12月13日，由武汉市商务局、武昌区人民政府主办的"精彩武汉 乐购全球"2025武汉国际消费季暨跨年消费季正式启幕。作为 《武汉市创建国际消费中心城市三年行动方案（2025—2027年）》出台后的首场大型综合性消费活动，本次消费季将以超300场 特色活动串联冬春两季，持续至明年2月底。 作为华中高品质消费地标，武汉SKP现场介绍其国际首店引进的最新成果，自开业以来已引入超400个首店品牌，华中首店如宝 诗龙、GRAFF、MIKIMOTO、ISAIA等品牌，携众多全球首发、独家货品、季节限定。12月将推出"闪亮奇境"点灯仪式，邀请 国际知名艺人亮相，特色市集、跨年音乐会、开门红系列活动等将接力上演。 全国首家人形机器人7S店现场推介其人形机器人沉浸式体验门店；天河机场"世界超市"依托武汉天河机场、鄂州花湖机场"双枢 纽"航线优势，从全球30多个国家源头直采400余款好物；山顶烧烤毗邻黄鹤楼创建了山顶烧烤又见黄鹤店，置身2000平方米超 大露台，品美食，观黄鹤楼、长江大桥。 武汉文化旅游集团介绍了12月的"超级文旅日"冰雪系列活动。武汉四大室内雪场打造"冰雪+"多元场景，"武汉文旅码"平台，四 十余家网红景区门票 ...

Core Insights - The Shandong Province Service Consumption New Brand Launch Conference will take place on December 15, supported by the Shandong Provincial Department of Commerce and organized by Shandong Digital Culture Group, aiming to showcase innovative achievements in service consumption and establish a new brand alliance for high-quality industrial development [1][2] Group 1: Event Overview - The conference theme is "New Services, New Dynamics, New Future," focusing on service innovation practices and identifying industry benchmarks [1] - The event will feature the establishment of the Shandong Service Consumption New Brand Alliance, which aims to create an ecosystem for resource sharing, experience exchange, and collaborative innovation [2][3] Group 2: Brand Selection Process - The first batch of "New Service Consumption Brands" was cultivated with participation from 239 enterprises across 16 cities, covering key sectors such as entertainment, tourism, dining, housekeeping, elderly care, health consumption, and sports [3] - After a comprehensive selection process, 66 enterprises were recognized for their outstanding innovation capabilities and market reputation [3] Group 3: Brand Alliance Objectives - The alliance aims to break down information barriers and development bottlenecks among enterprises, facilitating efficient resource flow within the industry [2] - It will organize regular communication activities and build cooperation bridges to help enterprises grasp industry trends and tackle common challenges in service upgrades [2] Group 4: Conference Activities - Representatives from the newly recognized brands will share their innovative paths and successful experiences in quality enhancement, scenario construction, and model upgrading [4] - An interactive experience area will be set up at the conference to showcase the unique services and core products of the recognized enterprises, fostering direct communication between businesses and consumers/investors [4] Group 5: Economic Impact - The launch of the new brand alliance and the emergence of quality new brands are expected to inject strong momentum into Shandong's economic growth, revitalizing the service consumption market [4]

Core Insights - The consumer landscape is being reshaped, with a shift from "quantity growth" to "quality leap" in retail sales, necessitating new consumption brands to redefine their value creation strategies [1] - The roundtable discussion highlighted the importance of building a collaborative ecosystem both externally with partners and internally within companies to enhance operational efficiency [1] Group 1: New Consumption Trends - The retail sales of social consumer goods are experiencing steady growth, indicating a transition in consumer behavior towards quality and long-term value creation [1] - The film "The Little Monster of Langlang Mountain" achieved a box office of 1.7 billion yuan and created over 800 derivative SKUs, with an expected GMV of 2.5 billion yuan by year-end [3][4] Group 2: Ecosystem Collaboration - Companies are moving from short-term profit models to deeper industry chain collaborations, as illustrated by Hainan Supply and Marketing Group's shift towards joint ventures and agricultural partnerships [4] - Xiaomi's strategy involves leveraging its IT, financial, and human resources capabilities to build win-win relationships with over 18,000 retail stores in China and around 300 overseas [4] Group 3: Emotional and Social Consumption - The fragmented and segmented nature of current consumer behavior emphasizes the need for brands to capture and retain consumer attention through emotional engagement and social interaction [5] - The creation and operation of IP content, along with enhanced experiential marketing, are seen as effective methods for brands to convert fleeting consumer interest into sustained sales [5][6]

