Group 1 - The article discusses the phenomenon of "red envelope" distribution during the Spring Festival, highlighting it as a marketing strategy that combines fan engagement, drama promotion, and platform traffic generation [2][16]. - A total of over 7.5 billion yuan in red envelopes is expected to be distributed by major internet companies like Tencent, Baidu, Alibaba, and JD during the Spring Festival [16][18]. - The article explains the mathematical principles behind red envelope distribution, particularly the "double mean method," which aims to balance fairness and randomness in the allocation of red envelopes [10][14]. Group 2 - The "double mean method" sets a limit on the maximum amount a user can receive, ensuring that the average expectation remains stable regardless of how much the first person takes [11][12]. - Major companies are launching various promotional activities, such as Tencent's 10 billion yuan red envelope campaign and Alibaba's 3 billion yuan "Spring Festival Treat" initiative, to attract users to their platforms [18][19]. - The article notes that the competition among these companies not only involves cash distribution but also includes promotional events that encourage user interaction and engagement with their services [16][19].

2月16日除夕当天，阿里巴巴开源全新一代大模型千问Qwen3.5-Plus，性能媲美Gemini3Pro，登顶全球 最强开源模型。千问3.5实现了底层模型架构的全面革新，此次发布的Qwen3.5-Plus版本总参数为3970 亿，激活仅170亿，以小胜大，性能超过万亿参数的Qwen3-Max模型，部署显存占用降低60%，推理效 率大幅提升，最大推理吞吐量可提升至19倍。Qwen3.5-Plus的API价格每百万Token低至0.8元，仅为 Gemini3Pro的1/18。 ...

2月16日，阿里巴巴开源全新一代大模型千问Qwen3.5-Plus，记者了解到，千问3.5实现了底层模型架构的创新，此次发布的Qwen3.5-Plus版本总参数 为3970亿，激活仅170亿，性能超过万亿参数的Qwen3-Max模型，部署显存占用降低60%，最大推理吞吐量可提升至19倍。Qwen3.5-Plus的API价格每 百万Token低至0.8元。 据悉，千问APP、PC端已第一时间接入Qwen3.5-Plus模型。开发者可在魔搭社区和HuggingFace下载新模型，或通过阿里云百炼直接获取API服务。 今天下午，阿里在chat.qwen.ai页面低调上线了Qwen3.5-Plus和Qwen3.5-397B-A17B两款新模型。Qwen3.5-Plus定位为Qwen3.5系列最新大语言 模型，Qwen3.5-397B-A17B定位则是Qwen3.5开源系列旗舰大语言模型。两款模型均支持文本和多模态任务。 微信编辑 | 苏小 ...

（文章来源：第一财经） 2月16日，阿里巴巴开源全新一代大模型千问Qwen3.5-Plus，记者了解到，千问3.5实现了底层模型架构 的创新，此次发布的Qwen3.5-Plus版本总参数为3970亿，激活仅170亿，性能超过万亿参数的Qwen3- Max模型，部署显存占用降低60%，最大推理吞吐量可提升至19倍。Qwen3.5-Plus的API价格每百万 Token低至0.8元。 据悉，千问APP、PC端已第一时间接入Qwen3.5-Plus模型。开发者可在魔搭社区和HuggingFace下载新 模型，或通过阿里云百炼直接获取API服务。 ...

Core Insights - Alibaba has launched the new generation large model Qwen3.5-Plus, claiming it rivals Gemini 3 Pro and is the strongest open-source model globally [1][4] - The Qwen3.5-Plus model features a total of 397 billion parameters, with only 17 billion activated, outperforming the trillion-parameter Qwen3-Max model while reducing deployment memory usage by 60% and significantly enhancing inference efficiency [1][4] - The API pricing for Qwen3.5-Plus is set at 0.8 yuan per million tokens, which is only 1/18th of the cost of Gemini 3 Pro [1][4] Model Architecture and Performance - Qwen3.5 represents a generational leap from pure text models to native multimodal models, utilizing a mixed token pre-training approach that includes visual and text data [1][4] - The model has been trained with a substantial increase in multilingual, STEM, and reasoning data, allowing it to acquire denser world knowledge and reasoning logic [1][4] - Qwen3.5 achieves top-tier performance with less than 40% of the parameters of the Qwen3-Max model, excelling in inference, programming, and agent intelligence evaluations [1][4] Benchmark Performance - In the MMLU-Pro knowledge reasoning evaluation, Qwen3.5 scored 87.8, surpassing GPT-5.2 [2][5] - The model achieved 88.4 in the PhD-level GPQA assessment, outperforming Claude 4.5 [2][5] - Qwen3.5 set a record with a score of 76.5 in the instruction-following IFBench, and it also exceeded Gemini 3 Pro and GPT-5.2 in various agent evaluations [2][5]

