Core Viewpoint - The automotive industry is undergoing significant changes in payment terms and dealer operations, with many manufacturers committing to shorten payment periods to alleviate financial pressure on dealers [3][5]. Group 1: Payment Terms and Dealer Support - Starting from June 10, 17 automotive manufacturers, including Dongfeng, GAC, BYD, and Chery, have pledged to unify payment terms to within 60 days for suppliers [3]. - Notably, at least 7 manufacturers have committed to paying sales incentives and rebates to dealers within 60 days, including BMW, BAIC New Energy, and SAIC General [3]. - GAC Toyota will shift to a monthly rebate system, with 80% to 90% of rebates paid within 30 days and the remaining 10% to 20% within two months [5]. Group 2: Dealer Financial Challenges - The automotive dealership business is capital-intensive, relying heavily on financing and quick turnover, making cash flow critical for operations [5]. - Many dealers are currently facing losses due to price wars, with over 85% of dealers experiencing price discrepancies, and more than 60% facing discrepancies exceeding 15% [6]. - In the past year, over 4,000 dealers exited the market, doubling the rate of previous years, indicating significant operational pressures [6]. Group 3: Industry Restructuring and Trends - The automotive industry is witnessing a shift as luxury brands like BBA and Porsche reduce their dealer networks, with Mercedes-Benz planning to cut over 100 dealerships this year [6]. - The trend of "network reduction" and "transformation" is prevalent, as dealers adapt to changing market conditions and consumer preferences [6]. - Dealers focusing on new energy vehicles (NEVs) are performing better financially, with about half of NEV dealers reporting profits last year [7].

Core Viewpoint - Huawei is restructuring its automotive sales channels by establishing independent sales networks for its brands, including Zhijie and Shangjie, to enhance brand identity and user engagement [2][7]. Group 1: Sales Channel Development - Huawei is expanding its automotive sales network, with Zhijie and Shangjie brands set to have their own dedicated sales channels, similar to the AITO Wenjie user center [2][4]. - The current focus is on quickly onboarding dealers without complex renovations, allowing existing authorized dealers to expand their operations [4][8]. - As of November last year, Huawei had established over 990 experience centers and 330 user centers nationwide, with plans to add user centers dedicated to single-brand sales [6]. Group 2: Brand Positioning and Market Strategy - The transition from shared stores to brand-specific networks allows each brand to create distinct identities and target specific user demographics through tailored marketing strategies [7]. - The "Hongmeng Intelligent Driving" sales network is categorized into experience centers and user centers, with the latter providing comprehensive sales and after-sales services [5][6]. - The introduction of the "Fifth Realm" Shangjie, with its first model expected to launch later this year, reflects Huawei's commitment to expanding its automotive offerings [6]. Group 3: Partnership Dynamics and Challenges - Huawei's automotive strategy has evolved from a dominant role to a more collaborative approach with partners, as seen in the shift from the "1.0" model with AITO to the "2.0" model with other manufacturers [8][9]. - Challenges have arisen in the production and supply chain, particularly with the launch of the Zhijie S7, leading to renegotiations of profit-sharing agreements with partners like BAIC [9]. - The financial viability of partnerships is under scrutiny, as seen with BAIC's concerns over the profitability of the Xiangjie brand, which has seen fluctuating sales figures [9].

Core Viewpoint - Avita is advancing its self-research in intelligent driving and plans to develop its own solutions based on the Momenta framework for the next generation of overseas models [2][4]. Group 1: Self-Research and Development - Avita is forming a research and development team for intelligent driving and intelligent cockpit, with a total team size exceeding 300 people [2][4]. - The self-research team has merged with the non-self-research team under the platform technology development department, with leadership changes being a normal occurrence [4]. Group 2: Market Expansion and Strategy - The increase in self-research efforts may be linked to Avita's global expansion strategy, having entered markets in ASEAN, CIS, the Middle East, and Latin America last year [5]. - Avita plans to enter the European market next, targeting approximately 50 countries [5]. Group 3: Partnerships and Collaborations - Avita is a joint venture initiated by Changan Automobile, Huawei, and CATL, with each partner providing specific services and solutions [5]. - Avita has deepened its collaboration with Huawei, transitioning from the HI model to the HI PLUS model, which includes Huawei's involvement in various aspects of the business [6]. Group 4: Market Position and Competitors - Momenta is recognized as a leading intelligent driving supplier in China, with clients including SAIC, BYD, Mercedes-Benz, and Toyota, generating over 300 million yuan in revenue in 2023 [4]. - Avita's current models utilize Huawei's Harmony cockpit and Qian Kun intelligent driving systems, positioning it among the top tier in intelligent cockpit and driving capabilities [5][6].