"冬天也能吃到这么鲜美的虾，真是太爽了！""这个热辣鲜香的味道太适合冬天了"…… 12月13日晚，寒潮来袭，武汉SKP龙虾主题消费区却热气腾腾、人来人往。一口口小炒锅冒着热气，鲜红油亮的小龙虾在灯光下闪烁 着诱人光泽。顾客围拢在潜江龙虾品鉴台前，迫不及待地从盘中拎起一只，剥壳、取肉、入口，不时发出感叹。 t 1 2 2 # r and add 72 re t 2 17 - ch 60 -1 16 15 and and Catalog lle 18 and and phon -19 4 STR 1 - 2017 125 399 12 09 (100) 1 l and 201 715 7 to 11 12 武汉及潜江的餐饮企业现场烹制小龙虾给市民免费品尝 当晚，"武汉—潜江冬季鲜虾消费季"活动正式开启，该活动是"2025武汉国际消费季暨跨年消费季"的一个重头戏。活动现场，潜江9家 龙虾企业集中展示展销系列产品，厨师在品鉴专区现场烹制潜江特色口味小龙虾，供市民游客免费品尝。 "四季有虾"让武汉虾店全年营业 活动热度也延伸到线下门店，肥肥虾庄武汉SKP店内，食客们围坐桌前品尝着热气腾腾的小龙虾，欢声笑语不断。 店长许 ...

Core Insights - Shanghai's restaurant industry is experiencing significant growth, with October 2023 restaurant revenue reaching 16.309 billion yuan, a 2.1% increase year-on-year and a 7.0% increase month-on-month [1] Group 1: Traditional and Innovative Cuisine - Shanghai restaurants emphasize traditional flavors and quality, with establishments like Shanghai Old Restaurant preserving culinary heritage while adapting to modern tastes [2] - Green Wave Restaurant combines traditional elements with innovative dishes, appealing to both local and international customers [3] Group 2: Dining Experience and Atmosphere - Aesthetic appeal and engaging dining experiences are crucial for attracting customers, with restaurants focusing on ambiance and unique service offerings [4] - Interactive events and themed experiences enhance customer engagement, making dining more than just a meal [5] Group 3: Technology Integration - The Shanghai government promotes smart dining solutions, aiming for over 60% coverage of intelligent supply chain management by 2028 [6] - AI technology is being utilized in restaurants for automated cooking and improved customer service, leading to a 22% year-on-year increase in online reservations [6][7] - The emergence of "satellite stores" focuses on high-quality takeout, reducing costs associated with traditional dining setups [7]

漫步在上海的街道，随处可见餐厅热气腾腾的景象——豫园各大餐厅人声鼎沸，好不热闹；盛兴汤圆每 天的馄饨销量就有400碗至600碗；国际饭店大堂吧的下午茶几乎日日客满，蝴蝶酥更是成了"排队王"； 坐落于长乐路的本帮菜小餐厅"云和面馆"虽只能容纳40多人，但自开业以来，门口从来不乏等座的顾 客，最近更要下午三四点以后才能随到随吃…… 上海市统计部门11月17日公布的数据显示，今年10月上海餐饮收入163.09亿元，比去年同期增长2.1%， 环比增长7.0%。 上海餐饮业兴旺发展，人气从何而来？在当下的上海，一家真正称得上"好"的餐厅，究竟是何模样？近 日，记者深入上海餐饮一线，在这片烟火气中，探寻其"大智慧"。 产品是硬通货 在上海，吃从来都是一件日常但又郑重的事。这份郑重，首先体现在对味道与质量的挑剔。 坚守本味，是上海餐厅的魂。在上海，好餐厅要懂得"守正"，即在烹饪技艺、食材选择、调味逻辑上尊 重传统。作为国家级非物质文化遗产代表性项目"上海本帮菜肴传统烹饪技艺"保护单位，上海老饭店坚 持"守正"，将非遗技艺传承至今，并根据时代发展持续改良口味，让产品成为上海老饭店的"金字招 牌"。 如果说上海老饭店是正宗本帮 ...

Core Insights - The Guangdong customs authority reported a significant increase in tax refund applications and amounts for goods leaving the country, with 93,000 applications and a total value of 1.75 billion yuan, marking a 7.5-fold and 2-fold increase compared to the same period last year [1][2] Group 1: Consumption and Tax Refunds - The introduction of three new verification points after April has allowed international travelers to choose their departure ports and modes of transport for tax refund services [1] - Daily average verification of tax refund applications increased from 58 to 684, indicating effective measures to boost consumer willingness [1] Group 2: Economic Impact of Events - The 15th National Games and the Special Olympics have activated consumer spending, with a notable increase in international flight volumes and passenger numbers at Guangzhou Baiyun Airport, which saw a 102% increase in international flights and a 16.7% increase in passenger traffic from October 1 to November 10 [2] - The influx of visitors during these events has led to a 63% year-on-year increase in the restaurant and accommodation sectors in Guangzhou for October [2] Group 3: Import Growth - Guangdong's consumer goods imports reached 21.41 billion yuan in October, reflecting an 11.3% year-on-year growth, which is 10 percentage points higher than the national average [2] - Significant growth was observed in imports of seafood, cooking oil, and sports equipment, highlighting their importance in supporting the consumer market [2]