Core Insights - Alibaba has quietly launched two new models, Qwen3.5-Plus and Qwen3.5-397B-A17B, on the chat.qwen.ai platform [1] - Qwen3.5-Plus is positioned as the latest large language model in the Qwen3.5 series, while Qwen3.5-397B-A17B is the flagship model of the open-source Qwen3.5 series [1] - Both models support text and multimodal tasks [1]

Core Insights - Alibaba has launched a new generation of open-source model, Qwen3.5-Plus, which is claimed to outperform Gemini 3 Pro, making it the strongest open-source model globally [1] Model Performance - Qwen3.5-Plus features a total of 397 billion parameters, with only 17 billion activated, achieving superior performance compared to the trillion-parameter Qwen3-Max model [1] - The deployment memory usage has been reduced by 60%, and inference efficiency has significantly improved, with maximum inference throughput increased by up to 19 times [1] Cost Efficiency - The API pricing for Qwen3.5-Plus is set at 0.8 yuan per million tokens, which is only 1/18th of the cost of Gemini 3 Pro [1] Technological Advancements - Qwen3.5 has achieved breakthroughs in native multimodal capabilities through pre-training on mixed text and visual data, demonstrating excellent performance across various benchmarks in reasoning, programming, and agent intelligence [1] - The model has also excelled in authoritative evaluations of visual understanding, winning several performance accolades [1] Accessibility - The Qwen3.5-Plus model is now integrated into the Qwen APP and PC platform, with developers able to download it from the Modao community and HuggingFace, or access API services directly through Alibaba Cloud [1]

Core Insights - Alibaba has launched a new AI model, Qwen 3.5, which is designed for the "agentic AI era" and claims to outperform major U.S. competitors in several benchmarks [1][5] - The new model is reported to be 60% cheaper to use and eight times more efficient at processing large workloads compared to its predecessor [2][3] Company Developments - Qwen 3.5 aims to enhance user engagement with Alibaba's Qwen chatbot app, which is currently facing competition from ByteDance's Doubao and DeepSeek [1][3] - The rollout of Qwen 3.5 follows a successful coupon campaign that resulted in a seven-fold increase in active users for the Qwen chatbot [4] Competitive Landscape - ByteDance has recently upgraded its chatbot app to Doubao 2.0, which has a user base nearing 200 million, positioning itself as a strong competitor in the AI space [3] - Alibaba's previous model, Qwen 2.5-Max, was one of the first responses to DeepSeek's rise, indicating the competitive nature of the AI model market in China [5]

Core Viewpoint - The 2026 Spring Festival is witnessing a significant shift in the traditional red envelope distribution, with major internet companies integrating AI into their interactive activities, leading to a total planned distribution of over 10.5 billion yuan in red envelopes and benefits during the holiday season [1][2]. Group 1: Company Initiatives - ByteDance's Doubao is the exclusive AI cloud partner for the Central Spring Festival Gala, offering interactive activities where users can participate in AI-generated blessings and quizzes to win cash prizes up to 8,888 yuan and over 100,000 tech gifts [2][3]. - Alibaba's Qianwen has launched a 3 billion yuan "Spring Festival Treat Plan," allowing users to issue commands for various services, including ordering food and travel, while also integrating AI-generated personalized blessings [3][4]. - Baidu's Wenxin Assistant is the chief AI partner for the Beijing Spring Festival Gala, providing users with opportunities to win cash prizes and engage in AI creative activities like writing couplets [3][5]. - Tencent is leveraging its WeChat ecosystem to distribute 1 billion yuan through its "Spring Festival 1 Billion Distribution" campaign, featuring multiple AI red envelope rain events on New Year's Eve [3][4]. Group 2: User Experience and Feedback - The AI red envelope activities have sparked widespread participation, with users experiencing innovative features such as AI-generated New Year photos and customized greetings, although some technical issues like loading delays were noted during peak times [4][5]. - Users reported a low but accessible return from participating in various activities, with an average cash reward of 56.89 yuan and multiple coupons for holiday shopping, indicating a user-friendly approach to engagement [5][6]. Group 3: Industry Insights - The AI red envelope campaign is seen as a new marketing strategy for internet companies, focusing on user engagement and education about AI services, with the potential to drive growth in a competitive landscape [6][7]. - Analysts suggest that the industry is transitioning from a "hundred model battle" to a "thousand model competition," emphasizing the importance of ecosystem integration and practical applications in AI development [6][7].

Core Insights - Alibaba officially released Tongyi Qwen 3.5 on the evening of February 16, featuring two core versions: a lightweight model for 2B applications that can run locally on mobile and edge devices, and a flagship model, 35B-A3B MoE, which activates only about 3 billion parameters during inference, significantly reducing computational costs while matching the performance of top-tier closed-source models [1] - Qwen 3.5 showcases architectural innovations with enhanced native multimodal capabilities, including improved image recognition, text comprehension, and logical reasoning, allowing smaller parameter models to achieve high performance [1] Licensing and Accessibility - The model is released under the Apache 2.0 open-source license, allowing for direct commercial use and secondary development, with global platform availability for immediate deployment [2]