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30元,华强北给AI定了起步价
吴晓波频道· 2025-11-04 00:29
点击上图▲立即收听 " 给上一代硬件加上 ' 便宜 ' 的 AI ,再放到市场上快速迭代,这种 AI 硬件的 ' 华强北 ' 模式,可能在全世界范围内都难以复制。 " 这些 "一米柜台"月租上万,档口流动性很高,招牌换了一茬又一茬。今年以来,华强电子世界二店开出了不少"AI潮品"档口。 90后小雨在华强北做档口已经近10年,以前专卖自家工厂生产的蓝牙耳机。今年5月,她把门面重新装修,挂上了"AI穿戴"的招牌,开始主卖AI翻 译耳机。 把蓝牙耳机变成 AI耳机,在华强北是一件几乎零门槛的事。工厂和软件开发商合作,后者给蓝牙耳机接上大模型,一台设备30元钱左右。 这 30元,就是华强北给 AI 硬件标出的入场价,和这个行业如今动辄过亿的融资相比,显得有些廉价。 但 华强北之所以是华强北,正因为它能近 乎神奇地用廉价的入场券抓住每一个电子产业转折的风口,并制造出无数传奇故事。 从移动电话、智能手机,到手表、 VR设备等各类智能穿戴,过去近四十年间,华强北一次都没有落后。 这个占地 2.96平方公里的商圈,聚集了35个专业电子市场,被称为"中国电子第一街"。在这里做生意的人们,对行业风向有着高度灵敏的嗅觉。 他们很早 ...
中国汽车,为什么要“死磕”欧洲市场丨出海先锋2025
吴晓波频道· 2025-11-04 00:29
文 / 袁一音 中国汽车在全球市场"攻城拔寨"的速度,比预期还要迅猛。 今年9月,中国汽车在欧洲的销量市场份额攀升至7.4%,创下历史新高。作为全球汽车工业的核心腹地,欧洲早已不是简单的产品试水区,而是围 绕产业链主导权的博弈阵地。 进入新阶段,中国车企的目标也已从"卖车"转向"生根"。 当地时间10月23日,吉利在英国伦敦上市了其纯电车型吉利国际EX5,即国内的银河E5车型,起售价几乎是国内市场的三倍。 这背后,折射出中国产业参与全球竞争的新逻辑: 不再是满足于零敲碎打的出口,而是系统化地输出涵盖了本地化研发、供应链协同与区域服务 适配的体系化价值链。 然而,驶向深水区,意味着必须直面更为严峻的挑战。贸易壁垒、品牌偏见与文化隔阂,如同航道上的一座座冰山,考验着每一位"破冰者"的战略 智慧与运营韧性。 码头上准备出口欧洲的新能源车 吉 利国际EX5 远航的困境:层层"冰山"拦路 中国汽车出海并非一蹴而就,而是一场层层闯关的远征。 2020年以前,行业还处在"带着产品找市场"的 "传统贸易出口期" ——由国内工厂完成整车制造,再通过外贸公司对接海外经销商,车企自身几乎 不介入当地生产与售后环节。这种"轻量尝试" ...
百城新房价格上涨2.67%,工行暂停黄金积存业务 | 财经日日评
吴晓波频道· 2025-11-04 00:29
点击上图▲立即了解 广东新增35亿财政资金促消费 11月3日,广东省政府官网发布《"粤享暖冬 乐游广东"消费季活动总体方案》。方案提出,消费季活动于2025年11月1日启动,延续到2026年3 月底,将密集推出多项措施。据悉,广东省财政专项新增安排35亿元,资金采用激励性方式分配,与地市促消费增量绩效目标相挂钩。 方案显示, "广东优品购"消费券对个人消费者购买新能源乘用车或符合国六排放标准燃油乘用车新车、8类家电产品、4类地市特色优品、5类电 子产品和6类体育用品,给予一次性补贴。其中,无人机以及跑步机、椭圆仪、划船机、运动自行车、滑雪板、轮滑板等产品,首次纳入财政补 贴范围。(南方+) |点评| 广东此次消费季活动,精准覆盖了双 11、元 旦、春节等多个重要节点,并且和多项重大活动联动,以场景叠加刺激消费的意图强 烈。财政资金的分配注重激励,旨在调动地方积极性,鼓励各地结合实际拿出更多配套政策。发力领域主要包括大件商品及餐饮文旅方面,还 融入冰雪经济、运动经济等新元素,比如将无人机、跑步机、滑雪板等纳入补贴范围,也是积极响应当下消费趋势。 提振内需的目标下,今年全国各地密集推出促消费举措。其中,落到实处的 ...