Core Viewpoint - The establishment of the "Space Robotics" and "Wearable Robotics" departments by Li Auto indicates a strategic shift towards enhancing user experience and integrating artificial intelligence into their product offerings [1][4]. Group 1: Space Robotics Department - The Space Robotics department is likely linked to Li Auto's "Smart Space" concept, which views the vehicle's cabin as a "third space" for deeper product functionality and user experience optimization [4]. - The concept of "Smart Space" was upgraded from traditional vehicle systems to reflect advancements in technology and user needs, with a focus on intelligent cabin experiences [4]. - Li Auto's CEO, Li Xiang, emphasized the importance of innovation in spatial experience, suggesting that the company aims to be recognized as a leader in this area, similar to how Apple is viewed in terms of interaction experience [5][4]. Group 2: Wearable Robotics Department - The Wearable Robotics department aligns with Li Xiang's vision of providing a consistent user experience across various devices, including smart glasses, which could become the next generation of consumer hardware [6]. - Li Auto plans to develop an AI product that spans multiple devices, prioritizing existing users and their families, particularly focusing on children [6]. - The smart glasses market is experiencing growth, with various tech companies launching new products, although challenges remain in finding core use cases and attracting users, especially those with vision impairments [7][6].

此前传闻一汽对卓驭的投资，还在推进，双方暂未达成控股方案。 文 丨 郭瑞婵 编辑 丨 龚方毅 一位熟悉卓驭的知情人士告诉我们，目前 32TOPS 算力方案被频繁用来与更高算力的方案做对比，产 品力已稍显不足，下半年会对该方案做更多优化，增强竞争力。 我们独家获悉，卓驭科技（原大疆车载）对外融资近期取得新进展，增加北汽产投与广汽资 本两大投资方，合计金额达数亿元。 同时，卓驭还在持续洽谈其他融资事项，此前曾传出一汽拟控股卓驭，据我们了解，双方仍在 接触，但目前并未就该方案达成一致，其投资事宜还在推进中，一汽的投资占比也尚未敲定。 作为头部智驾方案供应商，卓驭开放的投资机会颇受一级市场关注。卓驭于 2023 年从大疆创新分 拆，2024 年正式以 "卓驭" 为品牌命名独立运营，并引入外部资本。 截至今年早些时候，先后获得比亚迪、上汽恒旭资本、国投招商、基石资本、光远资本等车企与机构 的投资。据我们了解，加上近期引入的北汽产投，卓驭累计融资超 25 亿元。 针对以上信息，卓驭回复我们表示，一切以官方披露为准。 卓驭以低算力、双目视觉方案起家，借助软硬一体化布局的优势，卓驭在 32TOPS 算力芯片上实现了 高速领航 ...

Core Viewpoint - The article discusses the challenges and strategies of Great Wall Motors, particularly focusing on the brand Wei and its new models, emphasizing the need for industry transparency and innovation in response to market competition [2][9]. Sales Performance - In May, Great Wall Motors sold 102,231 vehicles, marking an 11.78% year-on-year increase. The main brands, Haval and Tank, sold 57,693 and 20,900 units respectively, with significant growth in the WEY brand at 115.27% [3][4]. - The cumulative sales for the year reached 459,099 units, showing a slight decline of 0.54% compared to the previous year [3]. Wei Brand Development - The Wei brand achieved a remarkable 115% year-on-year increase in sales, totaling 24,000 units in the first five months of the year, largely due to the launch of new models [4][8]. - The new models, the Gao Shan 8 and Gao Shan 9, are positioned in the family MPV segment, with prices set at 309,800 and 353,800 yuan respectively [6][7]. Product Features and Market Positioning - The Gao Shan series aims to meet user demands by offering spacious designs and advanced features, such as a flat floor and flexible seating arrangements [6][7]. - The interior materials are selected to enhance comfort and reduce harmful emissions, with a focus on family usability rather than purely luxury [7]. Technological Advancements - Both the Gao Shan SUV and MPV series are equipped with Hi4 hybrid technology and Coffee Pilot Ultra intelligent driving systems, enhancing their market competitiveness [9][10]. - Great Wall Motors has significantly increased its R&D spending from 2.572 billion yuan in 2014 to 9.284 billion yuan in 2024, supporting its commitment to innovation [10]. Channel Strategy - Great Wall Motors is transitioning to a direct sales model for the Wei brand, aiming to build trust with customers through enhanced service rather than traditional sales tactics [11]. - The company plans to expand its user centers from 430 to 600, covering over 200 cities, to strengthen its market presence [10][11].