Core Insights - The core argument presented by the CEO of Subway China, Zhu Fuqiang, emphasizes the evolution of China's dining consumption from "eating enough" to "eating well" and now to "eating healthily," which is the fundamental logic behind foreign brands establishing a presence in China [1][2] Group 1: Market Evolution - The transformation in consumer behavior is attributed to the rapid economic development in China, leading to a dual upgrade in consumption capacity and demand, shifting from survival needs to health and emotional value [2][3] - The dining consumption landscape has changed significantly over the past 30 years, with the average cost of a meal for one person now being around 50 yuan, compared to 10 yuan for a family meal in the 1990s [1][2] Group 2: Consumer Demographics - The pursuit of health is not limited to the younger "Z generation"; older generations, including those over 60, are also increasingly prioritizing health in their food choices, indicating a broader demographic shift in consumer preferences [3] - Key indicators for assessing the potential of a dining sector include the continuous expansion of the target audience and the frequency of consumption, with high-frequency demand being crucial for market growth [3] Group 3: Competitive Strategy - Zhu Fuqiang highlights the importance of differentiation for foreign brands in China, noting that early market entry timing has shaped the competitive landscape, with brands like KFC and McDonald's entering the market before Subway [4] - The previous franchise model adopted by Subway led to a diluted brand image due to poor location choices by franchisees, which is a common pitfall for foreign brands in localizing their operations [4] Group 4: Product and Operational Innovation - To succeed, foreign brands must move beyond price competition and focus on genuine freshness and quality, as the market is saturated with "pseudo-health" concepts [4][5] - Subway's strategy includes not selling bread that has been produced for more than 24 hours, ensuring that most sandwiches are made with bread baked within 8 to 10 hours, appealing to a wide range of consumers [5] Group 5: Value Proposition - The shift from "cost-effectiveness" to "value perception" is essential for restaurant brands, with the ultimate goal being to serve Chinese consumer needs using global resources rather than merely selling global products in China [7]

Group 1 - The core idea of the article emphasizes the emergence of new consumption scenarios as a vital engine for activating consumer spending, integrating new business formats, models, and products [2] - Guizhou has accelerated the development of consumption scenarios, establishing 18 food and beverage districts and creating 21 integrated wine and tourism scenic areas [2] - The concept of "scene network" is highlighted as a means to activate overall consumption, where food and beverage districts gather crowds and enhance consumer engagement [2] Group 2 - The article discusses the importance of creating meaningful experiences in consumption, with Guizhou competing for national pilot status in new consumption formats, responding to the personalized and quality demands of younger consumers [2] - The competition in consumption is framed as a contest of scenarios, experiences, and value recognition, where products are integrated with local culture and emotions to enhance consumer appeal [2]

Core Viewpoint - The Guangdong Provincial Market Supervision Administration has released a draft guideline on "Integrity Pricing" for the catering, retail, and accommodation industries, aiming to create a fair and transparent consumption environment by addressing pricing issues through clear pricing, regulation of additional fees, and strict control of false promotions [2][6]. Group 1: Catering Industry - The new regulations require operators to clearly display prices through various means such as paper menus and electronic screens, with timely updates on price changes [4]. - A notable innovation is that additional fees like tea service and service charges must be disclosed in advance, preventing unexpected charges at checkout [4]. Group 2: Retail Industry - The retail guidelines specify clear pricing rules, mandating that online operators display prices clearly using text and images, with member and non-member prices shown in the same font size to avoid hidden tactics [5]. - Promotional activities are prohibited from using vague terms like "shocking price" or "value price," and cannot fabricate unverifiable "market prices" for comparison [5]. Group 3: Accommodation Industry - Although accommodation prices are subject to market regulation, the new guidelines set three strict rules: price comparisons must be based on identical service content and transaction conditions, false advertising like "lowest price online" is banned, and prices without comparison information cannot exceed the lowest price from the past seven days [5]. Group 4: Platform Regulation - The guidelines emphasize that platform operators must not infringe on merchants' pricing autonomy and are prohibited from using technical means to enforce false or misleading price displays, aiming to combat monopolistic practices like "forced low pricing" [5]. Group 5: Legislative Intent - The new regulations are based on the "Price Law" and tailored to the characteristics of the Guangdong consumer market, aiming to address issues like high hidden costs and deceptive promotions, with public feedback encouraged to refine the regulations [6].