杭州AI Day第一场:告别低效营销,普通人如何经营“数字合伙人”
吴晓波频道· 2025-11-03 00:21
Core Insights - The article discusses the emergence of AI as a transformative force in various industries, emphasizing its potential to enhance efficiency and reduce costs for businesses [6][7][8]. Group 1: AI's Impact on Business - The AI era is characterized by the maturity of general artificial intelligence models, which significantly differ from previous AI discussions [6]. - Early adopters of AI can achieve cost reductions and efficiency improvements, potentially leading to competitive advantages [7]. - A case study of a maternal and infant brand illustrates how AI can drive sales from 80 million to 150 million by optimizing operations through a digital partner [8]. Group 2: Marketing Transformation - Marketing is identified as a key area where AI is making substantial inroads, shifting from "big advertising" to "small content" strategies [9][10]. - An example from Miniso shows that AI can generate a large volume of short videos, achieving a 50-fold increase in efficiency while reducing costs [10]. Group 3: Challenges and Strategies - Despite the growth in AI applications, some companies struggle to find their niche, highlighting the importance of understanding industry dynamics to create unique value propositions [12][13]. - A five-step method for AI implementation is proposed, starting from cognitive awareness to strategic selection and operational integration [13]. Group 4: AI as an Assistant - AI's role is evolving from a simple content generator to a powerful productivity tool, enabling widespread participation in creative processes [16][21]. - The limitations of AI, such as data inaccuracies and lack of emotional depth, are acknowledged, positioning AI as an amplifier of human capabilities rather than a replacement [17][18]. Group 5: Practical Applications and Recommendations - Practical frameworks for leveraging AI in decision-making, analysis, creativity, validation, and execution are provided [20]. - Recommendations for AI tool selection emphasize the importance of matrixed content creation and organizational knowledge management [22]. Group 6: Future Engagements - The AI Day event in Hangzhou aims to foster ongoing discussions and collaborations in the AI field, establishing a platform for knowledge sharing and innovation [23][24][26].
吴晓波科技人文秀:“AI闪耀中国”
吴晓波频道· 2025-11-03 00:21
Core Insights - The article discusses the transformative impact of AI on business and consumer behavior, highlighting the rapid adoption of generative AI in China, which has reached a user base of 515 million, representing a penetration rate of 36.5% [7][10]. - The emergence of AI applications like DeepSeek is reshaping the e-commerce landscape, suggesting that traditional service-oriented apps may face significant decline in the next three years [5][11]. Group 1: AI Adoption and Impact - The user base for generative AI in China grew by 266 million in the first half of the year, marking a 106.6% increase [7]. - The penetration rate of generative AI applications has surpassed 35%, indicating a potential shift from linear to exponential growth in technology adoption [10]. - DeepSeek's daily active users surged from 5 million to over 53 million in just three months, showcasing rapid user engagement comparable to ChatGPT [11]. Group 2: Business Transformation - The article emphasizes that AI is not just a technological change but a commercial revolution, with AI agents expected to dominate consumer interactions [5]. - Traditional app developers are accelerating their AI integration efforts, with 182 model updates occurring from January to September, averaging one update every 5.7 days [14]. - The rise of AI-native applications has led to a doubling of the active user base in the original app industry, with AI-native app users reaching 240 million [14]. Group 3: Hardware and Robotics - The article notes a surge in AI hardware startups, particularly in consumer electronics, with 5.35 billion users of AI assistants on smartphones [19]. - China leads the global humanoid robot industry, holding approximately 63% of the market share, which is expected to grow into a trillion-dollar industry [23]. - The article highlights the importance of integrating AI into manufacturing, with AI applications being widely adopted in advanced factories to support the transition to Industry 5.0 [29]. Group 4: Future Outlook - The article anticipates that the upcoming "AI Shining China" event will reveal significant insights from the year's AI research, including the potential of humanoid robots and the evolving landscape of AI governance [37][38]. - The exploration of AI's role in both virtual and physical realms is seen as crucial for China's future economic landscape, with a focus on creating meaningful value through technology [18][46].
苏超落幕,谁是真正大赢家?
