Core Viewpoint - The dairy industry is undergoing a capacity adjustment and destocking process, with a clear direction influenced by policy support, leading to potential stabilization of milk prices in the second half of the year [1] Group 1: Milk Price Cycle - The milk price cycle is influenced by multiple factors including capacity, demand, and imports, creating a cyclical relationship where milk prices affect farming profits, which in turn influence capacity [1] - Since 2008, the milk price has experienced three downward cycles and two upward cycles, with significant events like the melamine incident in 2008 impacting prices [1] Group 2: Industry Losses and Capacity Adjustment - The fresh milk price decline in 2024 has led to severe losses for farms, with a continuous destocking trend observed [2] - In 2024, the total raw milk production is projected to be 40.79 million tons, a decrease of 2.8% year-on-year, with a 4.5% decline in the number of Holstein cows [2] Group 3: 2025 Outlook - The current milk price adjustment cycle has lasted over three years, with over 80% of the industry facing losses, indicating a more severe situation than previous cycles [3] - Despite ongoing losses, policies such as fertility subsidies and student milk promotions are expected to marginally boost dairy product demand, leading to a potential stabilization of raw milk prices in the second half of 2025 [3] Group 4: Milk Price and Dairy Company Stock Performance - Historical data shows a high correlation between milk price fluctuations and stock price movements of upstream dairy companies, with stock prices often reacting ahead of milk prices [4] - During periods of rising milk prices, upstream companies are expected to benefit directly, while downstream dairy companies may experience stock price changes driven by their product structure upgrades and market expectations [4]

Investment Rating - The report rates the food and beverage industry as "Overweight" [1] Core Insights - The dairy price is expected to stabilize in the second half of 2025 after a prolonged adjustment cycle lasting over three years, with over 80% of the industry facing losses [6][60] - The report highlights the cyclical nature of raw milk prices influenced by production capacity, demand, and imports, with significant historical fluctuations noted [6][19] - The report emphasizes the correlation between raw milk prices and the stock prices of upstream dairy companies, suggesting that stock prices may react ahead of milk prices during cyclical changes [6][35] Summary by Sections 1. Raw Milk Price Cycle - The raw milk price is influenced by multiple factors including production capacity, demand, and imports, creating a cyclical pattern [6][19] - The dairy industry is characterized by a long breeding cycle for dairy cows, leading to delayed responses in production capacity adjustments [18][19] - Historical data shows three downward cycles and two upward cycles in raw milk prices since 2008, with significant events impacting demand and prices [19][26] 2. 2025 Outlook - The industry is currently facing severe losses, with a continued trend of dairy cow capacity reduction expected [60][62] - Policy support is anticipated to improve dairy product demand, contributing to a gradual stabilization of milk prices in the latter half of 2025 [60][64] - The report forecasts that as the supply-demand balance improves, raw milk prices may stabilize, benefiting upstream dairy companies [60][62] 3. Correlation Between Milk Prices and Dairy Company Stocks - The report notes a high correlation between raw milk prices and the stock prices of upstream dairy companies, indicating that stock prices may respond more quickly to changes in market conditions [6][35] - The performance of downstream dairy companies is also influenced by their product structure and market expectations, which can affect their stock prices during different price cycles [6][35] 4. Investment Recommendations - The report suggests focusing on leading dairy companies such as Modern Dairy and Yurun Dairy, as well as major dairy enterprises like Yili and New Dairy, which are expected to benefit from the stabilization of milk prices [6][60]

Core Viewpoint - The announcement details the progress of the exchange of convertible bonds issued by New Hope Investment Group, which has led to changes in shareholding percentages of the company, New Hope Dairy Co., Ltd. [1][2][3] Group 1: Convertible Bond Issuance - New Hope Investment Group issued a non-public offering of convertible bonds, with a total issuance size of 500 million RMB, and the bonds are set to be exchanged for A-shares of the company [1]. - The exchange period for the bonds is from May 14, 2024, to November 9, 2026 [1]. Group 2: Shareholding Changes - As of April 9, 2025, bondholders have exchanged 8,405,834 shares, reducing New Hope Investment Group's total shareholding from 80.68% to 79.70% [2]. - From April 10 to April 17, 2025, an additional 6,553,462 shares were exchanged, further decreasing the shareholding to 79.70% [2]. - From April 18 to May 20, 2025, bondholders exchanged 8,576,576 shares, resulting in a new total shareholding of 77.95% for New Hope Investment Group [3]. Group 3: Compliance and Governance - The changes in shareholding do not trigger a mandatory tender offer and comply with relevant regulations, including the Securities Law and the Management Measures for the Acquisition of Listed Companies [7]. - The rights associated with the exchanged shares remain intact, and there are no restrictions on voting rights or transferability [7]. - The company’s control structure and governance will not be affected by these changes [7].

