods has been optimized, offering subsidies for car trade-ins ranging from 6% to 12%, with a maximum subsidy of 20,000 yuan. Home appliances such as refrigerators, washing machines, and televisions are eligible for a 15% subsidy, capped at 1,500 yuan, without the need to trade in old items [1] - Digital products including smartphones, tablets, smartwatches, and smart glasses are also included in the subsidy program, with a 15% subsidy and a maximum of 500 yuan for the new category of smart glasses [1] Group 2 - The Colorful Cloud New Year Consumption Season features seven themes: renewal, festivals, events, emotions, dining, e-commerce, and travel, with activities planned from New Year's Day to the Spring Festival [1] - The event aims to stimulate green and intelligent consumption through a combination of government subsidies, corporate discounts, and financial incentives, while creating a marketplace that integrates traditional brands and local products [1] - The Indian Ocean Seafood Festival will be conducted in four phases throughout the year, with over 200 restaurants offering seafood-themed packages and more than 50 supermarkets establishing direct sales areas, alongside e-commerce platforms conducting live sales and distributing 5 million yuan in special consumption vouchers [2]

此次活动以"惠享四季·购在陇原"为主题，通过强化省市县联动，深化政银企合作，推进"文旅体健展 商"融合，持续优化消费环境，丰富优质供给，为全省经济持续健康发展提供坚实支撑。 据介绍，活动将持续至2026年12月31日，分阶段打造四大主题消费季，形成"季季有主题、月月有活 动、全域齐联动"的消费促进格局。 2026年一季度将聚焦"迎春焕新·数字惠购消费季"，以传统节庆与新兴业态融合为主线，激发春季消费 潜力，实现节庆消费、大宗商品消费、冰雪赛事消费、政策激励消费协同发展。开展"网上年货节""甘 味"农产品展销及节假日餐饮促销等活动，打造线上线下融合的"一站式"年货采购体验；推动汽车、家 电等大宗消费品以旧换新，组织绿色智能家电下乡。 转自：新甘肃客户端 新甘肃客户端讯（新甘肃客户端记者 郭秀睿 李萍）2025年12月31日，2026年全省促消费活动在兰州启 动，拉开了我省新年促消费、惠民生的序幕。 四季度为"暖冬冰雪·惠民乐购消费季"。主要围绕冰雪特色与温暖民生，打造"冰雪+"多元消费体系，形 成冰雪引领、民生托底、线上线下融合的温暖消费氛围。依托全省冰雪赛事与温泉康养资源，推出"冰 雪+温泉+住宿+餐饮"组合 ...

Core Viewpoint - The "Dragon Horse Spirit · New Spring" Carnival event in Qingdao marks the launch of a comprehensive consumer promotion season, featuring five main segments: festival, competition, exhibition, performance, and commerce, aimed at boosting consumer spending during the holiday season [1][2] Group 1: Event Overview - The carnival event commenced on December 31, 2025, and will run from January 1 to March 3, 2026, with a focus on enhancing consumer engagement through various activities [1] - The event included a New Year music concert with three thematic chapters: "Electric Music Ignite," "Trendy Gathering," and "Avant-Garde Dawn," which featured live band performances, prize draws, and interactive games [1] Group 2: Activity Segments - The festival segment will emphasize a New Year goods fair, offering promotions, traditional performances, and discounted amusement activities [2] - The sports segment aims to introduce high-end events and training resources centered around sports IP [2] - The exhibition segment will feature a youth animation exhibition, while the folk performance segment will host a large-scale folk arts exhibition for the Lantern Festival [2] - The commercial segment will integrate resources from various sectors, including retail, hospitality, and amusement, launching unique activities like ice and snow landscape experiences and themed interactive events [2] Group 3: Strategic Goals - The Qingdao Carnival aims to combine consumer benefits with promotional activities, enhancing diverse consumer experiences to fully unleash the spending potential during the holiday season [2] - The initiative seeks to establish a regionally influential festival brand, igniting consumer enthusiasm and festive atmosphere at the year's end and beginning [2]