吴晓波频道· 2025-11-02 00:29
点击上图▲立即收听 "' 1 元门票带动 7.3 元周边消费 ' 的效应,重构了体育产业的商业逻辑 —— 赛事不是目的,而是撬动全域消费的杠杆。 " 文 / 巴九灵(微信公众号:吴晓波频道) 13 座城市, 516 名球员, 85 场 热门 对决,历时 176 天横跨 7 个月—— 2025 年,首届江苏省城市足球联赛"苏超" , 在泰州队的夺冠下 圆 满 落幕。 决赛现场有创纪录的 62329 名观众。 赛事累计吸引超 2 4 0 万现场观众与 超 20 亿线上观看人次 。 从首轮场均 上座 7745 人 , 到 淘汰赛场均 4 万 人, 持续攀升的 人气 印证了空前的号召力。 然而,"苏超"的影响早已超越赛 场。它以"业余球员+城市对抗+全域联动"的机制创新,证明了群众体育可成为一种成熟的商业模式,并为全国输 出了一套全新的赛事经济范式。 在这场现象级的狂欢背后,还有哪些深层效应? 重构赛事商业: 江苏经济成大赢家 苏超真正的胜利不止于赛场,还在江苏经济的账本上。 传统认知里,票根是消费的终点;但在苏超的玩法里,票根才是流量转化的起点。"十三太保"的同步共识,让一张小小的门票,裂变成了连接住 宿、餐饮、交 ...
10月制造业PMI回落,白酒交出最惨三季报 | 财经日日评
吴晓波频道· 2025-11-01 00:30
Group 1: Manufacturing and Economic Indicators - The official manufacturing PMI for October dropped to 49%, a decrease of 0.8% from the previous month, indicating a contraction in the manufacturing sector [2] - Key indices such as production, new orders, and employment are all below the critical point of 50%, reflecting ongoing challenges in demand recovery and production rationalization [2] - The non-manufacturing business activity index slightly increased to 50.1%, but the recovery in service consumption during the holiday period was limited, suggesting that internal demand remains a key constraint on economic recovery [3] Group 2: Local Government Debt and Fiscal Policy - Local governments are allowed to issue an additional 500 billion yuan in bonds to increase spending, on top of the previously arranged 5.2 trillion yuan for the year [4] - The majority of the new debt is aimed at repaying old debts rather than expanding fiscal capacity, indicating a cautious approach to fiscal management amid declining land revenue [4][5] - Infrastructure investment growth remains low at 1.1% year-on-year, highlighting the challenges faced by local governments in stimulating economic activity [4] Group 3: Household Savings and Wealth Distribution - As of the end of 2024, 34 cities have household savings exceeding 1 trillion yuan, with Beijing and Shanghai leading the rankings [6] - The increase in household savings reflects the economic development's impact on overall wealth, particularly in first and second-tier cities [6][7] - However, the strong savings growth also indicates a heightened savings willingness among residents, which could hinder future consumption and investment [7] Group 4: Financial Regulation and Illegal Activities - A meeting was held to address the crackdown on illegal financial activities conducted through apps, emphasizing the need for robust measures to protect citizens' financial security [8][9] - The shift of illegal financial activities from offline to online platforms poses significant challenges for regulatory oversight, necessitating cross-departmental collaboration [9] Group 5: Alcohol Industry Performance - The white liquor industry reported significant declines in performance, with some companies experiencing nearly 100% drops in net profit year-on-year [10] - The overall decline in the industry reflects broader consumer market challenges, with reduced demand for business banquets and gift-giving impacting sales [10][11] - Despite the struggles, leading brands like Kweichow Moutai managed to maintain stable revenue and profit growth, indicating a potential for recovery in the future [11] Group 6: Banking Sector Developments - Agricultural Bank