证券代码：002946 证券简称：新乳业 公告编号：2025-027 债券代码：128142 债券简称：新乳转债 新希望乳业股份有限公司（以下简称"本公司"或"公司"）股东新希望投 资集团有限公司（以下简称"新投集团"）发行的"新希望投资集团有限公司 2023 年面向专业投资者非公开发行可交换公司债券（第一期）"预备用于交换 的股票为本公司 A 股股票。 2023 年 11 月 14 日，新投集团完成"新希望投资集团有限公司 2023 年面 向专业投资者非公开发行可交换公司债券（第一期）"的发行，债券简称为"23 新乳 EB"，债券代码为"117213.SZ"，发行规模人民 5.00 亿元，债券期限为 3 年，票面利率为 0.60%，到期赎回价格为 106 元/张。根据有关规定，结合《新 希望投资集团有限公司 2023 年面向专业投资者非公开发行可交换公司债券（第 一期）募集说明书》约定，"23 新乳 EB"换股期自发行结束之日起满 6 个月后 的第 1 个交易日起至债券到期日前 1 个交易日止，即 2024 年 5 月 14 日至 2026 年 11 月 9 日。 2025 年 4 月 10 日，本公司收到 ...

2、股东大会召集人：新希望乳业股份有限公司（以下简称"公司"或"本 公司"）董事会 公司第三届董事会第十五次会议审议通过了《关于提请召开公司 2024 年年 度股东大会的议案》，同意召开本次股东大会。 3、会议召开的合法、合规性：本次股东大会会议召开符合有关法律、行政 法规、部门规章、规范性文件、深圳证券交易所业务规则和《公司章程》的规定。 证券代码：002946 证券简称：新乳业 公告编号：2025-026 债券代码：128142 债券简称：新乳转债 新希望乳业股份有限公司 关于召开2024年年度股东大会的通知 本公司及董事会全体成员保证信息披露的内容真实、准确、完 整，没有虚假记载、误导性陈述或重大遗漏。 一、召开会议的基本情况 1、股东大会届次：2024 年年度股东大会 4、会议召开的时间 （1）现场会议召开时间：2025 年 6 月 10 日（星期二）13:00。 （2）网络投票时间： 通过深圳证券交易所交易系统进行网络投票的具体时间为 2025 年 6 月 10 日 9:15-9:25、9:30-11:30 和 13:00-15:00； 通过深圳证券交易所互联网投票系统投票的具体时间为：2025 年 ...

Group 1 - The company, New Hope Dairy Co., Ltd., has convened its third board meeting to approve the proposal for the 2024 annual general meeting of shareholders [3][5] - The annual general meeting is scheduled for June 10, 2025, with specific times allocated for on-site and online voting [3][4] - Shareholders must choose between on-site voting and online voting, with provisions for proxy voting [4][5] Group 2 - The meeting will review several proposals, including the financial statements for 2024 and the remuneration plans for directors and senior management for 2025 [5][9] - Shareholders must register for the meeting, providing necessary identification and documentation [6][8] - The company has outlined the procedures for online voting through the Shenzhen Stock Exchange systems [8][9]

券 新希望乳业股份有限公司 证券代码：002946 证券简称：新乳业 公告编号：2025-026 债 关于召开2024年年度股东大会的通知 3、会议召开的合法、合规性：本次股东大会会议召开符合有关法律、行政 法规、部门规章、规范性文件、深圳证券交易所业务规则和《公司章程》的规定。 4、会议召开的时间 （1）现场会议召开时间：2025 年 6 月 10 日（星期二）13:00。 （2）网络投票时间： 通过深圳证券交易所交易系统进行网络投票的具体时间为 2025 年 6 月 10 日 9:15-9:25、9:30-11:30 和 13:00-15:00； ： 1 本公司及董事会全体成员保证信息披露的内容真实、准确、完 整，没有虚假记载、误导性陈述或重大遗漏。 2 8 一、召开会议的基本情况 1 1、股东大会届次：2024 年年度股东大会 4 2、股东大会召集人：新希望乳业股份有限公司（以下简称"公司"或"本 公司"）董事会 2 债券简称：新乳转债 公司第三届董事会第十五次会议审议通过了《关于提请召开公司 2024 年年 度股东大会的议案》，同意召开本次股东大会。 通过深圳证券交易所互联网投票系统投票的具体时间为： ...

Core Insights - The tea beverage industry is experiencing a subtle price increase, with many brands raising new product prices by 1 to 3 yuan compared to the same period last year, and over half of new products from brands like Heytea and Nayuki priced above 20 yuan [1][2][5] - The shift in pricing strategy reflects a broader trend away from price wars towards a focus on product value and quality [5][20] Price Trends - Heytea has introduced several new products priced over 20 yuan, with the average price of new products rising from 17-19 yuan last year to 23 yuan this year [1] - Nayuki launched 15 new products in the first four months of this year, with 10 priced above 20 yuan, marking a 20.5% increase from the previous year [1] - Lele Tea's average product price increased by 4.9% from 18.3 yuan to 19.2 yuan, with more products priced above 20 yuan compared to last year [1] Competitive Dynamics - The price increase is driven by multiple factors, including a shift from low-price competition to sustainable value competition among brands [5][20] - Brands are focusing on product differentiation and quality, with Heytea and Nayuki emphasizing unique experiences and health-oriented products [8][12] - The industry is moving towards a "precision farming era," where the focus is on product quality and consumer experience rather than aggressive pricing strategies [20][22] Consumer Expectations - Consumers are increasingly prioritizing quality over price, seeking better ingredients and healthier options [12][14] - Successful high-priced products, such as Heytea's 22 yuan drink, demonstrate that consumers are willing to pay more for perceived value [14] - The demand for high-quality ingredients and unique experiences is reshaping consumer behavior in the tea beverage market [12][14] Supply Chain and Cost Factors - The supply chain dynamics are changing, with many leading brands reaching their cost limits and facing rising raw material prices [15][17] - Key ingredients like coconut and coffee have seen significant price increases, impacting overall cost structures for beverage companies [17] - Brands are exploring ways to enhance product value through creative offerings and unique experiences to justify higher prices [19][22]