同时，李斌给出蔚来四季度盈利路线图。 文 丨 赵宇 编辑 丨 龚方毅 今年四季度盈利是当前蔚来全公司都在为之努力的目标。上周，蔚来创始人兼 CEO 李斌还在一场 "斌 哥面对面" 用户交流活动上说，蔚来能够、也必须在今年四季度实现盈利。 今晚的业绩会上，李斌谈了蔚来怎么在四季度盈利："三个品牌合计月销量达 5 万辆以上，同时将毛 利率控制在 17% 至 18%、销售管理费用率 10% 左右、研发费用率 6% 至 7%。" 他安抚投资人蔚来曾 在 2021 年实现过 20% 以上的毛利率，过去几年是高投入期，今年二季度进入收获期。 但如果不能盈利，按照李斌上周的说法，"三个品牌都已经发布，主力车型也已完成更新或迭代，最新 的芯片、操作系统等技术也已上车。如果到四季度，在所有这些举措都推出后仍然无法实现盈利，那 和去年没有盈利完全不一样。" 悬念又回来了。 今年一季度，蔚来的汽车毛利率环比降低 2.9 个百分点、至 10.2%，整体毛利率则是 7.6%。研发费用 率是 26.4%。 李斌在业绩会上对于毛利率的问题解释说，由于前期存在清库和促销活动（压低了售价、影响了毛利 率），实际上二季度蔚来新车的平均售价已经提 ...

李想已将 AI 升格为公司一号工程，但至少在今天，他仍在以汽车产品为本。 文 丨 赵宇 编辑 丨 龚方毅 最近两场业绩会，理想汽车董事长兼 CEO 李想变回人们原来熟悉的样子：谈论怎么做车、做什么 车。 本月，理想完成了 L 系列的年度改款车型上市。从 4 月的上海车展预热开始，到改款上市后，理想周 度交付量总体保持稳定。一位完整观察了去年理想 L 系列改款过程的投资人告诉我们，理想今年的改 款称得上 "丝滑" 。 理想当季车辆毛利率仍保持在 19.8%，同比提高 0.5 个百分点，高于管理层年初给的指引。当时理想 汽车 CFO 李铁预警 "一季度本就是淡季，适逢春节（放假导致订单量和交付量偏低），春节后又有促 销活动，所有因素叠加在一起，预计车辆毛利率在 19% 左右。" 此前，我们从两个独立信源处获悉，理想不久前重启了轿车研发的讨论，首款车型极可能与增程式 SUV 理想 L6 一样，归属于理想第三产品线。但消息人士也对我们说，定价、能源形式还不能确定， 是否启动研发也未完全确定。 理想上次暂停轿车研发是在 2023 年下半年，一位接近理想的人士告诉我们，当时理想暂停轿车研发 的理由主要有两个：中国市场售价 ...

当行业进入收缩期，大多数企业无法独善其身。 最近几年，全球汽车产业开始面临电动化趋势放缓、需求萎缩、市场竞争加剧以及国际贸易环境不稳 定等一系列挑战。为应对挑战，多数海外汽车品牌不得不采取裁员、收缩业务等措施，以期实现降本 增效，等待新一轮产业扩张周期的到来。 我们通过梳理近一年海外车企的裁员信息发现：在头部海外车企和供应商已公布的裁员计划中，累计 涉及的员工总数已接近 10 万人，中国、北美、欧洲、日本等全球主要汽车市场均有涉及。 | 公司名称 | 裁员时间 | 涉及人数 | 裁员原因 | 涉及部门/地区 | 后续计划 | | --- | --- | --- | --- | --- | --- | | 大众 | 2030年前 | 计划裁员3.5万人, | 成本削减、竞争加剧、 | 绝大部分 | 推进成本削减; | | | | 已裁7000人 | 排放罚款等 | 位于德国 | 暂不关闭德国工厂 | | 奔驰 | 2024年2月 | 中国区15%员工 | 提高效率、优化流程 | 销售和 汽车金融业务 | 整合冗余职位; 继续业务整合 | | 福特 | 2024年11月、 | 在欧洲裁员4000人 | 市场紧张、 ...

Core Viewpoint - The company achieved its best quarterly report in history, driven by strong sales of the SU7 model, indicating that strong product capability ensures profitability [2][4]. Group 1: Financial Performance - In the first three months of the year, the company delivered 76,000 new cars, a quarter-on-quarter increase of 8.9%, leading to automotive business revenue of 18.1 billion yuan, a 10.8% increase from the previous quarter [2]. - Losses in the automotive and AI innovation sectors narrowed to 500 million yuan, a reduction of 200 million yuan from the previous quarter [2]. - The gross margin increased to 23.2%, surpassing competitors like Li Auto (19.7%) and BYD (20.07%) [2]. Group 2: Product Strength and Market Position - The SU7 has not seen a price drop since its launch, and the introduction of the higher-priced SU7 Ultra has contributed to revenue [4]. - The company’s management efficiency and cost structure are reportedly 2-3 times more effective than traditional automotive companies [4]. - The SU7 has faced no direct competitors since its launch, allowing the company to maintain pricing power and reasonable profit margins [5][6]. Group 3: Future Prospects - The YU7 model, set to launch in July, is anticipated to impact the SU7's market position, with early indicators showing higher interest and engagement compared to the SU7 at the same stage [5]. - The company’s president emphasized that strong product capability will ensure profitability, regardless of competition [5][6].