of China surpassed Bank of America to become the second-largest bank globally by market capitalization, with a total market value of approximately 2.74 trillion yuan [12] - The bank's strong performance is attributed to its systemic importance and the recent supportive policies aimed at stabilizing the real estate market [12][13] - However, the bank's growth primarily reflects its domestic focus, suggesting that while the Chinese banking sector is growing, its international influence still has room for improvement [13] Group 7: Apple Inc. Financial Results - Apple reported a 7.9% increase in net sales for the third quarter, reaching $102.47 billion, with net profit soaring by 86.4% to $27.47 billion [14] - The strong performance was driven by solid sales across various product lines, particularly the iPhone, which saw a 6.1% increase in sales [14] - Despite the positive results, concerns remain about the long-term sustainability of iPhone sales growth, particularly in light of competitive pressures and the need for innovative product features [15] Group 8: Stock Market Overview - The stock market experienced fluctuations, with the Shanghai Composite Index falling by 0.81% amid a mixed performance from individual stocks [16] - Despite the overall decline, many stocks saw gains, particularly in the consumer sector, as the market reacted to the completion of third-quarter earnings reports [16] - The market's behavior reflects a tendency to interpret earnings results through a lens of speculation, highlighting the ongoing challenges in achieving value-based investment strategies [16]
他们,挤破头要做山姆、胖东来和奥乐齐的供应商
吴晓波频道· 2025-11-01 00:30
" 如果失去这样的合作,第一,我们卖不了那么多量。第二,会面临纷繁复杂的价格竞争。 " 文 / 巴九灵(微信公众号:吴晓波频道) 点击图片▲立即收听 这类产品通常能降低中间成本,同时能形成超市独有的商品特色,区别于其他品牌,近年来在商超领域大行其道。 与此同时,"减少独立品牌,增加渠道品牌"的行业策略在零售品牌圈悄然形成风潮,其中不乏知名品牌。 "规模化的工厂端很愿意去拥抱(上游)自有品牌的发展。"内蒙古赤峰的杂粮品牌恒丰绿谷总经理赵滔对小巴直言。这家企业年销售1个多亿,近 几年他为商超打造的自牌产品从零发展到占比20%,主要是分布在低线城市。 "我们有些渠道也报名了,不然没活路了。"一个年营收在7—8亿规模的杭州调味品品牌企业的创始人对小巴吐槽道。 她说的是成为山姆、胖东来、奥乐齐等商超自有品牌的供应商,稳定或增加出货渠道。 另一个年营收近4亿元的日用品零售品牌大连欧派总经理王勇透露:"总体占比从百分之十几到三十,估计2025年能达到40%。"其自有品牌业务增 速已达40%以上,是2020年前的两倍。 为什么都想搭上山姆、胖东来们的车? 所谓"超市自有品牌",指的是超市委托第三方生产或自行生产,且使用超市自 ...
对话李奕:从麦肯锡咨询到非洲卖菜丨卓立出海谈
吴晓波频道· 2025-10-31 00:29
文 / 卓立(微信公众号:吴晓波频道) 车子开在内罗毕郊区有点坑坑洼洼的路上,我心里开始有一个疑问,办公室不应该是在市中心 吗?特别是一个"前麦肯锡咨询师"的办公室。 立即点击 ▲ 观看视频 最后车子停在一个略显破旧的两层仓库前面,下面一层堆满了西红柿、洋葱,上面一层就是李 奕的办公室,简单的桌椅,没有其他更多的装饰。 李奕匆匆赶到,小小的个子,运动鞋、冲锋衣,问我喝不喝水,结果发现饮水机里没有一次性 杯子,她冲我笑笑,说,见谅啊,我们条件简陋。 我说我第一次在充满洋葱味的地方做访谈,她说我明明可以在美国拿着高薪,现在却在非洲的 田里面半夜被狗咬。我们的谈话随着两个人在洋葱味里笑得前仰后合开始。 这是一场关于出海非洲创业的对话,也是一场关于勇气、选择、生命力的探访。 1 从麦肯锡咨询 到非洲卖菜 卓立: 从麦肯锡咨询师突然转型去种地,这个跨度非常大,并非普通人所能抉择。方便问一下 你现在的收入相比以往减少了多少吗? 李奕: 减少了很多,我刚毕业时在美国的收入是最高的。 卓立: 别人的职业轨迹是稳步上升,你却选择了截然不同的方向? 李奕: 是的。 卓立: 你是如何做出这个选择的? 李奕: 2019年我来到肯尼亚 ...
20个省份进入中度老龄化,英伟达市值达5万亿美元 | 财经日日评
吴晓波频道· 2025-10-31 00:29
点击上图▲立即收听 |点评| 中国正加速步入老龄化社会,年轻人倾向于选择经济较为发达的城市生活,导致北方老龄化现象比南方更为明显。随着国内人口红利 逐渐消退,劳动力成本持续攀升,这直接推高了电器维修、家政保洁等人工服务的价格。同时,也倒逼劳动密集型产业向自动化、机械化的方 向转型,缺乏其他技能的产业工人面临着严峻的再就业挑战。 银发经济成为这两年的热词,推动各地养老设施的完善,为老年人提供舒适的养老环境是应有之义。然而,老年人的平均消费力天然不如年轻 人,银发经济的市场体量注定较为有限。可以预见的是,老龄化社会所带来的养老及医疗等公共支出,将对国内财政带来越发沉重的压力。 美联储继续降息25个基点 美东时间10月29日,美联储在货币政策委员会FOMC会后公布,将联邦基金利率的目标区间从4.00%至4.25%下调至3.75%至4.00%,降幅25个 基点。在上次会议今年内首次降息后,本次是联储一年来首次连续第二次FOMC会议降息。本次降息决定完全在投资者意料之中,同时,市场预 计12月会议继续降息25基点的概率为91%。 本次会上,两名 FOMC委员投票反对降息25个基点的决定,一人希望降息50个基点,另一位支 ...