秋季"金秋丰韵·品质体验消费季"，借力省运会、兰洽会、服贸会等平台，开发赛事IP衍生品、展示特色产业成 果、设立"甘肃服务"展区，同步举办"甘味"丰收消费季、金秋购物节，推动商品与服务消费双提升。 冬季"暖冬冰雪·惠民乐购消费季"，打造"冰雪+温泉+住宿+餐饮"组合产品，开展暖冬家电惠民、家政服务提升等 活动，结合年货大集与线上推广，推动特色产品产销对接，并借助进博会引进优质商品，丰富冬季供给。 中国甘肃网1月1日讯（西北角·中国甘肃网记者 任磊）12月31日，2026年甘肃省促消费活动在兰州启动，活动将 持续至2026年12月31日。本次活动以"惠享四季·购在陇原"为主题，通过省市县联动、政银企合作及"文旅体健展 商"融合模式，分四季开展主题消费季活动，旨在创新消费场景、激发市场活力、释放消费潜力，为全省经济发展 注入动力。 春季"迎春焕新·数字惠购消费季"，聚焦节庆、大宗消费、冰雪赛事及政策激励，开展"网上年货节"、"甘味"展 销、家电汽车以旧换新、发票抽奖等活动，撬动春季消费市场。 夏季"夏悦畅享·绿色金融消费季"，以金融赋能为抓手，针对汽车、家电等领域推出分期免息、即时补贴等优惠， 联动清明、五一、端 ...

同时，源汇区还推出系列文艺惠民活动。2026年元旦假期期间，该区将在漯湾古镇景区举办戏迷擂台赛 活动。此外，该区还将在河上街古镇景区举办"漯河豫剧团戏曲"和"2026《遇见·后来》漯河跨年音乐嘉 年华"活动，通过"音乐+戏曲"的形式，将文化娱乐体验融入景区消费。 在商贸促销上，大型商超如大商新玛特、千盛百货等将开展"新年骑遇·万事可期"系列促消费活动，提 供商品促销、跨年抽奖、沉浸式场景体验、积分兑换等多种福利。悦合购物广场除举办气球放飞、抽奖 等活动外，更将邀请喜剧明星开展直播活动，推出专属折扣，深度融合文化娱乐与商业消费。（王会锋 董燕） 编辑：王菁 2026年元旦、春节期间，河南省漯河市源汇区以"双节同欢·畅购源汇"为主题，整合区内文商旅资源， 在实体零售、餐饮、汽车等多个领域推出一系列惠民促消费活动，着力促进消费提质扩容。 依托河上街古镇景区、漯湾古镇景区等文旅资源，源汇区将推出"暖冬乐游季"特惠活动，提供神州鸟 园、运动神兽馆等景区和场馆的门票特惠。同时，该区还将举办中原河上街第十七届庙会暨第十三届彩 灯节等六大主题活动。庙会期间将呈现非遗展演、民俗故事、杂技绝活等近千场演出；彩灯节则以万盏 彩灯营 ...

每日甘肃网兰州2025年12月31日讯（新甘肃·甘肃日报记者曹立萍）为深入贯彻落实中央和省委、省政 府关于扩大内需、促进消费的部署要求，2026年全省促消费活动今天下午在兰州正式启动。副省长王兵 出席活动。 2026年全省促消费活动以"惠享四季·购在陇原"为主题，将持续到2026年12月31日，贯穿全年、覆盖全 域、全民参与。活动分为四个主题消费季。一季度，组织开展"迎春焕新·数字惠购消费季"。主要以传 统节庆与新兴业态融合为主线，激发春季消费潜力。二季度，组织开展"夏悦畅享·绿色金融消费季"。 主要以金融赋能和夏季消费为主线，释放消费潜力。三季度，组织开展"金秋丰韵·品质体验消费季"。 主要发挥大型展会、赛事的综合带动效应，推动商品消费与服务消费双提升。四季度，组织开展"暖冬 冰雪·惠民乐购消费季"。主要围绕冰雪特色与温暖民生，打造"冰雪+"多元消费体系。 2026年全省促消费活动在兰启动 责任编辑：王辉文 活动现场，省商务厅发布2026年全省促消费活动总体安排；省体育局发布2026年全省体育赛事促消费活 动安排；人行甘肃省分行发布甘肃省金融支付促消费百日行动总体安排。苏宁易购集团作为企业代表介 绍2026 ...

Group 1 - The core focus is on Xi'an's efforts to boost holiday consumption during the upcoming New Year and Spring Festival by implementing various promotional activities and policies [1] - Xi'an's Business Bureau is planning consumption-boosting policies for 2026, collaborating with local districts and trade enterprises to launch extensive promotional activities [1] - The city will continue to implement and optimize the national subsidy for replacing old consumer goods, with preparations already underway [1] Group 2 - Over a hundred unique cultural and tourism activities will be organized to create an immersive consumption experience during the holiday season [1] - The market regulation department has established a comprehensive regulatory framework to ensure consumer safety and satisfaction, including a seven-day no-reason return policy for offline shopping [2] - Transportation services will be enhanced with increased bus frequencies and customized routes to ensure efficient travel for residents and tourists [2]