Investment Rating - The report maintains a positive outlook on the food and beverage sector, indicating that leading companies in the sector have mid-term allocation value, with consumer staples showing stronger defensive characteristics and liquor exhibiting greater cyclical elasticity [5][9]. Core Insights - The report emphasizes the importance of monitoring new products and channel changes within the food and beverage industry, as overall demand remains subdued. It highlights the potential for recovery in the liquor sector if economic conditions improve in the second half of 2025, alongside necessary industry adjustments [5][9]. - Key recommendations include focusing on leading companies in the liquor sector such as Kweichow Moutai, Shanxi Fenjiu, and Wuliangye, as well as consumer staples like Yili and Qingdao Beer, which are expected to benefit from cost advantages and new retail trends [5][9][11]. Summary by Sections 1. Market Performance of Food and Beverage Sectors - The food and beverage sector underperformed the Shenwan A index by 0.16 percentage points during the period from May 12 to May 16, 2025. Sub-sectors such as food processing and beverage dairy outperformed the index, while liquor and other categories lagged behind [33]. 2. Liquor Sector Insights - The report notes that Kweichow Moutai's bottle price remains stable at 2080 RMB, with Wuliangye around 920-930 RMB. Despite a slight recovery in demand during the May holiday, overall consumption in the liquor sector is expected to remain flat, with pressures anticipated in the second quarter [10][11]. - Liquor companies reported positive revenue growth in Q1 2025, but the growth rate has slowed significantly compared to previous years, indicating a trend of increasing differentiation among brands [10]. 3. Consumer Staples Sector Insights - The report forecasts a flat demand outlook for consumer staples in the second quarter and second half of 2025, with a continued cost advantage expected to support profitability. The dairy sector is highlighted for its potential revenue and profit improvement due to supply-demand rebalancing and supportive policies [11]. - Specific companies such as Yili and Qingdao Beer are recommended for their strong performance and growth potential in the context of new product launches and channel innovations [11]. 4. Key Company Updates - Companies like Zhou Hei Ya are focusing on enhancing store quality and expanding distribution channels, while Huazhi Wine is targeting mid-to-high-end consumers through its retail strategies [14][15]. - Gu Yue Long Shan is concentrating on high-end and youthful product lines, with a focus on maintaining price stability and enhancing brand appeal [15].

Investment Rating - The report maintains a "Recommended" investment rating for the food and beverage sector [2] Core Insights - The food and beverage industry is experiencing a period of adjustment, particularly in the liquor segment, while the snack sector shows high levels of prosperity [1] - The overall revenue and net profit growth rates for the food and beverage industry have slowed down in Q1 2025 compared to 2024, with a notable performance differentiation among sub-sectors [4][14] - The report highlights that the liquor industry is in a bottoming phase, while the snack industry continues to thrive [4][22] Summary by Relevant Sections 1. Industry Overview - In 2024, the food and beverage industry achieved a total revenue of CNY 10,877.93 billion, with a year-on-year growth of 3.91%, and a net profit of CNY 2,171.12 billion, growing by 5.51% [14] - For Q1 2025, the industry reported revenues of CNY 3,264.12 billion, a 2.52% increase year-on-year, and net profits of CNY 815.45 billion, growing by 0.27% [14] 2. Sub-sector Performance - **Liquor**: The liquor sector saw a revenue increase of 1.60% in Q1 2025, with net profits growing by 2.26%. High-end liquor brands like Guizhou Moutai and Shanxi Fenjiu showed strong resilience [15][22] - **Snacks**: The snack sector reported a remarkable revenue growth of 30.96% in Q1 2025, driven by the expansion of popular product categories and new sales channels [15][30] - **Soft Drinks**: The soft drink sector maintained a high level of prosperity, with leading companies showing significant revenue growth [4][30] - **Dairy Products**: The dairy sector showed signs of improvement in Q1 2025, with a notable reduction in profit decline compared to 2024 [4][30] - **Condiments**: The condiment sector is experiencing a recovery, with improved performance attributed to cost reductions in raw materials [4][30] 3. Investment Recommendations - The report suggests focusing on key companies within each sub-sector, including Guizhou Moutai, Shanxi Fenjiu, and Youyou Foods in the liquor and snack sectors, respectively [4][5][30] - The food and beverage sector is expected to benefit from macroeconomic policies aimed at boosting consumption, indicating potential for recovery [4][5]